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Competition 2

Future PLC is a multinational company that creates high-quality content across various media formats, including magazines and websites, catering to diverse genres such as entertainment, fashion, and lifestyle. Established in 1895, it is known for popular brands like PC Gamer and Total Film. The company faces competition from other media companies like Bauer Media and Immediate Media, particularly in the sports and music magazine sectors.

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0% found this document useful (0 votes)
22 views

Competition 2

Future PLC is a multinational company that creates high-quality content across various media formats, including magazines and websites, catering to diverse genres such as entertainment, fashion, and lifestyle. Established in 1895, it is known for popular brands like PC Gamer and Total Film. The company faces competition from other media companies like Bauer Media and Immediate Media, particularly in the sports and music magazine sectors.

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ic05265607
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© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
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Unit 1 Fact Sheet Izzy Crawford

Competition 2

Future PLC

https://futureplc.com

Future PLC connects their audience to their passions through the high-quality content they
create. Future is the name behind some of the bestselling media brands and some of the
world’s most loved magazines such as PC Gamer, Total Film and womans weekly .Future is
a multinational company as it operates in more than one company which is in the UK and
USA. Furthermore Future is a cross media company because it has more than one product
such as video social, web, mobile and print. It started in 1895 by a man called Chris
Anderson who saw an opportunity to cater to the growing gaming and technology magazine
market.

Products

Genres:
They produce magazines of a range of genres including:

● Autosports
● Entertainment (TV and Film)
● Fashion
● Gossip
● Lifestyle

Magazines:

● ACE
● Amstrad Action
● Angler's Mail
● Chat
● Classic Rock
● Computeractive
● Computer Music
● Country Homes & Interiors
● Country Life
● Cycling Weekly
● Future Music
● GamesMaster
● Golf Monthly
● Guitarist
● Guitar World
● Homes & Gardens
● Ideal Home
● Linux Format
● Livingetc
● MacFormat
● MoneyWeek
● Motor Boat & Yachting
● Mountain Bike Rider
● Net
● Official uk playstation magazine
● PC Answers
● PC Format
● PC Gamer
● PC Plus
● PC Pro
● PC Zone
● Practical Boat Owner
● Prog
● PSM3
● Rugby World
● SFX
● Shooting Gazette
● T3
● The Week
● Total!
● Total Guitar
● Woman
● Woman & Home
● Woman's Weekly
● Xbox World
● Yachting Monthly
● Yachting World

Websites:

● All About Space


● Android Central
● BikePerfect
● CinemaBlend
● Country Life
● Cyclingnews
● Digital Camera
● GamesRadar+
● GO. COMPARE
● Guitar World
● How it Works
● Homes & Gardens
● iMore
● IT Pro
● Marie Claire
● PC Gamer
● Space.com
● TechRadar
● Tom's Guide
● Wallpaper
● Windows Central
Competing Products:

On the left side there is a magazine from Bauer Media and the one on the right is by
Future PLC. These are competitors as they both communicate sports and more
specifically rugby. Furthermore these magazines have the same genre so would have
the same target audience making the companies competitors.
These two magazines are competitors. The one
on the left side is from immediate Media and
the other is from Future PLC. These are
competitors as they are targeted at people who
like to hear about music and what are some
new releases. Additionally the target audience
could be more specific to DJs and musicians to
see what their audience is listening to now.
Furthermore they both are advertising music making them competitors.

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