case analysis
case analysis
Background:
Elegant Eats Catering has been hired to cater a high-profile charity gala for 300 guests. The event, "The Garden Gala," is
set to take place in the botanical gardens of a prestigious university. It's scheduled for a Saturday evening in June, from 6
PM to 11 PM. The client has requested a sophisticated menu with locally-sourced ingredients, full bar service, and has
emphasized the importance of the event's eco-friendly theme.
Challenges:
1. Staffing Crisis:
Two days before the event, five key staff members, including the head chef and the bar manager, call in sick with
food poisoning from eating at a local restaurant.
2. Weather Concerns:
The weather forecast suddenly changes, predicting a 70% chance of thunderstorms for the evening of the event.
The garden venue has limited indoor space that can only accommodate 100 guests.
3. Equipment Failure:
On the morning of the event, the catering company discovers that their main refrigeration truck has broken down,
jeopardizing food safety and preparation timelines.
4. Menu Modification:
Just hours before the event, the client informs Elegant Eats that 50 of the guests are strict vegans, a detail they had
overlooked in the initial planning.
5. Bar Service Issue:
Upon arrival at the venue, the team realizes that the university has a policy against serving hard liquor on campus –
a fact that was not communicated earlier. The bar setup and menu were planned with a full liquor selection in mind.
6. Eco-Friendly Demands:
The client expresses last-minute dissatisfaction with the disposable plasticware Elegant Eats had planned to use,
insisting on a more environmentally friendly option to align with the event's theme.
Task:
Analyze this case study and propose solutions to each challenge using relevant principles of catering management. For
each solution, clearly state which management principle(s) you are applying and why. Consider how your solutions will
impact the event's success, client satisfaction, and Elegant Eats' reputation and bottom line.
Remember to consider principles such as flexibility, division of work, initiative, control, experience-based decision making,
and any others you find relevant. Explain how your solutions balance addressing immediate challenges with maintaining
overall event quality and client satisfaction.
Answers:
1. Handling the Staffing Crisis
Principle Used: Flexibility and Delegation
Two days before the event, five key staff members, including the head chef and bar manager, are unavailable. To
address this, Elegant Eats should immediately contact part-time or on-call staff to replace them. If additional help is
needed, experienced kitchen and bar staff can be temporarily promoted to leadership roles. The event manager
should oversee task distribution to ensure a smooth workflow.
Impact: This ensures that the catering team remains functional, avoiding disruptions to food and drink service.