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Design-Thinking-Transforming-Problem-Solving-in-the-Digital-Age

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Sameer Gonarkar
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8 views

Design-Thinking-Transforming-Problem-Solving-in-the-Digital-Age

Presentation

Uploaded by

Sameer Gonarkar
Copyright
© © All Rights Reserved
Available Formats
Download as PDF, TXT or read online on Scribd
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Design Thinking:

Transforming Problem
Solving in the Digital Age
A human-centered approach to innovation, design thinking is transforming
how we solve problems in the digital age. This presentation explores its core
concepts, five stages, and its application in user interface and experience
design (UI/UX).

by Sarvar Gonarkar
What is Design Thinking? Core Concepts and
Origins
Human-Centered Iterative Process Collaborative Approach

Focuses on understanding user needs Involves testing, learning, and refining Encourages cross-functional teams to
and perspectives to create solutions that solutions through feedback loops, work together, bringing diverse
truly resonate. ensuring continuous improvement. perspectives to the table.
The 5 Stages of Design Thinking: A
Comprehensive Journey
Empathize 1
Deeply understanding users' needs, behaviors, and
contexts.
2 Define
Clearly framing the problem to be solved, based on
user insights.
Ideate 3
Brainstorming and generating a wide range of
potential solutions.
4 Prototype
Creating tangible models to test and refine ideas
quickly.
Test 5
Gathering user feedback to evaluate and iterate on
solutions.
Empathize: Understanding
User Needs and
Perspectives
Conduct user interviews to gain Observe user behavior in their
insights into their experiences, natural environment to
motivations, and pain points. understand how they interact
with products and services.

Analyze user data, such as website analytics or social media posts, to


identify patterns and trends.
Define: Synthesizing
Insights into Clear Problem
Statements
Summarize user needs and pain Prioritize the most pressing
points into a concise and problems based on their impact
actionable problem statement. and feasibility.

Ensure the problem statement is specific, measurable, and relevant to the


users' context.
Ideate: Generating Creative and Innovative
Solutions

Encourage a free-flowing exchange of Combine different ideas to create new and Look for inspiration from other industries
ideas, without judgment or criticism. innovative solutions. and disciplines.
Prototype: Bringing Ideas
to Life with Tangible
Models
Create quick and inexpensive prototypes to test and validate ideas.

Use low-fidelity prototypes for early testing and high-fidelity


prototypes for user feedback.

Incorporate user feedback into the prototype to refine and


improve the solution.
Test: Validating Solutions Through User
Feedback

Gather qualitative and quantitative data


2
to measure the effectiveness of the
solution.

Observe users interacting with the


prototype to understand their behavior 1
and feedback.

Use user feedback to iterate on the


3 prototype and refine the solution.
Introduction to UI/UX:
Bridging Design and User
Experience
User Interface (UI)
1 Focuses on the visual design of a digital product, such as
websites, apps, and software.

User Experience (UX)


2 Focuses on the overall experience of a user interacting with a
digital product.

UI/UX Relationship
3 UI is a part of UX, but UX is broader, encompassing user
research, information architecture, and interaction design.
Key Takeaways: Applying
Design Thinking in Real-
World Scenarios

1 2
User-Centricity Iteration
Prioritizing users' needs and Continuously testing, learning, and
perspectives. refining solutions.

3
Collaboration
Working together to bring diverse
perspectives to the table.

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