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AI Driven Product Development Playbook

The AI-Powered Product Development Playbook by Emerson Taymor outlines how to leverage AI to enhance product development efficiency, enabling teams to bring products to market three times faster. It emphasizes the importance of integrating AI across the entire product development process, from ideation to market research, while also addressing potential risks and providing practical tools and strategies. The playbook serves as a guide for technology teams to improve business outcomes and user experiences by utilizing AI effectively.

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0% found this document useful (0 votes)
99 views108 pages

AI Driven Product Development Playbook

The AI-Powered Product Development Playbook by Emerson Taymor outlines how to leverage AI to enhance product development efficiency, enabling teams to bring products to market three times faster. It emphasizes the importance of integrating AI across the entire product development process, from ideation to market research, while also addressing potential risks and providing practical tools and strategies. The playbook serves as a guide for technology teams to improve business outcomes and user experiences by utilizing AI effectively.

Uploaded by

Raghuram
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PDF, TXT or read online on Scribd
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AI-Powered

Product
Development
Playbook
From Idea to Market 3x Faster

Emerson Taymor
Introduction
What a time! The hype cycle is in full swing. Are people actually using
AI, or are they just talking a big game?

I believe that AI can help us do our work faster and better.

Technology teams got too confident, perhaps greedy during the Zero
Interest Rate Period (ZIRP) years.

It is time to do more with less. To deliver more products to the market


that deliver business outcomes and user wins.

The average number of employees that a S&P 500 company needed to


generate $1M in revenue was 8 workers in 1990, 4 workers in 2000 and
just 2 workers today.

Technology has enabled that efficiency growth. With AI we will see


companies generating hundreds of millions or even billions of dollars in
revenue with fewer than 10 employees.

This book is an early playbook to help you generate more with less by
leveraging AI.

2
Who Am I And
Why Am I Writing
This Book
Hey! I'm Emerson Taymor. I consider
myself an explorer. I'm passionate
about helping companies launch digital
products that drive tangible business
outcomes with a high return on investment (ROI).

I have been building websites since I was in middle school. I worked as


a freelancer and then spent 12 years building a digital product
consultancy called Philosophie. In 2019, we sold Philosophie to
InfoBeans, where I now lead the design and innovation team.
Throughout my career, I've had the privilege of helping hundreds of
companies design, build, and launch successful digital products.

I've long felt that we product and design folks sometimes get too
caught up in our own work and don't always think about the business
outcomes or ROI of what we do. But as an entrepreneur, I've always
been scrappy and focused on building profitable companies.

Now, with the rapid rise of AI in the tech scene, I'm on a mission to
help teams work better and faster. My goal is to help our clients
achieve better outcomes and launch better products to market that
genuinely improve people's lives or jobs.

At InfoBeans, we've been building enterprise technology since 2000.


We've seen a lot of changes in how products and platforms are built
over the years. We're constantly monitoring these changes and testing
out how we can leverage them in our workflow to deliver even better
results for our clients.

3
What I Want From You
This is a work in progress. I am exploring and learning every day. Have
you tried something that I didn’t mention? Let me know!

Does your company need help integrating AI? InfoBeans and I can
help you to improve your team’s product development process. We can
also integrate AI into digital experiences and products.

Get in touch:
[email protected]

LinkedIn

InfoBeans.com

Lastly, I am continuing to explore the intersection of AI and product


development in my email newsletter series, How To Use AI To, where I
investigate how humans with an AI sidekick win.

4
Potential Business Impact
In a controlled experiment conducted by Harvard Business School at
BCG, consultants experienced a 33% increase in productivity and
achieved a 40% improvement in quality using GPT-4 compared to
colleagues working without AI. Even among these elite knowledge
workers, AI reduced the gap between high and low performers. The
biggest gains were made by the low performers.

Legendary User Experience Designer, Jakob Nielsen, predicted, "My


guess is 100% productivity gains from AI-supported UX work."

For comparison, the annual growth of labor productivity in the US is


1.4% and in the EU, it is 0.8%.

AI will expedite the building process and enhance the likelihood of


success.

These tools will allow you to launch experiments faster than ever before.
While this may lead to more unsuccessful products, it also means more
opportunities and chances for successful outcomes.

5
Laying The
Groundwork
It is crucial to understand that as of this writing, AI can not do your
entire job for you- at least not well.

It is unclear if it will ever gain that ability. But AI can help you do
better work, faster.

6
OpenAI CEO, Sam Altman, said that AGI will be:

A median human with


all the knowledge.

7
I believe that LLMs today are:

An autocompleter with
all the knowledge.
(That act very confident in its answers)

8
This is important for two reasons:

1. You are getting the median or the average of


knowledge. So a lot of experienced practitioners
see what the LLMs return and think- “wow this is
very mid”. And it is! It is by default average.

2. The LLM responses are very confident. They sound


smart. But this doesn’t mean it is right.

I use AI as a thought partner. A co-pilot. I prod it for more


information. Ask it to rephrase something. If you had a thousand
interns, what would that enable for you? These interns will not be
able to create the best or perfect artifact. So, if you expect to put in
a one shot prompt and get an answer back that you can use with no
edits - good luck.

My last big tip is to not ask the tools to do too much at once. LLMs
perform best when you break tasks down into smaller tasks. Think of
yourself as a project manager breaking down a massive epic or a
hypothesis that is too large. The smaller the unit the better.

9
The Product Development
Process (PDP)
InfoBeans builds digital products. I assume if you are reading this
guide you are also building digital products of some sort. This covers a
lot of roles such as:

Entrepreneur Solution Architect


Product Manager Software Engineer
Product Strategist Quality Assurance
Product Designer Business Leader
UX Designer Sales & Marketing

I prefer small, cross-functional teams that pack a punch. AI can help


slot alongside these teams as a reliable co-pilot or intern throughout
the journey.

10
This guide spans the entire product development process and is
structured as:

1. Ideation
2. Market Research
3. Requirements Gathering
4. Prototyping
5. Development
6. Testing
7. Go To Market

This is a cycle that continuously loops and iterates. You can drop in and
out at any part of this journey. Or you may start a new business and be
running through from start to finish

11
How To Read This Playbook

Each of the seven sections of the product development process are


broken down into the following parts:

Introduction to the section

An overview of why AI is beneficial

The risks associated with AI in this section

3-4 highest leverage points for using AI

How you can use AI for this activity


The potential business impact by leveraging AI
Suggested tools

A list of more activities that AI can help with

A list of other useful AI tools

A note on tools: New AI tools are being built, launched and


publicized at an absurd clip. This list is an initial pass of tools that I
have personally investigated, but is not meant to be exhaustive.
Check out There’s An AI For That for a searchable directory of more
tools. Many teams also launch on Product Hunt.

