UNIT 2(2 MARKS)

1. What is the purpose of visual hierarchy in UI design?

The purpose of visual hierarchy is to guide users' attention by prioritizing and
organizing elements based on their importance.
2. Define the term "Contrast" in the context of UI design.
Contrast involves highlighting differences between elements, such as color,
size, or typography, to create visual interest and emphasize important information.
3. Provide an example of a UI element used for navigation.
Tabs are a common UI element used for navigation, allowing users to switch
between different sections or pages.
4. What is the significance of a card-based UI pattern?
A card-based UI pattern organizes information into discrete, visually distinct
cards, promoting a modular and easily scannable presentation of content.
5. Explain the concept of "Feedback" in interaction design.
Feedback in interaction design refers to providing users with a response or
indication when they perform an action, helping them understand the system's
reaction.
6. How does the "Progressive Disclosure" principle benefit user interactions?
Progressive disclosure gradually reveals information to users, reducing
cognitive overload and simplifying complex interfaces by presenting information in
manageable chunks.
7. What role does consistency play in brand identity?
Consistency in branding ensures that visual elements, messaging, and user
experiences align across different touchpoints, reinforcing brand recognition and trust.
8. How does brand personality contribute to user perception?
Brand personality, expressed through design elements and tone, helps create
an emotional connection with users, influencing how they perceive and interact with
the brand.
9. Why are style guides essential in UI design?
Style guides provide a set of guidelines and standards for visual and UI
elements, ensuring a consistent and cohesive design language across different parts of
a product or brand.
10. Name one benefit of using a design system in conjunction with a style guide.
One benefit of using a design system is that it extends beyond visual
guidelines to include reusable components and patterns, promoting efficiency and
consistency in development and design.
11. How does the principle of "Alignment" contribute to a well-designed UI?
Alignment helps create a visually cohesive and organized layout by ensuring
that elements are positioned relative to one another, promoting a sense of order and
clarity.
12. Explain the concept of "Consistency" in UI design.
Consistency involves using the same design elements and patterns throughout
an interface to create a unified and predictable user experience.
13. Provide an example of a UI element that enhances user engagement through
interactivity.
Carousels or sliders are UI elements that allow users to interact with content
by scrolling or swiping, providing an engaging way to explore information.
14. What is the purpose of using a "Hamburger Menu" in UI design?
The hamburger menu is a UI pattern that helps declutter the interface by
hiding navigation options behind an icon, conserving space and maintaining a clean
look until needed.
15. How does the "Affordance" principle influence user interactions?
Affordance communicates the potential actions or interactions with an element
through its visual design, guiding users on how they can engage with the interface.
16. Provide an example of how the "Error Prevention" principle is applied in UI
design.
Captcha codes on forms serve as an example of error prevention, ensuring that
users provide accurate information and reducing the likelihood of submission errors.
17. How does storytelling contribute to brand identity?
Storytelling helps convey the brand's narrative, values, and mission, creating a
more memorable and emotionally resonant connection with the audience.
18. Explain the role of a brand style guide in maintaining a consistent visual
identity.
A brand style guide outlines specifications for logos, color palettes,
typography, and more, providing a reference for designers and ensuring a unified and
recognizable brand presence.
19. What is the significance of including accessibility guidelines in a UI design
style
guide?
Including accessibility guidelines ensures that the design is inclusive and
usable by individuals with disabilities, aligning with ethical and legal considerations.
20. How does a design system contribute to the scalability of a product's user
interface?
A design system includes reusable components and guidelines, promoting
consistency and scalability by allowing designers and developers to efficiently build
and maintain UI elements across different parts of a product.