EPS-PYQ
EPS-PYQ
MODULE 1:
3 marks
1) What is the support for innovation and entrepreneurship from Government of India?
2) Which are the important criteria that GEDI adopts to release Global Entrepreneurship Index of
various countries?
3) Differentiate between Entrepreneur and Intrapreneur.
4) Explain the need for entrepreneurial development programmes
5) How does a manager differ from an entrepreneur
6) Explain different Types of entrepreneurs
7) What distinguishes an entrepreneur from other business professionals?
8) Explain any one motivation theory in detail
14 marks
1) a) Describe the types of entrepreneurs. Which one do you think most suitable for India
b) Explain McClelland achievement and acquired needs theory
2) a) Present the major points of distinction between an entrepreneur and a manager.
b) Explain Maslow’s need hierarchy theory of motivation
3) a) Explain the requirements for being a successful entrepreneur
b) Illustrate government policy actions towards entrepreneurial motivation
4) a) Compare rural and urban entrepreneurship.
b) Discuss entrepreneurial motivational theories
5) a) Explain Maslow’s need hierarchy theory of motivation
b) Explain the growth of Entrepreneurship in India.
6) a) Describe Entrepreneurship development programs.
b) Explain McClelland achievement and acquired needs theory
7) a) Explain Maslow’s and McClelland’s need theory.
b) Write notes on rural and urban entrepreneurship
8) a) Explain the role of Entrepreneurial Development Programme (EDP)
b) Examine the growth of entrepreneurship in India over the past decade.
ANSWERS
1) What is the support for innovation and entrepreneurship from Government of India?
Name any six (0.5 marks each)
Start up India • Make in India • Atal Innovation Mission (AIM) • Support to Training and
Employment Programme for Women (STEP) • Jan Dhan- AadhaarMobile (JAM) •
Digital India: • Biotechnology Industry Research Assistance Council (BIRAC) • Stand-
Up India • Trade related Entrepreneurship Assistance and Development (TREAD) •
Pradhan Mantri Kaushal Vikas Yojana (PMKVY) • National Skill Development Mission
• Science for Equity Empowerment and Development (SEED)
2) Which are the important criteria that GEDI adopts to release Global Entrepreneurship
Index of various countries?
Name any six (0.5 marks each)
1. Opportunity perception (whether the population can identify opportunities to start a
business); 2. Start-up skills; 3. Risk acceptance; 4. Networks; 5. Cultural support; 6.
Opportunity start-up (whether entrepreneurs are motivated by opportunity rather than
necessity); 7. Technology absorption; 8. Human capital; 9. Competition; 10. Product
innovation; 11.Process innovation; 12.High growth (business intention to grow);
13.Internationalization and 14.Risk capital availability
Meaning: An Entrepreneur is a person who sets up their own business with a new idea
or concept. An Intrapreneur is an employee of an organization who is in charge of
undertaking innovations in product, service, process, etc., within that existing company.
Approach: An Entrepreneur's approach is described as Intuitive. An Intrapreneur's
approach is described as Restorative.
Resources: An Entrepreneur uses their own resources. An Intrapreneur uses
resources provided by the company.
Capital: Capital is raised by the Entrepreneur themselves. For an Intrapreneur, it
is financed by the company.
Enterprise: An Entrepreneur establishes a newly established enterprise. An Intrapreneur
works within an existing one.
Dependency: An Entrepreneur is Independent. An Intrapreneur is Dependent on the
company.
Risk: Risk is borne by the entrepreneur themselves. For an Intrapreneur, risk is taken
by the company.
Intrapreneurs are generally given autonomy for their project, are typically highly
motivated with specific skills, leadership abilities, and innovative vision, and may
eventually become entrepreneurs themselves.
Focus on Creation and Innovation: They try to create something new and act as
innovators. Managers typically execute existing plans
Risk-Bearing: They undertake risks and handle the economic uncertainty involved in the
enterprise. Managers generally do not bear the financial risks of the enterprise
Primary Motive & Ownership: Their primary motive is to start a venture, and they are
the owners .Managers render services within an existing structure
Independence: They often desire independence and do not like to be guided by others'
rules in matters of their business
Need for Achievement: Entrepreneurs, particularly those identified by McClelland's
theory, have a high need for achievement, characterized by setting moderate/realistic
goals, taking calculated risks, preferring personal responsibility, needing feedback, and
finding intrinsic satisfaction in accomplishment.
Reward Structure: Their reward is typically profit, which is uncertain, as opposed to a
fixed salary often earned by managers
Key Roles: They uniquely combine the roles of risk-taker, organizer, and innovator
Origin: Proposed by Abraham Maslow in his 1954 book "Motivation and Personality".
Core Concept: Humans have a hierarchy of five needs. Motivation stems from the desire
to fulfill these needs, starting from the most basic and moving upwards.
The Hierarchy
1. Physiological Needs: Basic survival needs like breathing, food, water, sex, sleep,
homeostasis, excretion.
2. Safety Needs: Security of body, employment, resources, morality, family, health,
property.
3. Love/Belonging Needs: Friendship, family, sexual intimacy.
4. Esteem Needs: Self-esteem, confidence, achievement, respect of others, respect
by others.
5. Self-Actualization Needs: Morality, creativity, spontaneity, problem-solving,
lack of prejudice, acceptance of facts. This is the motivation to reach one's full
potential. Basic needs must be met before this level can be achieved.
Features of the Theory
o Human needs are wide-ranging and interrelated.
o Needs are arranged hierarchically; lower-level needs must be at least partially satisfied before
higher-level needs become dominant motivators.
o A satisfied need is not a motivator; only unsatisfied needs motivate action.
o Humans generally want to move up the hierarchy, not stop at lower levels.
o Needs are interdependent; a higher-level need can arise even before a lower-level one is
completely satisfied.
Limitations of the Theory
o Needs are dynamic and change with circumstances (e.g., cultural differences in prioritizing
needs).
o Little evidence suggests people satisfy only one need level at a time, except in conflict
situations.
o The model might be an oversimplification of complex human needs.
o Behavior is influenced by factors beyond needs alone, such as expectations, experiences, and
perceptions.
14 marks:
1) a) Describe the types of entrepreneurs. Which one do you think most suitable for India
Based on the Type of Business
1. Trading Entrepreneur: As the name itself suggests, the trading entrepreneur undertake
the trading activities. They procure the finished products from the manufacturers and sell
these to the customers directly or through a retailer. These serve as the middlemen as
wholesalers, dealers, and retailers between the manufacturers and customers.
2. Manufacturing Entrepreneur: The manufacturing entrepreneurs manufacture products.
They identify the needs of the customers and, then, explore the resources and technology
to be used to manufacture the products to satisfy the customers’ needs. In other words,
the manufacturing entrepreneurs convert raw materials into finished products.
3. Agricultural Entrepreneur: The entrepreneurs who undertake agricultural pursuits are
called agricultural entrepreneurs. They cover a wide spectrum of agricultural activities
like cultivation, marketing of agricultural produce, irrigation, mechanization, and
technology.
Based on the Use of Technology
1. Technical Entrepreneur: The entrepreneurs who establish and run science and
technology-based industries are called ‘technical entrepreneurs.’ Speaking alternatively,
these are the entrepreneurs who make use of science and technology in their enterprises.
Expectedly, they use new and innovative methods of production in their enterprises.
2. Non-Technical Entrepreneur: Based on the use of technology, the entrepreneurs who
are not technical entrepreneurs are non-technical entrepreneurs. The forte of their
enterprises is not science and technology. They are concerned with the use of alternative
and imitative methods of marketing and distribution strategies to make their business
survive and thrive in the competitive market.
Based on Ownership
1. Private Entrepreneur: A private entrepreneur is one who as an individual sets up a
business enterprise. He / she its the sole owner of the enterprise and bears the entire risk
involved in it.
2. State Entrepreneur: When the trading or industrial venture is undertaken by the State or
the Government, it is called ‘state entrepreneur.’