12
Ideation
Ideation is the starting phase of the product development
process. It is the spark that ignites innovation and creativity.
This phase involves generating, developing, and refining new
ideas. For software makers, ideation is not just about coming up
with random concepts. It is about how we solve real user
problems and meet market demands. In this stage, the objective
is to explore as many possibilities as possible. We don’t worry
about feasibility or limitations.

13
Why AI
OpenAI’s model, GPT-4, already places in the top 1% of humans in
terms of creativity. You can have this creative genius available at your
fingertips, whenever you want.

Integrating AI into the ideation process enables teams to generate


many more ideas with different perspectives, much faster than a team
of humans can. AI tools can analyze vast amounts of data, identify
emerging trends, and suggest potential features or improvements
based on user feedback and market analysis.

Risks
Over-reliance on AI: Ideas may lack human emotional and cultural
nuances.

Bias perpetuation: AI may reinforce existing biases if trained on


biased data.

Stifling human creativity: Overuse of AI could limit human creative


input.

Data privacy and security: Handling large, sensitive datasets poses


legal and ethical risks.

14
Activities

Conduct brainstorming Design / product principles


sessions

Create hypothesis list /


Explore emerging technologies experiment dashboard

Host ideation workshops Prioritize feedback and identify


common themes

Generate user personas


Collaborate with groups across
the organization
Analyze feasibility and viability
of ideas
Root cause analysis

Prioritize ideas based on


strategic goals Strategy reviews

Create user journey maps Create Amazon style press


releases / memos

Develop a product vision and


mission statement

15
Artifacts

User personas

User journey maps

Ideation workshop documentation

Idea prioritization matrix

Product vision

Mission statement

Experiment plans

Experiment dashboard

Hypothesis list

Press Release

Strategy reviews

Business Model Canvas

16
Highest Leverage
Opportunities

1. Be a creative thought partner


2. Find what has been done
before at your organization
3. Schedule workshop sessions

17
1. Be a creative thought partner
AI serves as a valuable sparring partner. It can generate hundreds of
innovative ideas that you might not think of. Then, you can select the
most promising concepts for further development.You can apply this
approach throughout the entire ideation process - tasks such as
developing proto-personas, producing feature ideas, or even
conceptualizing entire businesses.

Impact

The advantage of using AI is the ability to generate a vast number


of ideas from various sources or perspectives. Within a minute or
two, you can have hundreds of ideas to choose from. These ideas
can then be fleshed out. This translates into:

Time saved on ideation activities (hours to days in the ideation


stage)

Hundreds to thousands more ideas produced in the same amount


of time

Tools

Expona ChatGPT

18
2. Find what has been done before at
your organization

ProductOps is controversial, but one thing is clear: teams waste a lot of


time redoing work that has already been done in their company. This is
especially true for new hires but also affects even experienced
teammates. There are likely examples of previous interview scripts that
could be reused or workshop agendas that could be duplicated. These
files are hidden in the depths of company shared drives, and surfacing
them requires knowing where to look. Additionally, there are many
ideas that have likely already been tried before at companies and
didn't work. What if anyone could tap into all that information quickly?
That is the power of AI.

Impact
Using AI to find templates, best practices, and avoid duplicated work
can enhance efficiency in the ideation stage by 20-30x.

AI can quickly search through vast databases and repositories of


information to identify relevant templates, proven methodologies, and
industry best practices. These findings can be directly applied or
tweaked to new projects. This not only streamlines the ideation process
but also ensures that teams build on existing knowledge rather than
starting from scratch.

Tools

Notion Guru

19
3. Schedule workshop sessions
We are in the ideation stage! We want to have fun IDEATING. Nothing
is less fun and hampers creativity more than the painful and boring
task of trying to schedule time. People spend 13% more time in
meetings and managers spend 66% more time in meetings than
before the pandemic. This means it is harder than ever to schedule
workshops across multiple team members. AI can streamline and
automate this process, putting the burden on the robots who can
handle this mindless grunt work a lot better than us.

Impact

As a frequent workshop facilitator, I must schedule workshops weeks in


advance. This requires substantial coordination from several
teammates (who are often costly). This context switching away from
other tasks impacts the mental state of each of these teammates.

Tools

Reclaim Calendar Hero SidekickAI

20
My Top Ideation Tool:

Expona.io

I am biased since InfoBeans created it, but give Expona a whirl. It is


free. We continue to improve it and its purpose built for the ideation
process. You don’t need to be a prompt engineering master. You don’t
even need to be mediocre at prompting. We handle that for you. Plus
Expona is beautiful. It has tools such as getting to the root cause with 5
whys and quickly generating creative concepts.Plus it will help you
generate new ideas for your persona. If you need something that has
more tools and is more extensive, then many of your LLM platforms like
ChatGPT or Claud will be sufficient.

Try It Out

21
Other AI Opportunities

Flesh out user personas including visuals

Create and flesh out journey maps

Write user narrative / press release

Generate ideas for names or concepts

Generate more root causes / run 5 whys for you

Synthesize workshop divergence

Generate hypothesis statements / experiment plans

Rewrite vision / mission statements

Prioritize concepts

Create validative questions for product principles

Create workshop agendas

22
More Tools
General Generation
ChatGPT: The grandaddy. The king. Need I say more. For ideation, try
asking it to imagine itself as something such as an expert in a space, a
famous person in history, or a creative hat (7 hats exercise) before
ideating on whatever you need

Image Generation
Midjourney: An AI platform that creates art and designs from textual
prompts, supporting visual brainstorming and ideation.

Playground: Image generation focused on graphic design. Also gives


you the ability to edit with chat.

Ideogram: Quickly get four styles of an image via a prompt. Great for
also including text.

Video Generation
Synthesia: An AI video generation platform that creates engaging
video content from text, supporting multimedia ideation and
presentations.

23
Market Research
You’ve got the ideas flowing. You took advantage of AI to
generate more ideas than before. Now you need to make sure
that your product or feature meets the needs of your target
audience. This phase involves gathering and analyzing data
about market trends, customer behaviors, and competitive
landscapes to make informed decisions. This phase reduces
risks, optimizes how and what you spend time and money on,
and increases the chance of success.

24
Why AI
AI speeds up data analysis and improves accuracy. Before AI you had
to comb through data by hand. Write SQL queries or excel macros. AI
tools can analyze customer feedback, social media trends, and
competitors in near real-time. Machine learning identifies patterns and
predicts market trends, aiding decisions on product features, pricing,
and positioning.

By automating tasks and revealing hidden insights, AI allows


researchers to focus on strategy and creativity, leading to better,
market-aligned products.

Risks
Bias Perpetuation: AI can reinforce existing biases if trained on
biased data.

Over-reliance on AI: May result in ignoring valuable human intuition


and expertise.

