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speakerbrief

The event aims to unite industry leaders and experts to address challenges and explore growth opportunities for SMEs in Birmingham, featuring short talks and interactive discussions. Speakers are encouraged to share personal stories, focus on a single challenge, and engage the audience while using accessible language and visuals. Additional guidance includes presentation tips and the option for speakers to provide a bio and participate in a video interview.

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florryx111
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2 views

speakerbrief

The event aims to unite industry leaders and experts to address challenges and explore growth opportunities for SMEs in Birmingham, featuring short talks and interactive discussions. Speakers are encouraged to share personal stories, focus on a single challenge, and engage the audience while using accessible language and visuals. Additional guidance includes presentation tips and the option for speakers to provide a bio and participate in a video interview.

Uploaded by

florryx111
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PDF, TXT or read online on Scribd
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Speaker Brief

Aim of the Evening


We bring together industry leaders, business experts and academic experts from across the region and
sector to focus on a major challenge and explore opportunities for growth and development. The events
are held in central Birmingham, and include a business plan session to help support the SME’s in the sector.
The event features a set of short talks from a diversity of speakers, followed by an interactive panel
discussion with the audience. The events are lively and informal. A reception, food and drink are included,
as is a networking session to encourage participants to discuss new collaborations and partnerships.

Suggestions for the presentation


1. Speakers are asked to say a few words of background about themselves to start out.
2. Focus on a single challenge. Show how this presented a unique opportunity. Aim to give your best
short talk (no more than 15 minutes). Reveal a discovery or transformative idea, as well as the
struggles to get there.
3. Turn complexity and jargon into plain English. Use accessible pictures or videos. Avoid technical
terms and abstraction. Instead, give specific examples and explain.
4. Be passionate. Present obstacles and vulnerabilities, not just successes. Show emotions. People
connect with them.
5. Don't be boastful, flaunt your ego or sell your business or products.
6. Present your personal story with authenticity.
7. Engage with the other speakers and audience, whether with praise or constructive criticism.
8. Controversy excites, as does enthusiastic convergence. Present a hypothesis or pose a question to
stimulate the audience’s imagination and thinking.
9. Don’t read your talk. Notes are ok. Rehearse beforehand to get the timing, clarity and impact right.

Slide guidance
1. A graphic image or video communicates better than text. Avoid crowded collages.
2. Text is not needed. Spoken words communicate more effectively. If text is used, a few lines should
suffice. Avoid slides which consist of only a headline and list of bullet-points.
3. Show several slides which each present a single idea, image or data type, and form a progression,
e.g. from challenge, opportunity, discovery, reality check, to future plan.
4. Use no more than 1 slide per minute.
5. Keep a clear surrounding margin around text for increased legibility.
6. Sans-serif fonts (e.g. Helvetica) are easier to read at a distance than serif fonts (e.g. Times).
7. Use a simple background.
8. Use high-resolution images that are from your work or are licensed, e.g. under Creative Commons,
so that your slides can be shared with the public.
9. For data graphs or charts, use a text font size that can be read from the back of a theatre, including
labels on x- and y-axes and data points.
10. mail your presentation to us beforehand so that we can combine them and ensure technical
compatibility. Feel free to bring your own Flash drive or computer with cable and adapter.
Web Profile and Optional Interview
Speakers are asked to email their bio and picture to us beforehand, and may be offered a video-taped
interview in the afternoon, this can incorporate the speaker’s images or videos, and will be edited and
shared with the public.

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