3. Joint Entrepreneurs: When a private entrepreneur and the Government jointly run a
business enterprise, it is called ‘joint entrepreneurs.’
Based on Gender
1. Men Entrepreneurs: When business enterprises are owned, managed, and controlled by
men, these are called ‘men entrepreneurs.’
2. Women Entrepreneurs: Women entrepreneurs are defined as the enterprises owned
and controlled by a woman or women having a minimum financial interest of 51 per cent
of the capital and giving at least 51 per cent of employment generated in the enterprises
to women.
Based on the Size of Enterprise
1. Small-Scale Entrepreneur: An entrepreneur who has made investment in plant and
machinery up to ` 1.00 crore is called ‘small-scale entrepreneur.’
2. Medium-Scale Entrepreneur: The entrepreneur who has made investment in plant and
machinery above ` 1.00 crore but below ` 5.00 crore is called ‘mediumscale
entrepreneur.’
3. Large-Scale entrepreneur: The entrepreneur who has made investment in plant and
machinery more than ` 5.00 crore is called ‘large-scale entrepreneur.’
Successful entrepreneurs often achieve success through education, hard work, and planning. Key
requirements and characteristics include:
Industrial Policies: Starting with the first Industrial Policy in 1948, the government
aimed to promote, assist, and develop industries, recognizing the role of the private
sector. Key measures included ensuring proper distribution of economic power,
encouraging the spread of entrepreneurship to diverse locations, and disseminating
entrepreneurial acumen beyond dominant communities.
Incentives and Concessions: Since the Third Five Year Plan (1961-1966), the
government provided various incentives like capital, technical know-how, market access,
and land to potential entrepreneurs, especially to reduce regional imbalances.
Institutional Support: Establishing institutions like the Directorate of Industries,
Financial Corporations, Small-Scale Industries Corporations, and Small Industries
Service Institute to facilitate new entrepreneurs.
Economic Policy Reform (1991, expanded 2022): This included:
o Liberalization: Easing restrictions to boost the private sector, including banks
and stock markets.
o Privatization: Disinvesting public firms to reduce burden and promote national
entrepreneurs.
o Globalization: Welcoming Foreign Direct Investment (FDI) and Foreign
Portfolio Investment (FPI), creating Special Economic Zones (SEZ) and
Economic Corridors.
Startup Initiatives (e.g., 2016 Startup Initiative): Providing support for
entrepreneurship development, including:
o MSME Ministry Support: Assisting small and micro startups.
o Make in India: Encouraging entrepreneurship within India.
o NITI Aayog Scheme: Developing skills and training resources.
Financial Assistance: Establishing mechanisms like the MUDRA bank (2015) to
financially assist entrepreneurs, particularly rural ones, potentially offering concessional
interest rates.
Location: Rural entrepreneurship involves starting and running businesses in rural areas
(villages/towns with populations <= 20,000 and investment <= Rs. 3 Crore in
plant/machinery). Urban entrepreneurship occurs in cities and larger towns.
Resource Focus: Rural entrepreneurship often focuses on utilizing local resources like
raw materials and labour specific to the area (e.g., agro-based, forest-based, mineral-
based industries, handicrafts).Urban entrepreneurship may have access to a wider, more
diverse resource pool but less reliance on purely local, traditional resources.
Challenges: Rural entrepreneurs face specific challenges like limited access to capital
(often relying on money lenders), lack of qualified employees (due to migration to urban
areas), poor infrastructure (roads, electricity, communication), adverse socio-cultural
environments (caste systems, superstitions), paucity of market information, difficulty
finding skilled labor, producing potentially inferior quality products due to resource/tool
limitations, fear of investment, marketing problems (reliance on middlemen), and intense
competition from larger organizations and urban entrepreneurs. Urban entrepreneurs
likely face different challenges like higher competition density, higher operating costs,
and different regulatory hurdles, but generally better infrastructure and access to skilled
labor and markets.
Impact: Rural entrepreneurship aims to address issues like rural unemployment,
migration to urban areas, promoting local crafts, and stimulating rural economic
development. Urban entrepreneurship contributes to urban economies but can also
exacerbate issues like pollution and slums if not managed well.
Opportunities: Rural entrepreneurship opportunities often lie in areas like mineral,
forest, agro-based industries, polymers/chemicals, engineering, textiles (including
Khadi), and services tailored to rural needs. Urban opportunities are typically more
diverse, often focusing on technology, large-scale manufacturing, and specialized
services.
Abraham Maslow proposed that human motivation is driven by a hierarchy of five needs. These
needs are arranged in a pyramid structure, and individuals are motivated to fulfill lower-level
needs before progressing to higher-level ones. The hierarchy consists of:
1. Physiological Needs: These are the most basic needs for survival, such as air, food,
water, shelter, sleep, and clothing.
2. Safety Needs: Once physiological needs are met, the need for security and safety
becomes prominent. This includes personal security, employment, resources, health, and
property.
3. Love/Belonging Needs: After safety, humans seek social connection. This level includes
the need for friendship, intimacy, family, and a sense of connection.
4. Esteem Needs: This level involves the need for respect, self-esteem, status, recognition,
strength, and freedom. It includes both self-respect and the desire for respect from others.
5. Self-Actualization Needs: This is the highest level, representing the desire to become the
most that one can be, fulfilling one's potential, seeking personal growth and peak
experiences.
Key principles of the theory are that needs are wide-ranging and interrelated, lower needs must
be at least partially satisfied to motivate behavior towards higher needs, a satisfied need loses its
motivational power, and people generally strive to move up the hierarchy. However, the theory is
also criticized for potential oversimplification and the dynamic nature of needs.
David McClelland's Acquired Needs Theory, proposed in his 1961 book 'The Achieving
Society', suggests that individuals acquire specific needs over time based on their life
experiences. These needs act as motivators and influence effectiveness in certain roles. The three
key acquired needs are:
The theory posits that people possess these needs in varying degrees, and the combination
influences their behavior and suitability for different roles. It provides a framework for
understanding employee motivation and is noted for having empirical evidence, though questions
about the validity of measuring individual need levels exist.
Both Maslow's and McClelland's theories focus on needs as drivers of motivation, but they differ
in their approach:
Maslow's Need Hierarchy Theory: Proposes that needs are innate and arranged in a
universal, fixed hierarchy of five levels (Physiological, Safety, Love/Belonging, Esteem,
Self-Actualization). Motivation progresses up the hierarchy as lower-level needs are
satisfied. Unsatisfied needs are the primary motivators, and individuals inherently strive
towards self-actualization. It assumes a sequential progression, though acknowledges
overlap.
McClelland's Acquired Needs Theory: Argues that needs are not innate or hierarchical
in the same way but are acquired or learned through life experiences. It focuses on three
specific needs relevant to workplace motivation: Achievement (nAch), Power (nPow),
and Affiliation (nAff). The relative strength of these needs varies between individuals
based on their experiences and shapes their motivation and behaviour. It emphasizes that
these needs can be developed and are particularly relevant for understanding roles like
entrepreneurship (high nAch) or management (varying levels of nPow, nAff, nAch).
Rural Entrepreneurship:
Definition: The process of starting and running a business in a rural area (population <=
20,000, investment <= Rs. 3 Crore).
Industries: Often based on local resources; examples include mineral-based, forest-
based, agro-based, polymer/chemical, engineering, textile (Khadi), and service industries.
Benefits: Utilizes local resources, generates employment for rural people, can help
reduce migration to urban areas, promotes traditional arts and crafts, checks social evils
associated with poverty/slums, encourages rural youth, stimulates overall rural economic
development, potentially earns foreign exchange, fosters entrepreneurial spirit in rural
areas, and can improve the standard of living.
Risks: Includes technical risks (lack of know-how), economic risks (market fluctuations,
resource availability), social risks (developing new relationships), and environmental
risks (dealing with unfamiliar cultures/systems).