Data Privacy Concerns: Handling large volumes of sensitive data


increases the risk of breaches.

Cost and Complexity: AI tools can be expensive and require


specialized skills to operate.

Lack of Contextual Understanding: AI may miss nuances in


customer behavior and preferences.

25
Activities

User interviews Investigate pricing strategies

Analyze competitors' products Regulatory / compliance

Research market trends and Sales safari - social media /


customer needs online forums

Gather insights from Industry conferences


stakeholders

Get insights from sales &


Surveys marketing

Identify target market segments Get up to speed on market or


opportunity space

SWOT analysis
Feature gap analysis

Review feedback from


customers Generative research

26
Artifacts

Market research report

Competitive analysis report

Stakeholder interview summaries

User interview and survey insights

Customer needs & pain point analysis

Pricing strategy

Research reports

Interview transcripts / notes

SWOT Analysis

Compliance / regulatory
documentation

Feature gap analysis report

27
Highest Leverage
Opportunities
1. Topic research

2. User research

3. Schedule user interviews

28
1. Get up to speed on a topic quickly
I am a consultant so I am often thrown into completely new situations
and industries. I need to be an expert fast. You could be new to a job.
Starting a new company. Or simply building out an area that you
haven’t been exposed to before. AI is the cheat code to this process.

Impact

I estimate that GenerativeAI tools can save days if not weeks of time
getting up to speed on a topic. The tools can unearth things you
wouldn’t have thought of and let you go down new rabbit holes that will
expose new truths.

Tools

Globe Explorer Perplexity

29
2. User research
There is an epidemic in product development where teams don’t speak
to users. This results in a lot of features and products being built that no
one wants. Or if they do want, no one uses. AI empowers teams to learn
from customers faster. AI can help you draft interview guides and
surveys. AI can quickly synthesize the research. It can obviously
transcribe fast and well. It can help you answer questions on existing
research that has been done without sifting through it yourself.
And in theory it can even facilitate entire user tests (via voice calls). And
role play as the target user itself with synthetic user tests. I am on the
fence about synthetic users as I believe that people are inherently
unpredictable and robots are entirely predictable. However, it has the
potential to gather quantitative data quickly in earlier parts of the
cycle, when you would not otherwise have much data to reference.

Impact

The most significant impact will be enabling more research, resulting in


less waste in software. Today, 80% of enterprise software features
aren’t used. That’s a lot of waste! More research should drastically
reduce this figure.

Regarding research execution, GenAI can save two to three hours on


each research script, half to a full day of synthesis time, and potentially
weeks by making old research more accessible, avoiding rework.

Tools

Google NotebookLLM Dovetail Notably

30
3. Schedule user interviews
Just like with scheduling workshops, researchers are not paid big
bucks to waste time scheduling interviews. However, everyone knows
that the process takes time. Back and forth emailing. And unlike your
team, you don’t have access to the users' calendars. This results in a
need to suggest, wait, and hope for a response. AI can automate the
scheduling process, including handling backups, reschedules (which
are frequent), and pushing potential interview candidates to future
weeks based on their availability.

Impact

The impact will be comparable to the scheduling workshops task. The


time saved will be substantial for the researcher, as they may be
coordinating five or more interviews weekly across a large user base.
While the tools are not yet available, they should, in the near future,
also be able to do a better job of scheduling interviews more
consecutively – for example, lining up a day of interviews, which will
boost team productivity.

Tools

Clockwise Henry Calendar Hero

31
My Top Market Research Tool:

Zeda.io

This is a tough category for a single selection since there are many
powerful tools that serve different purposes. Zeda takes the top prize
for me because it handles the round trip of product discovery through
execution. I like that you can collect user feedback and have feedback
flow through your process all the way into the release notes. It has a
strong mix of tooling that can be useful for teams in a number of parts
of the product process.

Try It Out

32
Other AI Opportunities

Generate outlines or first drafts of reports / edit reports

Transcribe interviews

Synthetic AI user research

Generate key takeaways from research

Generate research reports from different lenses

Get ideas with unique prompting (7 hats, etc)

Generate interview questions

Generate survey questions

Help you generate charts from surveys

How to price / dynamic pricing

Compare to competitors

33
Find templates in the org

Generate nicely designed slide decks

Get feedback on what you have done

Generate headlines for research reports

Edit reports for clarity and storytelling

34
More Tools
Pricing
Peak AI: AI-powered platform for optimizing pricing strategies.

Market Research
Research-AI.io: AI-driven platform for automating and enhancing
market research processes.

Presentations
Gamma: AI-powered presentation tool that aids in creating dynamic
and interactive presentations.

Synthetic Heatmaps
Attention Insight: Analyze and predict user attention on your designs
with AI-powered heatmaps to optimize visual impact and engagement.

Transcription
Otter: AI tool for transcribing and analyzing voice conversations to
extract valuable insights.

Voice User Interviews


UserCall: AI-driven platform for conducting and analyzing user
interviews.

Synthetic User Interviews


Synthetic Users: AI tool for generating synthetic user data for testing
and research purposes.

35
Requirements
Gathering
You validated your ideas. Prepared your feature list. Checked it
twice. Now you need buy-in and to get ready to build. In the
Requirements Gathering phase you use techniques such as
interviews, surveys, and workshops to make your work shine.
Effective requirements gathering improves communication and
speeds up development. Ultimately, the requirements lay the
foundation for design and implementation.

36
Why AI
AI removes the busywork from requirements gathering. AI tools
summarize feedback from various sources. By automating repetitive
tasks, AI frees up the human team to engage in more strategic and
creative activities. Ultimately, AI improves the thoroughness and
reliability of requirements leading to a smoother process.

Risks
Misinterpretation of Needs: AI might misinterpret user feedback,
leading to inaccurate specifications.

Bias in Data Analysis: AI models trained on biased data can


produce skewed requirements that don’t reflect all user segments.

Only the Obvious: AI tools often just find the average missing the
potentially valuable details lurking on the edges.

Privacy Concerns: Handling sensitive user data in AI systems can


lead to privacy issues and regulatory non-compliance.

