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PURCOM-C6

Intercultural communication involves interactions among people from diverse cultures, with various forms including interracial, interethnic, international, and intra-cultural communication. The document discusses cultural differences in gestures, such as the OK sign and thumbs-up, which can have vastly different meanings across cultures. It also outlines Grice's Principles of Cooperative Conversation, emphasizing the importance of relevance, quantity, quality, and manner in effective communication.

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0% found this document useful (0 votes)
7 views

PURCOM-C6

Intercultural communication involves interactions among people from diverse cultures, with various forms including interracial, interethnic, international, and intra-cultural communication. The document discusses cultural differences in gestures, such as the OK sign and thumbs-up, which can have vastly different meanings across cultures. It also outlines Grice's Principles of Cooperative Conversation, emphasizing the importance of relevance, quantity, quality, and manner in effective communication.

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luvly078
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© © All Rights Reserved
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Lesson 6: Intercultural Communication

• By contrast, in Saudi Arabia, you can shake a man’s hand after meeting him but you
● Intercultural communication refers to interaction with people from diverse cultures. cannot shake a woman’s hand at all in greeting.

Forms of Intercultural Communication b. An OK sign


• The OK hand gesture in America and England is quite popular and considered a general
1. Interracial communication – communicating with people from different races gesture that denotes an agreement of sentiment.
2. Interethnic communication – interacting with people of different ethnic origins
3. International communication – communication between representatives from different nations • An OK sign in Brazil is the equivalent of using your middle finger as a gesture in America.
4. Intra-cultural communication – interacting with members of the same racial or ethnic group or
co-culture • The OK hand gesture is taken as an insult in most Latin American countries, Austria and
France.
Four Maxims of Grice’s Principles of Cooperative Conversation

1. Maxim of Relation c. Thumbs-up


● Every interlocutor to be relevant, interlocutors to become sensitive in communicating, • The thumbs-up gesture can be an equivalent to the OK gesture and is widely used equivalent to
requiring them to respond based on cultural and contextual requirements. the OK gesture and is widely used within America, England and the

Example: If in a restaurant, a customer asks the server, “Do you have mango juice?” In Philippines.
local culture, the server usually responds: “Regular or large?” which means that mango • In many cultures around the globe, giving a thumbs-up gesture is a very large insult like the
juice is available, so the customer needs to place an order according to size. This is a form Americas excluding the United States, it is a horrible idea that is denoted as a sexual insult and
of communication that observes economy in talking wherein words are to be deleted in correlates to the middle finger meaning in the United States.
order to minimize the time of talking and will speed up the service to accommodate
another customer. d. Sitting with crossed legs
• This is common in North America and European countries, but is considered disrespectful in
2. Maxim of Quantity: Asia and the Middle East where a straight and balanced posture prevails as a norm.
● Every interlocutor should observe a “fair-share-talk of time.”
● Everyone should be given the opportunity to talk and should not dominate the event. be e. Eye contact
brief and give others the chance to talk. • This is considered a positive aspect of body language in the Philippines.

3. Maxim of Quality • It is also common in Spain and the Arabic culture (among people of the same sex).
● Every interlocutor should maintain what is true in a given conversation. Do not add or
deduce information. Always maintain a good reputation whenever you talk. • Not looking back when someone is looking at you is considered disrespectful and demonstrates
insecurity, lack of interest, or indicates deception.
4. Maxim of Manner:
● In the local culture, the manner of saying a word is more regarded than its content. f. Nodding the head
Body language meanings vary greatly from culture to culture. Effective communication • Head nod up and down generally means agreement, approval, or “yes” while head nod from
requires that the communicator has appropriate knowledge of the cultural use of body side to side or head shake means the “no” for Filipinos.
language in a multicultural setting.
• To Bulgarians and Greeks, nodding up and down indicates a negative response for they are
Sets of Common Body Language in Multicultural Setting: known for their unusual manner of saying “yes” and “no.”
a. Shaking hands: Cultural norms for hand shaking vary.
• For example, in the Philippines and in America, the cultural gesture of shaking hands Upon g. Tugging the earlobes
greeting is considered the norm when doing a person-to-person introduction. • The Portuguese tug their earlobes to indicate tasty food, the Spaniards to signify that someone
is not paying for their drinks, but in Italy, it insinuates sexual innuendos.
• To refuse a handshake is considered a very rude gesture.

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