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Lesson-plan-7Ps

The document outlines a daily lesson plan for Grade 12 students at Lemery National High School, focusing on the development of a business plan through understanding the 7Ps of Marketing Mix. It includes objectives, learning resources, teaching procedures, and evaluation methods, emphasizing group activities and practical applications. Additionally, it provides space for teacher reflection on student performance and teaching strategies.

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MAYRA APURA
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3 views

Lesson-plan-7Ps

The document outlines a daily lesson plan for Grade 12 students at Lemery National High School, focusing on the development of a business plan through understanding the 7Ps of Marketing Mix. It includes objectives, learning resources, teaching procedures, and evaluation methods, emphasizing group activities and practical applications. Additionally, it provides space for teacher reflection on student performance and teaching strategies.

Uploaded by

MAYRA APURA
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as DOCX, PDF, TXT or read online on Scribd
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School LEMERY NATIONAL HIGH SCHOOL Grade Level 12

MAYRA A. APURA Learning Area Entrepreneur


Teacher
Second Sem-Quarter 4
Teaching Dates and Time Quarter

GRADES 1-12
DAILY LESSON PLAN

I.OBJECTIVES

A. CONTENT STANDARD/ FOCUS The learners demonstrate understanding of concepts, underlying principles, and processes of developing a business plan.
B. PERFORMANCE STANDARDS The learner independently or with his/her classmates presents and acceptable detailed business plan.
C. LEARNING COMPETENCIES/OBJECTIVES Learners are able to:
1. Describe the Marketing Mix (7Ps) in relation to the business opportunity vis-à-vis:
2. Develop a brand name
II. CONTENT (Subject Matter) 7Ps of Marketing Mix
III. LEARNING RESOURCES

A. References
1. Teacher’s Guide pages
2. Learner’s Materials pages
3. Textbook pages
4. Additional Materials from Learning Resource
(LR) portal
B. Other Learning Resources Batisan R.S. (2016). Entrepreneurship. Diwa Learning Systems Inc., Makati City Philippine

Retrieved from:

https://www.slideshare.net/elisantos11/marketing-mix-the-7-ps-of-marketing
Author: Estelle Hanson
Materials
: Assistive Technology
O Laptop
O LED TV
Concrete Material: Cartolina, marker, printed photos, flag let
IV. PROCEDURES

A. Reviewing previous lesson or presenting The class will be divided into two groups. The game has three rounds. First, the easy round, teacher will present different logos of famous
the new lesson and successful companies each group will guess which company does the logo belongs. Second, average round, teacher will flash the
different taglines of different successful companies. Third, teacher will flash pictures of a successful business, the students need to guess
who is the founder of the company. Each group will be given a flag let. They will choose a representative to raise the flag. The group who
raise their flag first will be given the chance to answer. The group who got the greatest number of correct will be declared as the winner

B. Establishing a purpose for the lesson Presentation:


Marketing Mix - is a widely accepted strategic marketing tool that combines the original 4P’s with the additional3P’s in formulating market
tactics for product or service.
- Marketing mix is choosing and implementing the best possible course of action to attain organization’s long- term objectives and gain
competitive edge.

C. Presenting examples/instances of the 7Ps of Marketing Mix


new lesson (Elicit)

D. Discussing new concepts and practicing


new skills #1 (Engage)
E. Discussing new concepts and practicing
new skills) sub-activity # 2
F. Developing mastery (Leads to Formative The students will watch a short video clip about the given topic. Then, the teacher will ask related questions about the lesson.
Assessment 3) (Explain)
G. Finding practical applications of The teacher will present a video commercial. The students will do a Marketing Mix casestudy review.
concepts and skills in daily living “Tide with freshness of downy”
(Elaborate) o Identify the elements of marketing mix that Tide with freshness of downy focused on their marketing campaign.
o Enumerate the strength and weakness of this marketing campaign.
o Examine the elements of marketing mix that could have been highlighted and promoted as part of the promotional video to
achieve growth in sales
H. Making generalizations and abstractions
about the lesson
I. Evaluating learning (Evaluate) The class will be divided into three groups. Each group will brainstorm and think of an original product, indicate the price, place or location
of business, promotional tool to be used, and their target market. Then, they will make a sketch of their product in a Cartolina. Each group
will be given ten minutes to do the activity. Afterwards, they will be given three minutes present their work one by one.
Criteria:
Uniqueness------------------------------------------ 25%
Creativity ------------------------------------------- 25%
Content ---------------------------------------------- 40%
Impact ----------------------------------------------- 10%
Total 100%
J. Additional Activities for application or Assignment:
remediation (Extend)
Create a promotional video of the product that you made as a group. The video must be 2-3minutes. This assignment will be submitted on
March 25, 2024 (Friday).

V. REMARKS

VI. REFLECTION

A. No. of learners who earned 80% in the


evaluation
B. No. of learners who requires additional
activities for remediation
C. Did the remedial lessons work? No. of
learners who have caught up with the
lesson
D. No. of learners who continue to require
remediation
E. Which of my teaching strategies worked
well? Why did these work?
F. What difficulties did I encounter which
my principal or supervisor can help me
solve?
G. What innovation or localized materials
did I used/ discover which I wish to
share with other teachers?

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