37
Activities

Define product scope Content matrix / object maps

Stakeholder interviews Wireframes

Workshops Present work

Document functional and non- Sitemaps


functional requirements

User flows / process maps


Create user stories and
acceptance criteria
Hypotheses

Prioritize requirements
Investigate third-party tools

Incorporate feedback from


design, engineering, etc Review analytics

User interviews Collect insights from third


party tools

Information Architecture

Card sorting

38
Artifacts

Project brief User feedback synthesis

Vision and strategy Process maps

Interview transcripts Architecture documents / maps

Interview synthesis Dashboards / reports

Specification document Amazon Memos

Prioritization matrix Budgets

Prioritized backlog Business impact reports

Hypothesis list Wireframes

Experiment dashboard Sitemaps

Experiment plans Object maps / information


architecture specs

39
Highest Leverage
Opportunities
1. Design wireframes

2. Build requirements

3. Code to spec

4. Create charts

40
1. Design wireframes
Wireframes are simple blueprints of a product’s layout. They are low-
fidelity outlines, often in black and white that outline the functionality
of each page or screen. Wireframes crystalize requirements. Unlock
engineering. And can even be used for user testing.
I love to sketch wireframes by hand before digitizing them. This
process can be automated by taking a photo of a sketch and having
AI convert the sketch into a digitized wireframe. There are also text to
wireframe tools. Predictive wireframing where as you actively create
your wireframe, other elements are immediately added based on what
common patterns are- just like predictive text on your phone or
document editor.
The most successful tools will integrate into designers' existing
workflows. This likely means they are built on top of Figma or have an
export to Figma feature.

Impact

Today, AI's impact results in hours to many days saved. In the future,
wireframe time could be reduced by 90% as more data is gathered
about how wireframes are built and integrated into the models.
Wireframing is likely to become an almost automatic and effortless
part of any process in the future with minimal work required.
This is advantageous because it will also allow designers to dedicate
more time to the creative aspects of their jobs. They can also explore
more inventive approaches to problem-solving since the fundamental
elements will be handled for them.

Tools

V0 by Vercel UIzard.io Galileo AI

41
2. Build out requirements documents

Writing documentation is the bane of many product managers. I hate


it. LLMs are particularly good at text. Most requirements documents are
used for basic internal alignment, but collect dust shortly after creation.
This makes documentation a fantastic use case for offloading to AI
tools.

Impact

90-95% of the time it takes to build out requirements documents can be


saved via AI tools. Most of the effort in Product Requirement
Documents (PRDs) and other documentation is spent on formatting
filler and existing requirements. Many enterprise software applications
have reusable components from across the enterprise, such as sign-on
requirements.

Tools

ChatPRD Fibery.io ClickUp

42
3. Code to Spec
Enterprises are burdened with legacy codebases accumulated over
decades. Documentation is scarce. It is fortunate if there is even one
engineer in the entire company who fully understands how the code
operates. Debugging can take days. The situation is further
complicated if the code is written in obsolete languages such as
COBOL, Fortran, or Pascal. In such cases, manual code analysis
becomes impractical. AI, however, can systematically examine the
entire codebase and generate specification documents. These
documents can then be used for code maintenance or, more likely, to
guide a new project to rebuild the system using a modern framework.

Impact
The impact of code to spec is almost impossible to quantify. It is
enormous. For many large projects it will save months or years of
mindless work by large groups of engineers and product people. In
other cases, it will enable a smooth rebuild in what otherwise would be
a complete clusterfuck.

Tools

Safa.AI

43
4. Create charts from data and analytics
Cases need to be built for new products or features. This usually
requires demonstrating why it would be a wise idea or investment to
pursue a particular course of action. A common way to do this is to
create charts that explain your position. GenAI excels at sifting
through data and presenting it in an easily consumable manner. Now
you don’t need a data scientist or an Excel expert.

Impact
These tools can save hours of manual charting work. Additionally,
charting is more democratized, as anyone can now create charts
without the technical proficiency that was once necessary.

Tools

ChatGPT Graphmaker Pecan

44
My Top Requirements Gathering Tool:

ChatPRD

The obvious pick here would be ChatGPT, but I am going to go with a


more focused tool - ChatPRD. I love the founder story of this project
(check out Claire Vo) and I love that this project helps teams build
requirements, but also gives suggestions on how to improve. While I am
not a big fan of too much documentation, I think this tool does a great
job of quickly getting documents built and iterated. I particularly love
that it has a built in document editor so you can work seamlessly
between a chat interface and the document itself.

Try It Out

45
Other AI Opportunities

Transcribe interviews

Generate interview questions and first drafts

Create sample budgets

Help with user interview synthesis

Create experiment plans

Generate user stories

Generate PRD

Generate ideas for features

Generate ideas for features

Generate Amazon Memo

Generate process maps / flow charts from code

46
Synthesize card sorts

Give suggestions on third party tools and how to integrate

Workshop agendas

Write acceptance criteria

47
More Tools
Product Management
Product Board: Product management platform that aids in collecting
user feedback and defining product requirements.

Mind Mapping
MindMeister: Online mind mapping tool to visualize and organize
product requirements collaboratively.

Tracking User Research


Playbook UX: User research platform that helps gather requirements
through user testing and feedback.

Technical Diagrams
Eraser AI: AI-powered tool for technical diagrams and reference
documents with the ability to edit.

48
Prototyping
It is time to bring your ideas to life. To turn the sketches into
visual dreams. In the Prototyping stage you explore design
concepts, test functionality, and gather user feedback.
Prototyping allows teams to visualize and interact with the
product early on. You can identify potential issues before
spending time on full-scale development.

49
Why AI
AI helps teams create more concepts quickly and predicts the common
patterns and themes. This allows teams to explore more options in less
time. AI can simulate user interactions and predict potential usability
issues. By automating repetitive tasks, AI frees up designers and
developers to focus on creative and strategic aspects. AI in prototyping
leads to more innovative, user-friendly, and market-ready products,
while reducing development time and costs.

Risks
Lack of Creativity: AI can’t fully capture the creative aspects of
human design.

Technical Limitations: AI may struggle with complex or unique


design requirements.

Cost of Implementation: Developing and maintaining AI tools can


be expensive.

Limited User Feedback: AI might not effectively interpret user


feedback for iterative improvements

Dependence on Quality Data: Poor quality or insufficient data can


lead to inaccurate prototypes.

50
Activities

Prototyping Document prototype changes

Create user interview test plan Technical spikes

Conduct user interviews Evaluative research

Choose right fidelity level and Generative research


prototyping tools

Make sure designs are


Collaborate with different accessible
teams on prototypes

Prepare designs for engineering


Iterate prototypes

Present prototypes to
leadership

51
Artifacts

Low-fidelity prototypes

Mid-high fidelity prototypes


(including interactive)

User test plans

User test synthesis

User interview transcriptions

User interview notes

Iteration logs

Presentation slides

Research insights database

Participant database

Moodboards

52
Highest Leverage
Opportunities
1. Design prototypes

2. Storytelling

3. Beautiful presentations

53
1. Design prototypes
It is time to bring your designs to life. Similar to generative
wireframing, the same approach can be applied to high-fidelity visual
designs and prototypes. The most promising approach today is to use
existing design systems and apply them to wireframes dynamically.
Tools like Uizard let you go from a text description to a full prototype,
and other Figma plugins aim to do the same.