Challenges: Significant hurdles include limited access to capital, lack of qualified/skilled
employees, scarcity of enterprising skills/risk-bearing ability, poor infrastructure (roads,
power, storage, communication), adverse socio-cultural factors (caste, fatalism), lack of
market information, difficulty producing high-quality products, fear of investment,
marketing problems (distribution, pricing, promotion, middlemen), and competition from
larger urban businesses/MNCs.
Remedies: Suggested solutions involve creating finance cells (like MUDRA bank),
offering concessional interest rates, ensuring proper raw material supply, providing
training facilities, setting up marketing co-operatives, educating potential entrepreneurs,
and improving infrastructure.
Urban Entrepreneurship:
The role of Entrepreneurial Development Programmes (EDPs) is multifaceted and crucial for
fostering entrepreneurship:
Increase Supply of Entrepreneurs: Their primary role is to enlarge the pool of capable
entrepreneurs, thereby accelerating industrial and economic development.
Develop Entrepreneurial Qualities: EDPs aim to identify individuals with potential and
inculcate necessary entrepreneurial traits, skills (like management), and attitudes.
Motivate and Build Confidence: They motivate prospective entrepreneurs to start
ventures and provide them with the confidence needed to face and overcome business
challenges.
Facilitate Venture Creation: EDPs assist participants through various stages, from
identifying viable projects and preparing reports to understanding support systems and
initiating the venture.
Promote Balanced Regional Development: By encouraging entrepreneurship in rural
and backward areas, EDPs help reduce regional imbalances and industrialize
underdeveloped regions.
Address Economic Problems: They are seen as key to tackling issues like
unemployment (by promoting self-employment and small units) and improving the
overall quality of life.
Skill Enhancement: EDPs improve managerial and technical skills relevant to running
an enterprise efficiently.
Provide Knowledge and Exposure: They offer knowledge about entrepreneurship,
management basics, support systems, and practical exposure through visits and
workshops.
Support Network: They create platforms for entrepreneurs to share experiences,
problems, and successes, fostering a supportive community.
ANSWERS
1. What are the different types of cooperative society?
4. “In proprietorship form of business, both entrepreneur and manager are the same
person”. Comment your views on the above statement
This statement is accurate based on the typical structure of a sole proprietorship. The sole
proprietor is the individual who invests their own and borrowed funds (acting as the entrepreneur
taking the risk) and also uses their own skills and abilities to manage the firm's affairs. They hold
exclusive control, make immediate decisions, and are solely responsible for the operation. This
fusion of roles means the owner directly manages the business. However, this also leads to
limitations, such as the owner bearing an excessive burden, potentially lacking specialized
managerial skills, and the business's stability being heavily dependent on the owner's personal
attributes and health.
While the specific term "partnership deed" isn't explicitly detailed, the formation of a partnership
is based on a contractual agreement among the individuals involved. The purpose of this
agreement is to establish the terms of the business relationship, defining the common ownership
structure and the plan for managing the venture. A key objective outlined in this relationship is
the agreement to share profits (or losses) generated by the business.
A cooperative society is structured based on the philosophy of self-help and mutual help. Key
structural elements include:
The differentiation is based primarily on the scale of operations, investment levels, and
characteristics:
Micro, Small, and Medium Enterprises (MSMEs): Classified under the MSMED Act,
2006, based on investment limits:
o Manufacturing Sector (Investment in Plant & Machinery):
Micro: Does not exceed ₹25 lakh
Small: More than ₹25 lakh but does not exceed ₹5 crore
Medium: More than ₹5 crore but does not exceed ₹10 crore
o Service Sector (Investment in Equipment):
Micro: Does not exceed ₹10 lakh
Small: More than ₹10 lakh but does not exceed ₹2 crore
Medium: More than ₹2 crore but does not exceed ₹5 crore
o Characteristics (especially Small Scale): Often owned by one or few
individuals, managed directly, shorter gestation period, localized operations, use
local resources, labour-intensive, flexible, decentralized.
Large Scale Enterprises:
o Definition: Characterized by huge infrastructure, significant raw material
requirements, high manpower needs, and large capital investments. Specific
investment thresholds are not provided in the same way as MSMEs.
o Characteristics: More systematic, involve massive capital investment,
manufacture in bulk, operate more efficiently, contribute significantly to the
economy, offer better employment opportunities and job security, and invest in
research and design.
14 marks
1) a) Describe the characteristics of SSI.
a) Ownership: SSI’s generally are under single ownership. So it can either be a sole
proprietorship or sometimes a partnership.
b) Management: Generally, both the management and the control is with the
owner/owners. Hence the owner is actively involved in the day-to-day activities
of the business.
c) Labor Intensive: SSI’s dependence on technology is pretty limited. Hence they
tend to use labour and manpower for their production activities.
d) Flexibility: SSI’s are more adaptable to their changing business environment. So
in case of amendments or unexpected developments, they are flexible enough to
adapt and carry on, unlike large industries.
e) Limited Reach: Small scale industries have a restricted zone of operations. Hence,
they can meet their local and regional demand.
f) Resources Utilization: They use local and readily available resources which helps
the local economy.
g) Employment: SSI’s are a major source of employment for developing countries
like India. Because of the limited technology and resource availability, they tend
to use labour and manpower for their production activities.
h) Total Production: These enterprises account for almost 40% of the total
production of goods and services in India. They are one of the main reasons for
the growth and strengthening of the economy.
i) Make in India: SSI’s are the best examples for the Make in India initiative. They
focus on the mission to manufacture in India and sell the products worldwide.
This also helps create more demands from all over the world.
j) Export Contribution: India’s export industry majorly relies on these small
industries for their growth and development. Nearly half of the goods that are
exported from India are manufactured or produced by these industries.
k) Public Welfare: These industries have an opportunity to earn wealth and create
employment. SSIs are also important for the social growth and development of
our country.
l) Seedbed for Large Scale Industries: SSI acts as the seedbed for Large Scale
Industries (LSI) as it provides conducive conditions for the development and
growth of entrepreneurs. Small enterprises require low investment and simple
technology and use local resources to meet local demands through personal
contacts. Thus, it creates scope for the growth and development of LSI.
b) Write the advantages of partnership?
Easy Formation – An agreement can be made oral or printed as an agreement to enter as a
partner and establish a firm.
Large Resources – Unlike sole proprietor where every contribution is made by one
person, in partnership, partners of the firm can contribute more capital and other
resources as required. Flexibility – The partners can initiate any changes if they think it is
required to meet the desired result or change circumstances.
Sharing Risk – All loss incurred by the firm is equally distributed amongst each partner.
Combination of different skills – The partnership firm has the advantage of knowledge,
skill, experience and talents of different partners.
2) a) What is sole proprietorship? Write its features and disadvantages.
Proprietorship:
Sole proprietorship is one of the oldest and easiest Business Structure to start in
India. A proprietorship is a type of business that is owned, managed, and
controlled by one person - who is the proprietor. As the proprietorship and
proprietor are one and the same, it is very easy to start and there are very minimal
compliance requirements.
Proprietorship Features
• Simple form of Organization • Owners freedom to take decisions • High
Secrecy • Tax Advantage • Easy dissolution • Formation and Closure • Sole Risk
Bearer and Profit Recipient • Control
Proprietorship-Disadvantages
• Limited resources • Limited Ability • Unlimited liability • Limited life of
enterprise form.
b) Explain micro-small and medium enterprises (SMEs) in India and the role of MSMEs
in India
Micro-Small and Medium enterprises (SMEs) in India:
The Indian micro, small and medium enterprises (MSMEs) sector has emerged as a key sector in
the growth of the Indian economy. The role of SMEs in the Indian economy is significant. The
sector has contributed greatly to employment generation, exports, innovation and inclusive
growth of the economy. In short, the Indian small and medium enterprise sector (SMEs) has been
the backbone of socio-economic development in India. It has made up almost 45% of industrial
production, 40% of total exports and makes a significant contribution to India’s total Gross
Domestic Product (GDP).
