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Worksheet 1 - PEST - Porter-s Five Forces

The document consists of two worksheets designed for entrepreneurs to analyze external factors affecting a business using the PEST framework and the competitive environment using Porter's Five Forces. Each worksheet prompts users to identify relevant factors in political, economic, social, and technological categories, as well as analyze competitive forces such as the threat of new entrants and bargaining power of buyers and suppliers. The worksheets aim to guide entrepreneurs in understanding their industry's dynamics and making informed business decisions.

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mahrukhsultan17
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18 views4 pages

Worksheet 1 - PEST - Porter-s Five Forces

The document consists of two worksheets designed for entrepreneurs to analyze external factors affecting a business using the PEST framework and the competitive environment using Porter's Five Forces. Each worksheet prompts users to identify relevant factors in political, economic, social, and technological categories, as well as analyze competitive forces such as the threat of new entrants and bargaining power of buyers and suppliers. The worksheets aim to guide entrepreneurs in understanding their industry's dynamics and making informed business decisions.

Uploaded by

mahrukhsultan17
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PDF, TXT or read online on Scribd
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Worksheet 1: PEST Analysis for Entrepreneurs

Instructions:​
Select a company or industry you are interested in. Use the PEST framework to analyze the
external factors that might affect its success. For each category, list at least three relevant
factors and briefly explain how each factor could impact the business.

Company/Industry: ___________________________________

1. Political Factors

●​ Factor 1: ___________________________________​
Impact on business: ___________________________________
●​ Factor 2: ___________________________________​
Impact on business: ___________________________________
●​ Factor 3: ___________________________________​
Impact on business: ___________________________________

Additional Considerations:

●​ Government stability, policies, regulations


●​ Taxation policies and trade restrictions
●​ Political influences on economic decisions

2. Economic Factors

●​ Factor 1: ___________________________________​
Impact on business: ___________________________________
●​ Factor 2: ___________________________________​
Impact on business: ___________________________________
●​ Factor 3: ___________________________________​
Impact on business: ___________________________________

Additional Considerations:

●​ Economic growth, inflation rates


●​ Interest rates and exchange rates
●​ Consumer spending and market cycles
3. Social Factors

●​ Factor 1: ___________________________________​
Impact on business: ___________________________________
●​ Factor 2: ___________________________________​
Impact on business: ___________________________________
●​ Factor 3: ___________________________________​
Impact on business: ___________________________________

Additional Considerations:

●​ Demographic trends and cultural aspects


●​ Lifestyle changes and social attitudes
●​ Consumer behavior and social values

4. Technological Factors

●​ Factor 1: ___________________________________​
Impact on business: ___________________________________
●​ Factor 2: ___________________________________​
Impact on business: ___________________________________
●​ Factor 3: ___________________________________​
Impact on business: ___________________________________

Additional Considerations:

●​ Technological innovations and automation


●​ R&D activity and technological infrastructure
●​ Digital transformation and cybersecurity

Worksheet 2: Porter's Five Forces for Entrepreneurs

Instructions:​
Select an industry you are interested in. Analyze its competitive environment using Porter’s Five
Forces framework. For each force, list key factors that influence that particular force and provide
a brief explanation of its impact on the industry’s overall profitability.

Company/Industry: ___________________________________

1. Threat of New Entrants


●​ Key Factors: ___________________________________​
Explanation: ___________________________________
●​ Key Factors: ___________________________________​
Explanation: ___________________________________
●​ Key Factors: ___________________________________​
Explanation: ___________________________________

Considerations:

●​ Barriers to entry (e.g., capital requirements, regulatory hurdles)


●​ Brand loyalty and economies of scale

2. Bargaining Power of Suppliers

●​ Key Factors: ___________________________________​


Explanation: ___________________________________
●​ Key Factors: ___________________________________​
Explanation: ___________________________________

Considerations:

●​ Number of suppliers vs. buyers


●​ Availability of substitute inputs and supplier concentration

3. Bargaining Power of Buyers

●​ Key Factors: ___________________________________​


Explanation: ___________________________________
●​ Key Factors: ___________________________________​
Explanation: ___________________________________

Considerations:

●​ Buyer concentration vs. industry concentration


●​ Price sensitivity and availability of alternatives

4. Threat of Substitute Products/Services

●​ Key Factors: ___________________________________​


Explanation: ___________________________________
●​ Key Factors: ___________________________________​
Explanation: ___________________________________

Considerations:

●​ Availability and performance of alternatives


●​ Switching costs for consumers

5. Industry Rivalry

●​ Key Factors: ___________________________________​


Explanation: ___________________________________
●​ Key Factors: ___________________________________​
Explanation: ___________________________________
●​ Key Factors: ___________________________________​
Explanation: ___________________________________

Considerations:

●​ Number of competitors and rate of industry growth


●​ Product differentiation and exit barriers

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