Impact

Designers spend days and hours executing this work. The big impact
here is to free up designers time to be working on more interesting
creative projects and ideating potential solutions. Then bringing those
ideas to life through these tools. So not only could this speed the
prototyping process up from weeks to days, but it could also allow
more creative applications to be built where table stakes functionality
is built using common User Interface (UI) patterns and the real time is
spent coming up with creative solutions.

Tools

Skippr Creatie.ai Visily

54
2. Edit reports for clarity and storytelling
Product teams need to tell a compelling story about the data or
insights they have gathered to the business. It involves presenting the
complex work in a comprehensible and digestible manner. Many teams
struggle with this. This means that even if they have done good work, it
might not be fully appreciated. AI can assist teams in refining their
reports. Craft outlines of stories. Package up information in different
ways to different groups. For example, AI can be utilized to frame the
business case for a CFO differently than how information would be
presented to the risk and legal team.

Impact

While there is certainly a time saving factor at play here, the bigger
impact will likely be in improved reports. This will mean more smart
projects will be greenlit. And more respect will fall on product teams.

Tools

ChatGPT Google Gemini StoryD

55
3. Create consistent and good looking
presentations
I am biased because I studied design, but there are a lot of horrible
looking presentations out there. Good design doesn’t mean something
looks pretty. Quality design in presentations helps them be read and
understood more easily. It focuses the audience’s attention on what
matters. Word soup on a poorly designed deck means people tune
information out that might be important. AI can help teams quickly
create beautiful presentations. And you don’t need to be an expert
designer to pull this off.

Impact

Some people spend days and hours trying to design a presentation.


Most teams don’t have time for this, so just do the bare minimum when
building presentations. AI tools are coming onboard quickly to help
quickly build draft decks that look good with the content that you have.
This will not only save time, but also make these decks easier to
understand. Similarly to storytelling, this will mean more ideas are
properly represented and shared with broader teams.

Tools

Beautiful AI Gamma

56
My Top Prototyping Tool:

Figma AI

This is a newer AI feature set on the dominating UI designer platform.


Given it is part of designers pre-existing workflow it has usurped the
original stalwarts like UIzard and Visily. Figma’s AI features include the
ever-present text to interface, but I think even more valuable and useful
are the smaller features that help make designers' lives better. For
example, filling in sample content with realistic text, auto-naming layers
and just being better about how content is extended. Figma’s features
are newer, but look like they will be a massive time saver for designers
and teams.

Try It Out

57
Other AI Opportunities

Generate moodboards

Generate graphics for prototypes

Transcribe interviews

Synthetic AI user testing

User test plans

Generate headlines for research reports

Get ideas for types of experiments to run

Help with technical spikes on what code to write / what to


integrate with

Generate iteration logs

Get ideas for features based on user testing

58
Schedule interviews

Accessibility checking

Clean up layers / Figma files

59
More Tools
Collaborative Prototyping
Subframe: Quickly prototype and iterate on product designs with
collaborative, real-time feedback and seamless version control.

Prototyping
Mockitt AI: AI-powered prototyping tool that helps in designing
interactive and high-fidelity prototypes quickly.

Font Selection
Fontjoy: AI tool for generating font pairings to enhance typography in
prototypes.

Color Selection
Colormind: AI-powered color scheme generator for creating appealing
and harmonious color palettes for designs.

Design Systems
Relume: AI-powered tool for creating and organizing design systems to
streamline the prototyping process.

60
Development
Designs are done. Risky assumptions validated. Your users
can’t use a prototype, they need a fully functioning
product. The Development phase takes those designs and
brings the software to life. This stage involves coding,
integrating various third parties, finalizing designs,
polishing UX copy and aligning teams.

61
Why AI
AI can enhance efficiency, accuracy, and innovation of the
Development phase. AI tools can automate repetitive coding tasks,
identify and fix bugs, and optimize code for better performance. AI can
also assist in predictive maintenance, forecasting potential issues
before they become critical. These tools can help with documentation
and pull requests.

Risks
Technical Debt: AI-generated code can introduce complexities and
hard-to-maintain codebases.

Integration Challenges: AI components may face difficulties


integrating with existing systems and workflows.

Security Vulnerabilities: AI-generated code might overlook potential


security risks and vulnerabilities.

Scalability Issues: AI solutions may not scale well with increasing


user demands or complex applications.

Dependence on Quality Data: Poor quality or insufficient training


data can lead to suboptimal AI performance.

Limited Flexibility: AI-generated solutions might lack the flexibility


to adapt to unforeseen changes or specific user needs.

62
Activities

Define development milestones Integrate third-party APIs

Convert features into smaller tasks Continuously deploy and


iterate on features

Assign tasks to team members


Ensure security measures

Conduct daily standup meetings


Refactor code

Collaborate with design / product /


engineering for rapid iteration or Code peer reviews
feedback

Document progress to
Monitor progress for any blockers stakeholders

Determine metrics to track Sprint review / planning


meetings / retros

Implement code and features


Write UX Copy

Write clean and maintainable code


Make sure code is
accessible to standards

63
Artifacts

Development milestones

Task breakdown and assignment

Meeting summaries and presentations

Codebase with clean code

Pull Requests

Code documentation

Deployment logs

Best practices

Standards documents

Metrics reports and briefs

Product roadmap

Release notes

64
Highest Leverage
Opportunities
1. Write / edit UX copy

2. Co-pilot for writing code

3. Code documentation

4. Accessibility

65
1. Write / edit UX copy
Oftentimes teams neglect the copy that appears within applications.
The button copy. Error messaging. General text descriptions. GenAI can
help you write compelling copy. Make it easier to understand. More
consistent and more actionable. And if your app is multilingual? AI can
help dynamically translate the app too!

Impact

The most significant benefit will be a higher level of quality in


applications. An area that is often neglected will now be able to be
prioritized. For some teams, a role or part-time role of a UX writer or
content editor may be replaced.

Tools

ChatGPT Copy AI

66
2. Co-pilot for writing code
There is a lot of hype around AI being used to write code. It makes
sense. Developers are an expensive bunch. And code is text-based with
many patterns, so it is well suited for LLMs. At InfoBeans we have seen
engineers use AI as a collaboration partner. For example, engineers
have used AI co-pilots to get help writing functions, converting code
they know how to do in one language (ie Ruby) to a new language (ie
Python) and helping sort through API documents. There are a number
of highly-funded startups looking to automate more of the engineers’
jobs such as writing more complex code and solving bugs on their own.