Role of MSMEs in India
• Small Scale Industries Provides Employment • Facilitates Women Growth • Brings Balanced
Regional Development • Helps in Mobilization of Local Resources • Paves for Optimisation of
Capital • Promotes Exports • Complements Large Scale Industries • Meets Consumer Demands •
Ensures Social Advantage • Develops Entrepreneurship
Small enterprises play a crucial role in economic development through several key contributions:
Small-scale industries (SSIs), or MSMEs, play a vital and multifaceted role in the Indian
economy:
They are major generators of employment due to their labour-intensive nature, crucial
for India's large workforce.
They promote self-employment and cultivate entrepreneurship.
They ensure optimum utilization of capital, which is relatively scarce in India.
They facilitate balanced regional development by dispersing industries to rural and
backward areas.
They help in the effective use of local resources (materials, savings, skills).
They contribute significantly to foreign exchange earnings through exports (around
35% mentioned) and conservation by reducing import dependence.
They promote equitable distribution of income and wealth, countering concentration.
They support large-scale industries by acting as ancillary units.
They make a substantial contribution to the national economy, producing a wide range
of goods and accounting for a large share (nearly 50% mentioned) of manufacturing
output.
Limited companies (or Joint Stock Companies) have the following features:
1. Sole Proprietorship
2. Partnership
3. Limited Companies (Private and Public)
4. Co-operatives
Based on the information provided, the sources of finance for a cooperative society primarily
include:
7) a) Explain the various types of ownership available to entrepreneurs. Discuss each form
in brief.
1. Sole Proprietorship:
o Ownership: Owned and controlled by a single individual.
o Formation: Very easy to start and close, with negligible legal formalities.
o Liability: The owner has unlimited personal liability for business debts.
o Management: Owner manages the business, makes all decisions, and bears all
risks.
o Continuity: Business continuity depends entirely on the owner's health and
existence.
o Suitability: Best for small businesses with low investment and risk.
2. Partnership:
o Ownership: Owned by two or more individuals (subject to limits) based on a
contractual agreement.
o Formation: Relatively easy to form with minimal statutory formalities compared
to companies; requires an agreement.
o Liability: All partners generally have unlimited personal liability for business
debts.
o Management: Managed by all partners or one/few acting for all; potential for
divided authority.
o Continuity: Dissolution can occur upon death, retirement, or insolvency of a
partner. Ownership transfer requires consent.
o Suitability: Suitable when more capital, skills, and risk-sharing are needed than a
proprietorship allows.
3. Limited Company (Joint Stock Company):
o Ownership: Owned by shareholders who contribute capital. Can be Private (2-50
shareholders, restricted share transfer, no public invitation) or Public (min 7
shareholders, no max limit, shares freely transferable, can invite public
subscription).
o Formation: More complex and burdensome procedure involving registration and
statutory requirements.
o Liability: Shareholders have limited liability, restricted to the value of their
shares.
o Management: Managed by an elected Board of Directors; separation of
ownership and management.
o Continuity: Has perpetual existence, unaffected by changes in shareholders.
o Suitability: Suitable for larger operations requiring significant capital, leveraging
limited liability to attract investors, and needing professional management.
4. Co-operatives:
o Ownership: Owned and controlled by members (minimum 10) based on
principles of self-help and mutual benefit.
o Formation: Requires registration under the Cooperative Societies Act.
o Liability: Members generally have limited liability up to their investment.
o Management: Managed democratically by an elected committee.
o Continuity: Has continuity irrespective of changes in membership.
o Suitability: Formed to meet specific economic needs of members (e.g., credit,
supplies, marketing, services), often for weaker sections, operating on principles
of service rather than solely profit maximization.
b) Explain the capital structure of limited companies, including the issuance of shares and
types of shares. How do limited companies raise capital, and what factors influence their
decisions on capital structure?
Capital Structure: The capital structure of a limited company refers to the specific mix of long-
term sources of funds used to finance the enterprise. It is the composition of debt and equity in
the company's overall capital, often expressed as a debt-equity ratio. An optimum capital
structure aims to minimize cost, maximize yield, maintain flexibility, ensure control, and stay
within the company's repaying capacity.
Equity Shares: These are ordinary shares representing ownership. Holders typically
have voting rights, participate in management selection, and receive dividends based on
profits, but only after preference shareholders are paid. They bear higher risk but have
potential for higher returns.
Preference Shares: These shares grant preferential rights to holders. They receive
dividends at a fixed rate before equity shareholders. They also have priority in capital
repayment if the company dissolves. They usually do not carry voting rights.
1. Equity Capital: Selling equity and preference shares to the public (public limited
companies) or private individuals/groups.
2. Debt Capital: Borrowing funds that must be repaid. This includes:
o Term Loans: Loans from banks or financial institutions, often secured, with
fixed repayment schedules.
o Debentures: Debt instruments issued to the public, can be secured or unsecured,
repayable after a fixed period.
o Bonds: Fixed-income instruments issued by the company (or government) to the
public, with a fixed maturity date for principal repayment plus interest.
Nature of Business: Stable businesses (like consumer goods) can handle more debt than
businesses with fluctuating sales (like AC manufacturing).
Size of the Enterprise: Larger companies often have easier access to debt markets than
smaller, riskier firms.
Cash Flow: Stronger, more predictable cash flows support higher levels of debt.
Purpose of Financing: Productive investments generating additional profits can justify
external debt.
Flexibility: The need to retain capacity for future financing needs.
Cost: Debt is often cheaper initially (interest is tax-deductible) but carries fixed
obligations.
Risk: High debt increases financial risk (risk of default).
Control: Issuing new equity can dilute existing shareholders' control.
Repaying Capacity: Debt levels must be manageable within the company's ability to
generate funds for repayment.
Market Conditions: Investor appetite for debt or equity can vary.
The formation of a sole proprietorship is generally very simple. Normally, no major legal
formalities are required to start the business. The individual owner invests their own or
borrowed funds, uses their skills, and begins operations. Similarly, shutting down the firm also
involves minimal formal procedures.
Formation:
A partnership is formed when two or more individuals (within legal limits – typically 10 for
banking, 20 for others under the referenced Act) associate through a contractual agreement to
carry on a business with common ownership and management. Setting up involves minimal
statutory formalities compared to a company. While not explicitly stated as mandatory in the
slides, this agreement (often called a Partnership Deed) is crucial.
Governance:
The business must be managed by all the partners or by anyone among them acting for all, as
defined in their agreement. Authority can be divided, which may lead to conflict if not managed
well. Decision-making and control rest with the partners.
Capital Structure:
Partners typically mobilize their own resources (equity contribution) to fund the venture. This
pooling of resources facilitates the inflow of required capital. Additionally, partnerships,
especially those with a sound financial position, may secure loans (debt) from financial
institutions or other external sources. The specific debt-equity mix isn't rigidly defined like in
corporate finance but depends on partner contributions and borrowing capacity.
vs. Sole Proprietorship: Partnership involves multiple owners, pooled resources, and
shared decision-making/risk, unlike the single-owner structure.
vs. Limited Company: Partnerships lack separate legal identity, partners have unlimited
liability (shareholders have limited), ownership transfer is restricted (freely transferable
in public ltd.), and formation is simpler.
vs. Co-operative: Partnerships are typically profit-motivated for the partners, while co-
ops focus on member service/benefit; co-ops have democratic member control (one
member, one vote typically) and limited liability, unlike the partner-managed structure
with unlimited liability.
MODULE -3
1. Describe any three central government projects providing institutional support towards the
development of entrepreneurship in India
2. Enlist the important government schemes for women entrepreneurship.
3. What are the needs for institutional networking in enterprise setting.
4. Explain the role of non-government institutions in supporting entrepreneurship development
5. Discuss various functions of NABARD.
6. List the women entrepreneurial development schemes in India
7. What strategies have been implemented to address the challenges faced by rural
entrepreneurs in India?
