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KFC Questionere

This document contains a 17 question survey about customer opinions and experiences regarding KFC. The survey asks respondents about their demographics, how they first learned about KFC, their dining habits and preferences, opinions on various aspects of KFC like location, price, packaging and food quality. It also has an open question for suggestions to improve KFC's service quality. The survey aims to gather useful customer feedback across multiple dimensions to help KFC better understand its customer base.

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ध्रुव सिंघल
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471 views

KFC Questionere

This document contains a 17 question survey about customer opinions and experiences regarding KFC. The survey asks respondents about their demographics, how they first learned about KFC, their dining habits and preferences, opinions on various aspects of KFC like location, price, packaging and food quality. It also has an open question for suggestions to improve KFC's service quality. The survey aims to gather useful customer feedback across multiple dimensions to help KFC better understand its customer base.

Uploaded by

ध्रुव सिंघल
Copyright
© Attribution Non-Commercial (BY-NC)
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as DOC, PDF, TXT or read online on Scribd
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Questionnaire about KFC

1. Age

2. Your occupation

10. What do you think about the parking area at KFC? a. Good b. Normal c. Bad (Please, specify your reasons) .. 11. How does the KFCs prestige affect your decision a. Very much b. Normal c. Very little

3. When did you know about KFC?......................


4. Why do you choose KFS but other restaurants? 5. By what way did you know about KFC?

a. Advertisement on newspaper/magazine
b. Internet c. Family/friends/ colleagues d. Banner e. People working for KFC f. Leaflets g. Others 6. Who do you often go with a. Alone b. Family c. Friends/ Colleagues d. Others.

12. Does the logo attract you?


Yes..No. (if yes, please specify your reasons) 13. How often do you come to KFC a. Every 3 days b. Once a week c. Once a month

7. In terms of location, why do you come to KFC?


a. It is easily available in all major malls b. It lies next to a supermarket c. It is nearby your place

d. Other options.
14. What do you think about the price here? a. Very expensive b. Expensive but still payable c. Reasonable d. Cheap

d. Others.
(You can tick more than 1 option) 8. How does the location, in general, affect your decision of choosing a restaurant or a shop? a. Strongly b. A little c. Not affect

15. The KFCs package is made by plastic and


paper. What do you think about this? 16. How do you feel about KFC's food? a. Delicious b. Good c. Normal d. Not Good 17. What are your suggestions for improving KFC's service quality? (If any)

9. What factors of location affect your decision?


a. Near your house b. On the way to work or school c. Near shopping centre d. Near the red light so that its easy to be recognized

e. Others.

Thank you very much for your cooperation!

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