Impact

There is a wide range of stories here. As a baseline, we can likely


assume that engineers are approximately 10% faster with AI. And in
bullish estimates, this number increases to 10x or more. Applying the
concept of the 10x engineer to a junior engineer empowered by AI

Tools

GitHub Copilot Cursor Supermaven

67
3. Generate pull request descriptions
& documentation

I shared before that product people dislike documentation, but


developers despise it even more. It represents the bane of their
existence. Consequently, most codebases lack documentation. This is
not often a problem for smaller codebases, but as they age and grow
more complex, it becomes a liability. AI can improve codebases and
pull requests (PRs), allowing developers to focus on the fun part of their
work. Ya know? The code

Impact

Clear and thorough in-code documentation benefits everyone. Better


PRs make it easier for colleagues to review code. The time saved by
doing this, like helping people flesh out product requirement
documents, can be significant, often exceeding 90%.

Tools

Bito DocuWriter Docify

68
4. Accessibility
1 in every 6 people in the world has a significant disability, and the
majority of them use the internet. Unfortunately, many websites do not
allow them to browse easily. In many cases, this exposes companies to
lawsuits for not supporting accessibility standards. AI can assist us in
checking our designs and websites to ensure that they meet
accessibility standards. Additionally, AI systems can proactively
update websites to make them accessible.

Impact

AI will enable any website to be easily accessible with no additional


effort required. This will save weeks of design and engineering time.
These websites will not be susceptible to lawsuits. And most
importantly, more people will be able to browse your website and
purchase your products.

Tools

AccessiBe Userway

69
My Top Development Tool:

Cursor

There is a battle going on for the top AI assistant on code writing


between Cursor, GitHub Co-pilot and Supermaven. As of writing, I am
seeing the most love from engineers on Cursor. I think the ability to
have inline AI-powered autocomplete, help with documentation,
automated test writing and then just general help on engineering is an
absolute gamechanger. We have seen that AI coding assistants are not
great at writing novel code, but can help with the smaller tasks that
engineers end up doing frequently. I look forward to a healthy
competition here for co-pilots on writing code

Try It Out

70
Other AI Opportunities
Generate roadmaps

Write documentation / comments in code

Write test cases

Do code reviews

Write release notes

Create metrics reports and briefs

Automatically summarize meetings and action items

Generated meeting notes

Create deployment logs

Check code against codebase standards / best practices

Find best practices / templates within org

71
Come up with ideas for metrics to track

Go from design to code

Help debug a problem in the code

Create decks / reports

Generate daily standup based on what was accomplished /


tracking board

Summarize feedback from different departments

72
More Tools
Meeting Summaries
Granola: Locally hosted AI transcription tool that summarizes meeting
notes into various templates.

Internal Tools
Retool: AI-enhanced platform for building internal tools quickly and
efficiently.

AI Agents
Abacus.ai: AI platform for building, deploying, and managing machine
learning models and AI applications.

Design to Front-end
Builder.io: Give developers and marketers an AI-powered platform to
quickly transform designs into optimized web and mobile experiences.

73
Testing
A buggy product is not good. It erodes user trust. Hurts
the experience. And can result in customer churn. The
Testing stage involves testing the product in different
ways, such as unit testing, integration testing, system
testing, and user acceptance testing. The goal is to
identify and fix defects, verify performance, and ensure
the product is ready for release.

74
Why AI
AI expedites the Testing phase by increasing efficiency, accuracy, and
coverage. AI testing tools can automate repetitive and time-consuming
tasks. They can create test cases. Write the tests themselves. And
execute them. Machine learning algorithms can adapt and improve test
scenarios based on real-time data, ensuring comprehensive testing
coverage. AI tools help teams achieve faster and more thorough
testing, resulting in higher quality products and a smoother path to
market.

Risks
False Positives/Negatives: AI may incorrectly identify bugs or miss
critical issues, leading to unreliable test results.

Complexity in Debugging: AI-generated test cases and results can


be difficult to interpret and debug.

Security Risks: AI in testing may inadvertently expose sensitive data


or fail to identify security vulnerabilities.

Limited Contextual Understanding: AI might miss context-specific


issues that human testers would catch.

Maintenance Challenges: AI testing tools require ongoing updates


and maintenance to stay effective and accurate.

75
Activities

Develop test plans Collaborate to resolve issues

Define test cases and scenarios Conduct performance testing

Set up testing environments Conduct security testing

Select testing tools Conduct compatibility testing

Automate test cases Conduct regression testing

Execute automated test scripts Integrate automated tests into


CI/CD pipelines

Analyze test results

Report and prioritize bugs

76
Artifacts

Test plans

Test strategy documents

Test cases and scenarios

Testing environments

Test documentation

Test results and reports

Training materials

Change management plans

77
Highest Leverage
Opportunities
1. Define and write test cases

2. Write automated tests

78
1. Define and write test cases
Many companies have lean teams in the testing department. Staying
on top of test cases just like staying on top of documentation is a
challenge. Luckily, AI with proper context and understanding of code
can begin to write draft test cases for your team to leverage in testing.

Impact

More test cases means more paths for teams (or AI agents) to test.
Which means fewer bugs in the software. Which means more happy
customers. Plus, more time for engineers to be working on new
innovations instead of wasting their time fixing bugs.

Tools

Testsigma Jira to Test Case

79
2. Write automated tests
With test cases defined, many unit and integration tests can be
completed entirely by AI. While AI today at least struggles to create
complex or novel code, it is pretty good at writing basic test cases. It
can help teams who don’t practice Test Driven Development (TDD)
write more consistent test cases.

Impact

Similar to the story above, this should help teams focus their testing
efforts on non-happy path flows. Expanded test coverage will give
more comfort to teams that things are in good shape.

Tools

GitHub Copilot Cursor Tabnine

80
My Top Testing Tool:

Testsigma

I think one of the biggest wins for engineers will be having AI handle
more and more automated tests. AI should easily be able to write both
unit and integration tests and ensure deployments properly pass these
test cases. Test sigma is focused on solving this problem. It is already
good and I expect it will improve dramatically in the coming months
and years because they are so hyper focused on solving that problem.

Try It Out

81
Other AI Opportunities

Compatibility testing

Draft change management plans

Generate testing reports

Security testing or review of code

Performance testing

82
More Tools
Unit Tests
Deep Unit: Leverage AI to automatically generate and optimize unit
tests, enhancing code quality and reducing manual testing efforts.

Automated Tests
Mabl: Simplify your automated testing with intelligent, self-healing test
scripts and integrated reporting.

Testim: Accelerate your testing cycles with AI-enhanced test


automation platform, featuring adaptive learning and intuitive test
creation.

83
Go To Market
If you build it, people will come. This is a common
misconception. You need to market your product. Get the
word out and get users using it! This phase involves
creating and executing plans to introduce the product to
customers, including marketing, sales, distribution, and
customer support initiatives. And turn all the hard work
into something that benefits your users and your business.