8. Explain about the institutions and centres administered by SIDO (Small Industries
Development Organisation)
14 marks
1)a) Describe about the institutional support system towards the development of
entrepreneurship in India by the Central Government.
b) What are the benefits of entrepreneurial networks?
2) a) What are the advantages of providing incentives to entrepreneurs.
b) Write about the advantages & disadvantages of business networking.
3) a) Discuss any four central government supporting institutions.
b) Examine the role of technical consultancy organizations in entrepreneurship development
4)a) Describe different promotional schemes for women entrepreneurship
b) Explain Government incentives for promotion of entrepreneurship in India
5) a) Explain the challenges faced by women in starting and successfully running an enterprise.
b) Write short notes on government policies to foster entrepreneurship
6 a) Outline the specific government programs implemented in India aimed at stimulating and
supporting the start-up ecosystem
b) Describe any three state government institutions created for supporting entrepreneurship
7) a) Explain the functions of various Non Government Institutions.
b) Write a short note on women entrepreneurs with examples
8)a) How has the regulatory environment in India evolved to facilitate entrepreneurship, and
what reforms have been introduced in recent years?
b) Explain the various women entrepreneurship schemes of the government in detail
ANSWERS
1. Describe any three central government projects providing institutional support towards
the development of entrepreneurship in India
Startup India: Launched in 2016,to promote and support start up ventures in the country.
Include benefits such as tax exemptions, funding, and other support services for eligible
start ups.
Stand-Up India: Launched in 2016 to provide financial support to women and SC/ST
entrepreneurs. This Include loans offered between Rs. 10 lakh and Rs. 1 crore for setting
up new enterprises.
Atal Innovation Mission: Started in 2016 , to promote innovation and entrepreneurship in
the country by facilitating initiatives such as Atal Tinkering Labs, Atal Incubation
Centers, and Atal New India Challenges to support startups and innovators.
Pradhan Mantri Mudra Yojana: Commenced in the year 2015 , to provide financial
support to small and micro enterprises. By this,loans offered up to Rs. 10 lakh to eligible
entrepreneurs. Make in India: To promote manufacturing in India, the project launched in
2014 .Include incentives and benefits offered to entrepreneurs who set up manufacturing
units in the country.
Digital India: To promote digital literacy and e-governance in the country, Digital India
scheme is launched in 2015. In this project, benefits offered to entrepreneurs who use
digital technology for their businesses.
2. Enlist the important government schemes for women entrepreneurship.
Bharathiya Mahila Bank Business Loan
Dena Shakti Scheme
Udyogini Scheme
Women Entrepreneurship Platform (WEP)
Annapurna Scheme
Pradhan Mantri Mudra Yojana Scheme
NABARD (National Bank for Agriculture and Rural Development) performs several critical
functions as an apex development bank:
Credit Facilitation: Providing credit flow and refinance facilities to commercial banks,
Regional Rural Banks, Cooperative Banks, Land Development Banks, and other FIs (like
KVIC) for agriculture, small-scale industries, cottage and village industries, handicrafts,
and other rural economic activities.
Policy, Planning & Operations: Dealing with all matters concerning policy, planning,
and operations related to credit for agriculture and rural economic activities.
Coordination: Coordinating the rural credit financing activities of various institutions
engaged in development work at the field level.
Liaison: Maintaining liaison with the Government of India, State Governments, RBI, and
other national-level institutions involved in policy formulation.
Improving Credit Delivery: Enhancing the absorptive capacity of the credit delivery
system through monitoring, formulating rehabilitation schemes, restructuring credit
institutions, and training personnel.
Planning: Preparing rural credit plans annually for all districts in the country.
Promotion and Development: Supporting the non-farm sector, promoting allied
economic activities in rural areas, attracting youth to the rural non-farm sector, preparing
District Industries Rural Projects (DRIP), and implementing Rural Entrepreneurship
Development Programs (REDP). It also sponsors institutions like RSBDC.
Research: Promoting research in rural banking, agriculture, and rural development.
Fund Raising: Raising funds through various means including bonds, debentures,
borrowing from RBI/Govt., and external sources.
Support for Women: Evolving exclusive schemes for women like ARWIND (non-farm
development), MAHIMA (marketing assistance), and providing grants for Women
Development Cells.
7. What strategies have been implemented to address the challenges faced by rural
entrepreneurs in India?
Several strategies, supported by various institutions and schemes, have been implemented to
address the challenges faced by rural entrepreneurs:
Enhanced Financial Access: Institutions like NABARD provide core funding and
refinance for rural activities. Schemes like MUDRA target micro-units, CGFTMSI
provides credit guarantees reducing lender risk, and specific programs like Stand-Up
India and SIDBI's SMILE offer loans, potentially benefiting rural ventures. NABARD
also prepares district-level rural credit plans.
Skill Development & Training: Programs like NABARD's REDP, training by
SISI/NISIET, dedicated rural centers like RSBDC (providing EDPs, skill workshops,
clinics), and schemes like STEP (esp. for rural women) aim to enhance skills and
entrepreneurial capabilities.
Infrastructure Support: District Industries Centres (DICs) act as single-window
agencies at the grassroots. Industrial Estates are often established in backward/rural areas.
The Integrated Infrastructure Development (IID) scheme includes reservation for rural
areas. KVIC focuses infrastructure on village industries.
Technical & Marketing Assistance: NABARD supports project preparation (DRIP) and
non-farm activities. SIDO/SISI offer consultancy and market information. NSIC helps
with raw material supply and marketing. KVIC, Coir Board, and RSBDC provide
specific technical and marketing support relevant to rural industries. SEED connects rural
innovators with technical expertise.
Dedicated Institutional Focus: NABARD serves as the apex bank for rural
development. KVIC, MGIRI, and Coir Board focus specifically on khadi, village, and
coir industries, predominantly rural. DICs operate at the district level. RSBDC is
dedicated to rural small business development.
Policy Measures: Policy packages have included measures like rural reservations in
infrastructure schemes (IID). NCEUS was formed to examine issues in the unorganized
sector, which is largely rural.
Targeted Group Support: Specific schemes target rural women (STEP, TREAD,
NABARD's ARWIND/MAHIMA) and the unorganized sector workforce (SEWA).
These strategies collectively aim to overcome challenges related to credit scarcity, lack of skills,
inadequate infrastructure, poor market linkages, and limited technical know-how in rural areas.
8. Explain about the institutions and centres administered by SIDO (Small Industries
Development Organisation).
SIDO administers a network of institutions and centres across the country to provide support
services to small-scale industries:
Small Industries Service Institutes (SISI): These are set up in the capital cities of the
states. They function under the Ministry of SSI and provide a wide range of consultancy
and training services to small and prospective entrepreneurs. Their functions include
assisting in project proposal preparation, obtaining finance, technical and managerial
counseling (machinery selection, quality standards), conducting surveys, preparing
techno-economic reports, providing market exposure, advising governments on policy,
conducting Entrepreneurship Development Programmes (EDPs), assisting in testing raw
materials/products, recommending financial assistance, and identifying ancillary
development potential.
Product-cum-Process Development Centres (PPDC): These centres are promoted to
provide specific services to small-scale units, particularly in areas with dense industry
clusters. They function as research and development institutions, encouraging product
design and innovation, developing new processes, upgrading technology, providing
technical and managerial support, and acting as centres of excellence in their respective
fields.
Regional Training Centres (RTC): Located in major cities, these centres focus on
conducting quality awareness programs and assisting field testing stations that provide
testing services to SSI units. Their primary engagement is in systematic testing and
providing technical consultancy services.
Training Institutes: SIDO also controls the affairs of key training institutes responsible
for arranging training facilities for entrepreneurial trainers. These include the National
Institute for Small Industry Extension Training (NISIET) in Hyderabad, the National
Institute for Entrepreneurship and Small Business Development (NIESBUD) in New
Delhi, and the integrated training centre (Industries) at Nilokheri.