84
Why AI
AI unlocks all sorts of benefits in the go-to-market phase from
speeding up the creation of content to personalizing campaigns at
scale. AI tools can tailor messages that increase conversion rate. Sales
processes benefit from AI through lead scoring, predictive analytics,
and automated outreach. By leveraging AI, companies can achieve
more with less and drive higher engagement and conversion rates.

Risks
Over-reliance on AI: Excessive dependence on AI may reduce the
human touch in customer interactions and brand messaging.

Inaccurate Customer Insights: AI might generate misleading


customer insights due to flawed, insufficient or outdated data.

Complexity in Implementation: Integrating AI into existing


marketing systems and workflows can be challenging and time-
consuming.

Unpredictable Outcomes: AI tools can sometimes produce


unexpected or suboptimal results, affecting campaign performance
and brand reputation.

85
Activities

Create landing pages Create social media posts

Develop marketing strategy SEO / blog posts

Write messaging Conduct market research and


competitive intelligence

Iterate marketing
Respond to customer
questions
Define target audience

Respond to customer
Create marketing assets feedback

Identify KPIs to measure Measure ROI

Monitor and analyze Create simple marketing plan


marketing campaign
performance

86
Artifacts

Marketing strategy document Brand bible

Messaging document Customer feedback system

Target audience Process guides


segmentation analysis

Sales enablement
Website / landing page

Product demos
Ad creative

Sales personas
Performance dashboards

Win/Loss Analysis
Reports

Feature gap analysis


ROI Analysis

Marketing Plan
CRM

87
Highest Leverage
Opportunities
1. Generate ad creative

2. Customer service inquiries

3. Data enrichment

4. Personalized outreach

88
1. Generate ad creative
Text creative. Static images. Videos. AI can do it all. And it can
continue to refine and improve based on what is likely to convert best.
AI can be used to create portions of graphics that you slice together.
AI can create imagery based on what you dream up and what the data
says will perform.

Impact

Significant time and money can be saved on the creation of this


content. Large teams can be dropped down to a single person or two
working through the content suggestions. And what if these ads
perform better than the human version? More revenue. Less ad spend.
More profit.

Tools

Canva Jasper Creatopy

89
2. Customer service inquiries
Another space with tremendous potential. Customer service teams are
often answering similar or repetitive questions. Now those common
questions can be answered directly by AI. These AI agents can work
with customers to solve their issues. If something is too complex a
human can come in. It also frees people up to empathize with
customers and look at upselling opportunities.

Impact

An early use case from Klarna claims that the AI agents could handle
⅔ of the CS work, accomplishing the equivalent of 700 customer
support agents. This level may be ambitious at the current stage of AI
development, but it is likely to become a reality in the next three years.
Additionally, there is the human impact of empowering individuals to
engage in more meaningful work. After all, who genuinely enjoys
spending their days copying and pasting from a script?

Tools

Intercom Zendesk CoSupport

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3. Data enrichment
Your best salespeople do not want to be doing data entry. They want
to be selling. Meeting with prospects. Shaking hands. Kissing babies.
But today, sales and marketing teams waste a lot of time doing
glorified data entry. Building lists of potential targets. Value props.
Customer segments. Fleshing out spreadsheets and other databases.
Making sure that precious CRM is up to date. AI can handle all this
busy work. More accurately. Faster.

Impact

Utilizing AI here can save hours of team members' time. This will free
up your sales representatives to focus on what they do best: selling. If
you have teams dedicated to data harvesting, their size can be
significantly reduced. And since these positions typically have high
attrition rates, AI will provide each of your top sales representatives
with their own dedicated research team.

Tools

Zapier Bardeen Magical

91
4. Personalized outreach
So now you are able to get data faster without wasting valuable sales
people time. You can also save their time on the numbers game of cold
outreach. AI can help you personalize at scale. So instead of just
sending a boilerplate email that is only changed based on ICP, each
email can be unique. This helps you avoid spam filters and maximizes
the chances of a response.

Impact

Writing a good cold email can take 2 to 4 hours. Imagine the time
savings when extrapolated across hundreds of emails. Cold outreach is
often performed by Sales Development Representatives (SDRs) who
have a high turnover rate. This can help companies avoid the boiler
room aspect of this role. Imagine the impact for startups where the
founder is responsible for sales.

Tools

Unify GTM Apollo.io Reply.io

92
My Top Go To Market Tool:

Zapier

Another tough category due to the breadth of opportunities in this


space and the number of tools that are focused on improving lives here.
Zapier has been around forever and provides a lot of flexibility in what
it offers. Zapier’s recent advances in AI have been impressive because
they have taken their already powerful platform and made it even
easier for teams to use. Additionally, its seamless integration into
ChatGPT actions makes it a secret weapon to integrate many tasks.

Try It Out

93
Other AI Opportunities

Write landing page copy

Generate graphics for landing page

Design sample landing page

Pricing and dynamic pricing

Dynamic suggestions on ad creative

Generate sales personas

Create training / enablement material

Automatically summarize customer feedback / inquiries


and suggest ideas

Automate / handle customer service or inquiries

Help generate charts and dashboards of data

94
Create marketing copy

Generate decks or other reports / edit

Segment audience based on data

Personalization

Highlight potential bottlenecks

Give feature ideas based on data

AI Based training video

Custom AI outreach

95
More Tools
Customer Support
Freshdesk: Deliver exceptional customer support with cloud-based help
desk software, offering multichannel support and automation.

In-App Guidance
Pendo: AI-driven platform for product analytics, in-app guidance, and
user feedback to improve user experience.

Search
Algolia: AI search and discovery platform that enhances user
experience with fast, relevant search results.

Copywriting
Hyperwrite: AI writing assistant that helps generate and refine content
for marketing and communication.

In-App Messaging
Braze: AI-powered customer engagement platform for personalized
messaging and multi-channel marketing.

Customer Intelligence
Customer AI by Twilio: AI tool that provides insights and predictions
about customer behavior for personalized marketing.

Personalized Customer Experience


Dynamic Yield: AI-powered personalization platform for delivering
individualized experiences across web, mobile, and email.

96
Caveats And
Pitfalls
If you can’t tell, I am bullish on the integration of AI into
the product development process. But with great
technology comes great responsibilities. And risks!

If you recognize the potential pitfalls ahead of time, you


will be more likely to leap over them.

97
Over Reliance On AI-Generated Outputs
Don’t fall into the trap of believing everything the AI tells you. At the
beginning I warned you that LLMs act extremely confident in their
answers. I would go as far to say that LLMs are world renowned
bullshitters! Not only that, but the answers are also based on the
average of the internet. So it might not be at the level you expect.
Junior team members are particularly at risk of using AI generated
content without giving thought to what lurks within.

Caveat: AI does not replace human expertise, especially in


understanding nuanced customer needs and context-specific
challenges.
Mitigation Strategy: Use AI as a thought partner, but never just use
AI generated content without a review by an expert

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Data Quality And Bias
The outputs of GenAI are only as good as the data it is trained on. Poor
quality or biased data can lead to flawed or biased outputs. This has a
number of ethical considerations such as perpetuating stereotypes. Not
good and a significant risk as AI gets integrated into more tools.

Caveat: Inadequate or biased training data can lead to outputs that


are not only unhelpful but potentially harmful.

Mitigation Strategy: Regularly audit and update the training


datasets to ensure diversity and relevance. Incorporate checks for
biases and implement corrective measures when needed. Ensure
transparency with users about how AI influences the product
experience.

99
Intellectual Property And Originality Issues
GenAI generates content by learning from endless sources of existing
data across the internet. This blurs the lines of copyright and intellectual
property (IP).

Caveat: Using AI-generated content without proper verification can


lead to IP infringements.

Mitigation Strategy: Always verify the originality of AI-generated


designs or content. Look to legal counsel for review. And no, that
doesn't mean asking ChatGPT’s legal advice!

100
Loss Of Personal Touch In Design
GenAI can streamline the design process by generating hundreds of
options quickly. But it is a machine, so that means you may lose the
human touch.

Caveat: Products that rely heavily on AI can lack the unique insights
and creativity that come from our unique human minds.

Mitigation Strategy: Use GenAI as a tool to augment human


creativity, not replace it. Final product decisions should incorporate
human judgment and customer feedback. Use Product Principles
and design critiques to make sure your product has a high level of
craftsmanship.

101
Security And Privacy Concerns
GenAI requires access to vast amounts of data, including potentially
sensitive information. This means there is real risk with data security
and user privacy.

Caveat: Breaches in AI systems can lead to significant data leaks,


affecting both the organization and its customers.

Mitigation Strategy: Implement robust security protocols, conduct


regular security audits, and ensure compliance with data protection
regulations. Self host your projects and minimize leveraging systems
that you don’t host yourself.

102
Complexity In Integration And Maintenance
It is not always technically easy to integrate GenAI into your workflows.
And it isn’t cheap! NVIDIA is one of the most valuable companies in the
world for a reason. Maintenance of these systems also requires
continuous updates and monitoring. It is likely that GenAI will allow for
massive improvements in efficiency, but it won’t be free.

Caveat: The technical debt and ongoing costs associated with


GenAI integration can be substantial.

Mitigation Strategy: Plan for long-term maintenance and updates


by creating a Total Cost of Ownership (TCO) and Return on
Investment (ROI) analysis before beginning a project. Train internal
teams or collaborate with AI experts to manage and update GenAI
tools effectively. Track spending and look to optimize across
different models

103
Getting The Most Out Of
Your Team
This is a new tool. Many people on your team will be uncomfortable
getting started. You are reading this guide so likely are at the front of
the pack. It is up to people like you to bring people along for the ride.

There are three key themes that I recommend to help teams optimize
their workflows for AI and learning:

1. Embrace experimentation

2. Pair junior and senior teammates

3. Promote knowledge sharing across the organization

Here’s how you can use these techniques to deliver better results at a
faster pace.

104
Embrace Experimentation
Experimentation is the key to success. This is true in both developing
products as well as the process itself. Fail fast! And learn from it.
Encourage teams to explore new ideas and experiment with
different approaches. Here are three strategies to build the
experimentation muscle:

Encourage Risk-Taking: Create an environment where


team members are not afraid to take calculated risks
and try new ideas. Reward innovative thinking through
promotions or public praise from leadership. You need
people to know it is OK to fail.

Time and Budget Allocation: Dedicate specific time and


budget for teams to explore and experiment with AI
tools, technologies, and methodologies. Models cost a lot
in compute cycles, which means there is a cost
associated with trying these tools. Make it easy for teams
to expense it.

Collaborative Ideation: Schedule brainstorming sessions


where team members can share their ideas and discuss
potential solutions. Encourage cross-functional
collaboration and diverse perspectives to fuel creativity
and generate innovative AI-driven approaches.

105
Pair Senior And Junior Team Members
Pairing is beneficial both for individual growth and team performance.
I have found that junior makers are more willing to try and embrace AI
than senior practitioners. At the same time, junior teammates are also
more prone to taking what is returned at face value or missing
nuances that senior practitioners would catch. This pairing approach
creates a learning environment where senior teammates are forced to
experiment more with AI and help junior teammates catch potential
mistakes. Try these three approaches:

Mentoring Programs: Establish structured mentoring


programs where senior AI practitioners can guide and
support the growth of junior team members. This can be
done through one-on-one mentorship sessions,
knowledge-sharing workshops, or rotational assignments.

Reverse Mentoring: Encourage junior team members to


share their fresh perspectives, insights, and technical
skills with senior team members. After all, they have likely
been using ChatGPT longer than the rest of the team.
Showing senior and mid-level teammates how they
incorporate it will be eye opening.

Project Collaboration: Look for opportunities for senior


and junior team members to collaborate directly on
projects.The best way to learn is by applying things
directly to the work!

106
Promote Knowledge Sharing
Across The Organization
Sharing knowledge and best practices across your organization is
essential to unlock the full potential of AI in product development.
Here are three ideas:

Communities of Practice: Establish internal communities


where team members with a common interest in AI share
their experiences, exchange ideas and collaborate on
solving problems. Slack channels, consistent meetings and
workshops can be used to facilitate.

Documentation and Lessons Learned: Encourage teams to


document their experiences, challenges, and successful
implementations. Making this information accessible to
other teams through knowledge repositories on Sharepoint,
Notion or just announcing in Slack will allow for broader
visibility and learning.

Learning Opportunities: Provide opportunities for


continuous learning and growth through training sessions,
workshops, and conferences. Support team members'
participation in external events related to AI enables them
to stay up-to-date with the latest trends and technologies.

You must enable teams to experiment, share knowledge, and


collaborate effectively. Foster a culture of experimentation. Piar
senior and junior team members. Promote knowledge sharing.
Before you know it, your teams will be flying with their thousand
AI interns.

107
Looking Ahead!
I hope this playbook helps you accelerate your product development
process. I hope it gives you some new ideas. Inspires you. Encourages
you to try a new tool or two.

As I write this closing chapter, Apple is dropping their much anticipated


AI play, Apple Intelligence. The space is moving FAST. Every day new
tools are launched. New groundbreaking models are revealed by the
research companies.

I am bullish that the road ahead is going to be exciting. We are going


to be able to do better work, faster. I want to encourage you to
experiment and to take action.

And if you need help supercharging your teams with AI, please reach
out. The conversation can be continued at:

InfoBeans.com

LinkedIn

[email protected]

Let’s build a sustainable and profitable future with the help of AI!

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