14 marks
1)a) Describe about the institutional support system towards the development of
entrepreneurship in India by the Central Government.
a) Central Government Institutions:
National Board for Micro, Small and Medium Enterprises (NBMSME):
The Government Formulated the Micro, Small and Medium Enterprises Development Act in
2006 and established this. This Board examines the factors affecting promotion and development
of MSMEs and reviews policies and programmes from time to time relating to these enterprises,
and makes recommendations to the Government in formulating the policies for the growth of
MSMEs.
National Commission for Enterprises in the Unorganised Sector (NCEUS): The Government of
India constituted the National Commission for Enterprises in the Unorganised Sector (NCEUS)
to examine the problems of the enterprises in the unorganized/informal sector. The Commission
has made recommendations to provide technical, marketing and credit support to these
enterprises.
Small Scale Industries Board (SSIB): It was established in 1954 to provide effective coordination
and inter- institutional linkages for the benefit of small scale sector
National Bank for Agriculture and Rural Development (NABARD): NABARD is designated as
an apex development bank in the country. This national bank was established in 1982 by a
Special Act of the Parliament, with a mandate to uplift rural India by facilitating credit flow in
agriculture, cottage and village industries, handicrafts and small-scale industries. It is also
required to support non-farm sector while promoting other allied economic activities in rural
areas. NABARD functions to promote sustainable rural development for attaining prosperity of
rural areas in India.
Small Industries Development Organisation (SIDO): It was constituted in 1954 to develop
support services for promotion of SSS. Over the years, it has seen its role evolve into an agency
for advocacy, hand holding and facilitation for the small industries sector.
National Small Industries Corporation (NSIC): The National Small Industries Corporation
(NSIC) Ltd. was established by the Government as a Public Sector Company in 1955. It deals
with arrange supply of machinery and equipments, provision of financial assistance, arrangement
of raw materials, establishment of technology transfer centres. etc.
Industrial Development Bank of India: The objective of the IDBI includes: Coordinating,
supervising, and controlling the activities of Finacial Institutions like ICICI, LIC, etc. The
Collection of resources for other financial institutions and providing financial assistance.
Planning and promoting key industries to enhance industrial growth
b) What are the benefits of entrepreneurial networks?
Benefits of Entrepreneurial Networks
1. Strong Professional Ties
2. Access to Job Opportunities
3. Career And Profile Advancement
4. Exchanging New Ideas
5. Gained Knowledge
6. Higher Confidence
7. Improved Creative Intellect
8. An Answer to Most Questions
9. Polished Communication And Social Skills
10. Career Advice and Support.
2) a) What are the advantages of providing incentives to entrepreneurs.
1. Decentralization of economic power Incentives encourages prospective entrepreneurs to take
up industrial ventures and results in decentralization of economic power in few hands.
2. Balanced regional development Incentives are given to entrepreneurs establishing industries in
backward areas. Hence, it results in the dispersal of industries over India’s geographical area and
contributes to regional balanced development.
3. Transformation of Technology Incentives help in the transformation of traditional technology
into modern technology. Traditional technology is characterized by low skill; low productivity
and low wages, whereas modern technology is subsequently characterized by improved skills,
high productivity, raising wages and a higher standard of living.
4. Overcomes Difficulties The package of incentives and concessions are given to entrepreneurs
for setting up units both in backward as well as developed districts. But generally it is given for
setting up units in backward area. It is provided to offset the disadvantages prevailing in such
places. Advantages of providing Incentives to Entrepreneurs
5.Generates Industrialization Industrial policy uses incentives both to correct the market
imperfections and to accelerate the process of industrialization in the country. Regional balances
can also lead to effective utilization of regional resources, removal of disparities in income and
levels of living and contribute to a more integrated society.
6. Encourages Entrepreneurship The new entrants in the field face many obstacles on account of
inadequate infrastructures. The new entrepreneur is supported by the government agencies
through various incentives. Being a new entrant, an entrepreneur may lack marketing and
entrepreneurial skills. An entrepreneur requires support from government agencies to compete
with competitors. The subsidies and concessions motivate the entrepreneur both financially and
non financially and promotes entrepreneurship in the country by removing economic constraints.
7. Helps to Overcome Competition Incentives help the entrepreneur to survive and compete with
the competitors. Some of the incentives are concerned with the survival and growth of industries.
Several incentives are confined to the first few years of the establishment of the unit while a few
of them are made available over a long period.
b) Write about the advantages & disadvantages of business networking.
Four key central government institutions supporting entrepreneurship in India, as detailed in the
notes, are:
Project Planning & Appraisal: Preparing project profiles and conducting techno-
economic appraisals of projects, helping entrepreneurs assess feasibility and plan
effectively.
Market Assessment: Undertaking industrial potential surveys and carrying out market
research to help entrepreneurs identify opportunities and understand market dynamics.
Entrepreneur Identification & Development: Identifying potential entrepreneurs and
conducting Entrepreneurship Development Programs (EDPs) to nurture entrepreneurial
skills.
Technical & Managerial Assistance: Providing essential technical and managerial
guidance to entrepreneurs, including assistance in modernization, technology
upgradation, and rehabilitation programs for sick units.
Information Support: Organizing information cells and data banks concerning
industrial and economic activities, making relevant information accessible to
entrepreneurs.
Implementation Support: Offering project supervision and rendering technical and
administrative assistance during the implementation phase.
Specialized Services: Developing industry clusters, offering vocational training,
providing Merchant Banking services, and offering consultancy for export-oriented
enterprises.
By offering these services, TCOs bridge knowledge and skill gaps, reduce risks associated with
new ventures, improve operational efficiency, and ultimately foster the growth and success of
entrepreneurial ventures. They act as critical support systems, particularly for SMEs that may
lack in-house expertise.
The notes highlight several promotional schemes and initiatives specifically designed to
encourage and support women entrepreneurship in India:
These schemes collectively aim to address challenges faced by women entrepreneurs related to
skills, finance, market access, and confidence-building.
The Indian government, at both Central and State levels, provides various incentives and
facilities to promote entrepreneurship, particularly for Small Scale Industries (SSIs):
Fiscal Incentives:
o Tax Holiday: Under Section 80IB, SSIs could claim deductions on profits for the
first 10 years (rates varied based on ownership structure).
o Excise Concessions: SSI units up to a certain turnover (Rs. 100 lakhs mentioned)
were exempted from excise duties, with simplified procedures for smaller units.
o Sales Tax Concessions: State governments offer concessions on sales tax for
new/sick units for a period ranging from three to fifteen years.
o Exemption from Stamp Duty & Local Taxes: Exemption from stamp duty on land
allotted by the government and exemption from octroi/other local taxes on
machinery, raw materials, etc. for new units.
Subsidies:
o Interest Subsidy: State governments provide subsidies on interest for term loans
obtained from specified financial institutions.
o State Transport Subsidy: Provided at notified rates on the transportation of raw
materials and finished goods in certain states/areas.
o Subsidy for Technical Know-how: Subsidy on the cost of obtaining technical
know-how from reputed R&D organizations (prior permission required).
o Air Freight Subsidy: Provided by some state governments to SSI units on their
finished goods for any destination.
Infrastructure & Utility Related Incentives:
o Rebate in Electricity & Water Charges: Provided by State Governments to new
and existing units.
o Allotment of Land/Shed: Facilitated, often in industrial estates, sometimes with
exemptions like stamp duty.
Marketing Support:
o Government Purchase Preference: Government departments and organizations
give preference to products manufactured by local SSI units. Specific items were
reserved for exclusive purchase from SSIs/KVIC etc.
o Price Preference: A price preference (up to 15% mentioned) is given to SSI
products in government procurement for selected items.
Policy-Based Incentives:
o Reservation Policy: Reserving certain items for exclusive production by the SSI
sector (though this has been reduced over time).
o Delicensing & Deregulation: Simplification of procedures and removal of
licensing requirements for SSIs as part of policy reforms (e.g., IPR 1991).
Special Group Incentives:
o Incentives for NRIs: Special incentives offered by some states for setting up
industries.
o Facilities for Export Oriented Units: Special packages including incentives and
better infrastructure.
These incentives aim to reduce the cost of setting up and running businesses, improve
competitiveness, provide market access, and encourage investment in specific areas or by
specific groups.
Based on the provided notes, women entrepreneurs in India face several significant challenges:
These challenges stem from a combination of societal attitudes, systemic barriers, and lack of
access to necessary resources like finance, education, and networks.
Government policies provide the overarching framework to foster entrepreneurship in India. Key
examples highlighted in the notes include:
Industrial Policy Resolutions (IPRs): Successive IPRs (e.g., 1948, 1956, 1977, 1990,
1991) outlined the government's approach. Early policies focused on utilizing local
resources and integrating SSIs with large industries. IPR 1977 emphasized decentralized
promotion (cottage/village industries), reservation of items for SSIs, and introduced
DICs. IPR 1991 marked a shift towards liberalization, focusing on simplifying
regulations, delicensing, deregulation, and promoting market orientation to enhance
competitiveness.
MSME Development Act, 2006: This act provided a legal framework for the Micro,
Small, and Medium Enterprises sector, establishing the National Board for MSMEs
(NBMSME) to advise on policies and address developmental issues, thereby formalizing
support structures.
Reservation Policy: Historically, certain products were reserved for exclusive
manufacture by SSIs to protect them from large-scale competition. While this fostered
initial growth, the policy has been gradually relaxed over time to improve
competitiveness and align with liberalization.
Government Purchase & Price Preference Policy: These policies aimed to provide
assured markets for SSI products by mandating government departments to procure
certain items exclusively or preferentially from SSIs, sometimes offering a price
advantage (up to 15% mentioned) over other suppliers.
Comprehensive Policy Packages (e.g., 2000, 2001-02, 2004-05): These packages
periodically introduced specific measures like enhancing investment limits, increasing
excise exemptions, boosting credit guarantee schemes, launching market development
assistance, and increasing composite loan limits to address contemporary needs and
improve the sector's competitiveness.
These policies, evolving over time, reflect the government's strategic intent to create a conducive
environment for entrepreneurship through protection, promotion, liberalization, and targeted
support measures.
Several specific government programs mentioned in the notes aim to stimulate and support the
start-up ecosystem:
1. India Aspiration Fund (IAF): Launched by SIDBI (Aug 2015), this Rs. 2000 crore fund
was created specifically to boost the start-up fund ecosystem by investing in various
venture capital funds that meet the equity requirements of MSME start-ups.
2. SIDBI Make in India Loan for Small Enterprises (SMILE): A Rs. 10,000 crore
scheme launched to catalyze equity investment in start-ups and MSMEs. It provides soft
loans (quasi-equity/term loans) to help start-ups meet debt-equity ratio norms, focusing
on 'Make in India' sectors.
3. SETU (Self Employment and Talent Utilization): Operated from NITI Aayog, this is a
Techno-Financial, Incubation, and Facilitation Programme designed to support all aspects
of start-up businesses and self-employment, particularly in technology-driven areas. It
aims to build a vibrant entrepreneurial ecosystem by focusing on policy, access to capital,
entrepreneurial hubs, culture, and collaboration.
4. Stand-Up India: Launched in 2015, this scheme promotes greenfield enterprises (often
start-ups) by facilitating bank loans (Rs. 1 million - 10 million) for at least one SC/ST
and one woman borrower per bank branch. It also includes a digital platform providing
information on financing and credit guarantees for small entrepreneurs.
5. Biotechnology Industry Research Assistance Council (BIRAC): A public-sector
enterprise set up to strengthen and empower emerging biotechnology enterprises (often
start-ups) by embedding strategic research and innovation and bridging the industry-
academia gap.
6. MUDRA (Micro Units Development Refinance Agency) Bank: Set up in 2015, it
encourages entrepreneurship by providing refinance for loans to micro-units (Rs. 50,000
to Rs. 10 lakhs). Its 'Shishu' loan category often caters to the initial funding needs of
start-ups.
7. Support via NSIC: NSIC provides support through Science and Technology Parks and
Technology Business Incubators, which are critical infrastructure for nurturing start-ups.
8. Entrepreneurship Development Scheme (MSDE): This scheme includes elements like
developing entrepreneurship hubs (ehubs) and networking platforms, which are crucial
for supporting the start-up community.
These programs collectively address key start-up needs like funding (equity, debt, soft loans),
incubation, policy framework development, and ecosystem building.
b) Describe any three state government institutions created for supporting
entrepreneurship.
These institutions form the backbone of the state-level support system, providing finance,
infrastructure, raw materials, marketing support, and guidance directly to entrepreneurs within
the state.
Women entrepreneurs represent a significant potential force in the Indian economy, although
their participation has historically been lower than men's due to various social and economic
challenges. These challenges include societal expectations often limiting their roles to the
household, lack of access to education and resources (especially in rural areas), difficulties in
accessing finance, and sometimes operating in low-visibility sectors.
Recognizing their potential and the need for empowerment, considerable focus has been placed
on promoting women entrepreneurship through government policies, dedicated schemes, and
specialized support institutions. These initiatives aim to provide skill training, facilitate credit
access, offer marketing support, and create networking opportunities.
Examples of women entrepreneurs, as reflected in the organizations supporting them or the types
of work mentioned, include:
Women running small businesses like beauty parlors, laundries, or lending libraries.
Retail traders operating fair price shops or general stores.
Professionals and self-employed women like chartered accountants, lawyers, and doctors.
Women engaged in allied agricultural activities.
Individuals involved in the unorganized sector, such as:
o Hawkers and vendors (selling vegetables, fish, food items, household goods).
o Home-based workers (weavers, potters, bidi/agarbatti workers, papad rollers,
readymade garment workers, artisans processing agricultural products).
o Manual labourers and service providers (agricultural/construction workers,
domestic workers).
Women leading or participating in enterprises supported by organizations like FLO
(Federation of Ladies Organisation), FIWE (Federation of Indian Women Entrepreneurs),
CWEI (Consortium of Women Entrepreneurs of India), SEWA (Self-Employed Women's
Association), and AWAKE (Association of Women Entrepreneurs of Karnataka).
Women benefiting from Self-Help Groups (SHGs) to start home-based businesses.
Promoting women entrepreneurship is seen not just as an economic activity but as a crucial step
towards women's empowerment, enhancing their economic status, social standing, and decision-
making power.
8)a) How has the regulatory environment in India evolved to facilitate entrepreneurship,
and what reforms have been introduced in recent years?
In essence, the evolution has been from direct control and protection towards creating an
enabling environment characterized by less licensing, simpler rules, greater financial access, and
more transparent systems to foster entrepreneurial growth.
The government has introduced several schemes specifically aimed at promoting and supporting
women entrepreneurs, detailed as follows:
These schemes provide a multi-pronged approach, addressing needs related to skill development,
credit access (including equity and working capital), marketing support, and general business
assistance for women entrepreneurs.
MODULE -4
1. What is a project report? What it consists of?
2. Give the structure of a project design
3. List the steps associated with project identification.
4. Explain the criteria to be followed while performing project selection
5. Explain the different stages of project design.
6. Explain why project evaluation is important.
7. How does project identification differ in the public and private sectors?
8. Why is project evaluation an essential step in the project management lifecycle?
14 marks
1)a) Analyse this investment using NPV method . Arun needs Rs.1000 now and will pay you
back Rs.1350 in a year. Is that a good investment when you can get at 10% per year. ? Justify
your answer
b) Explain the significance of market analysis in project report and its impact on project
formulation
2) a) Explain Internal Rate of Return(IRR) and Net Present Value (NPV) method
b) How can network analysis techniques like the Critical Path Method (CPM) and Program
Evaluation and Review Technique (PERT) be applied in project planning?
3) a) Explain different steps involved in project formulation
b) Explain the comprehensive components that should be incorporated into a project report to
ensure its effectiveness and clarity
4) a) Describe project network analysis techniques used in project management
b) Illustrate Net Present Value and Internal rate of return with an example.
5) a) Explain the need for network analysis in project management.
b) Describe any two methods of network analysis used in project management
6) a) Demonstrate Net Present Value method and Internal Rate of Return method with an
example
b) Explain different stages of project appraisal
7) a) What are the merits and demerits of critical path method?
b) Distinguish between PERT (Program evaluation and review technique) and CPM (Critical
path method) of network techniques.
8)a) What is project evaluation and what are the various evaluation methods? Explain any two
methods. b) What are the benefits of project evaluation?
ANSWERS
1)What is a project report? What it consists of?
Project Report
A Project Report is a document that contains the information about the proposed project and it
contains all the details of the project. The project report details the project proposal in order to
assess the feasibility of the planned plan/activity. A Project Report is a written document that is
related to a particular investment or a project. It consists of information on economic, technical,
financial, managerial and production aspects. It enables the entrepreneur to know the inputs and
helps him to obtain loans from banks or financial Institutions.
2)Give the structure of a project design
Structure of Project Design
• Define the Vision • Understand the Problem • Plan the Resources • Define Project Goals •
Propose Project Strategy • Build Contingency Plan • Create Proper Budget • Provide Project
Proposal
Project identification begins with idea generation. An entrepreneur needs to generate several
ideas for possible projects. This process is crucial because without knowing the potential product
or service, determining the market or other factors is difficult. Project ideas can be discovered
from various internal and external sources, including:
Methods specifically used for generating these ideas include Focus Groups, Problem Inventory
Analysis, Brainstorming, Reverse Brainstorming, Synectics, Gordon Method, Checklist Method,
Matrix Charting, Big-dream Approach, and Parameter Analysis.
The notes describe Project Design (often discussed alongside Network Analysis) as a critical
component of project formulation. While not broken down into discrete numbered
stages within Project Design itself, its key elements and functions constitute the process:
14 marks
1) a) Analyse this investment using NPV method. Arun needs Rs.1000 now and will pay you
back Rs.1350 in a year. Is that a good investment when you can get at 10% per year?
Justify your answer
To analyze this investment using the Net Present Value (NPV) method, we need to compare the
present value (PV) of the cash inflow to the present value of the cash outflow.
Cash Outflow (Now): Rs. 1000. The present value of money spent now is Rs. 1000.
Cash Inflow (in 1 year): Rs. 1350.
Required Rate of Return (Discount Rate): 10% per year.
We need to find the present value of the Rs. 1350 inflow received in one year, using the 10%
discount rate. The notes provide examples using present value factors. In Example 1 on page 77,
the discount factor for Year 1 at 10% is shown as 0.909.
Justification: According to the NPV decision rule if the NPV is positive, the investment
proposal is considered acceptable. Since the NPV is Rs. 227.15 (positive), this investment is
good. It promises a rate of return higher than the required 10%.
b) Explain the significance of market analysis in project report and its impact on project
formulation
Market analysis is a significant component of a project report and plays a crucial role in project
formulation.
Significance in Project Report: The project report needs to include information on:
Economic aspects: This covers the present market conditions and scope for growth,
justifying the investment.
Market position and trends: This details the current production capacity, potential
demand, export prospects, import/export trends, and price structure.
Impact on Project Formulation: Project formulation involves stages like Feasibility Analysis
and Techno-Economic Analysis. Market analysis directly impacts these stages:
Feasibility Analysis: Understanding the market helps screen the project idea against
external constraints (like lack of demand).
Techno-Economic Analysis: This stage explicitly involves estimating the potential
demand for the goods or services the project will offer. Market analysis provides the
necessary data for this estimation.
Decision Making: Information about market size, potential demand, competition
(implied through capacity and trends), and pricing structures derived from market
analysis helps determine if the project is viable and informs decisions about the scale,
technology, and overall design of the project during the formulation process. Without a
positive market assessment, the project is unlikely to proceed.
2) a) Explain Internal Rate of Return(IRR) and Net Present Value (NPV) method
Net Present Value (NPV) Method: The NPV method is a capital budgeting technique
that considers the time value of money. It calculates the difference between the present
value of future cash inflows expected from a project and the present value of the cash
outflows (usually the initial investment).
o Calculation: NPV = PV of Cash Inflows - PV of Cash Outflows.
o Decision Rule: If NPV is positive, the project is acceptable as it earns more than
the required rate of return. If NPV is zero, it's acceptable (earns exactly the
required rate). If NPV is negative, the project is rejected. It is used to evaluate
investment projects like purchasing equipment or expanding operations.
Internal Rate of Return (IRR) Method: The IRR is the discount rate at which the Net
Present Value (NPV) of a project equals zero. It represents the expected percentage rate
of return that the project will generate on the investment.
o Concept: It's the rate where the present value of future cash inflows equals the
initial investment outlay.
o Use: It's used in capital budgeting to compare and rank projects based on their
yield; projects with higher IRRs are generally preferred. It helps ascertain the
exact rate of return the project earns.
o Decision Rule: If the IRR is higher than the cost of capital (or required rate of
return), the project is generally accepted (for independent projects).
Both methods consider the time value of money and analyze cash flows over the project's life.
b) How can network analysis techniques like the Critical Path Method (CPM) and
Program Evaluation and Review Technique (PERT) be applied in project planning?
Network analysis techniques like CPM and PERT are specifically used for the planning,
management, and control of projects. They are applied in project planning through a structured
process:
1. Defining Activities: The project is broken down into significant activities or tasks.
2. Determining Relationships: The dependencies between activities are identified (which
activities must precede or follow others).
3. Drawing the Network: A network diagram is created, visually representing the activities
and their relationships, ensuring each activity has unique event numbers (nodes). PERT
charts provide this graphic illustration using nodes (circles/rectangles for
events/milestones) and vectors (lines for tasks).
4. Estimating Time/Cost: Time durations (and potentially costs) are assigned to each
activity.
5. Identifying the Critical Path (CPM): CPM calculates the longest path through the
network. This "critical path" determines the shortest possible project completion time.
Activities on this path have no slack. CPM also calculates the earliest and latest start and
finish times for each activity.
6. Planning and Scheduling: The network diagram and critical path analysis help in:
o Determining the overall project duration.
o Scheduling activities logically.
o Identifying which tasks are critical and must be managed closely to avoid delays.
o Understanding where parallel activities can occur.
o Assessing resource needs for different activities and timings.
o Setting task priorities.
Essentially, these techniques provide a roadmap and timeline during the planning phase,
allowing for efficient scheduling and resource allocation.
Project formulation is the process of developing a project idea into a concrete investment
proposition.
1. Feasibility Analysis: The initial stage involves examining the project idea to see if it
warrants a detailed investigation. It screens for major constraints and concludes whether
the idea seems feasible, not feasible, or requires more data.
2. Techno-Economic Analysis: This stage screens the idea further, focusing on estimating
market potential (demand) and selecting the optimal technology. It provides a basis for
detailed project design.
3. Project Design and Network Analysis: Considered the heart of the project, this stage
defines the sequence of project activities, allocates time to each, and often uses network
diagrams (like CPM/PERT). It identifies inputs, finances needed, and the cost-benefit
profile.
4. Input Analysis: This assesses the requirements for inputs like materials and human
resources during both construction and operation. It evaluates feasibility based on
resource availability and helps estimate project costs.
5. Financial Analysis: Involves estimating project costs, operating costs, and funding
requirements. It uses tools like discounted cash flow (NPV), cost-volume-profit analysis,
and ratio analysis to assess financial viability and compare proposals.
6. Cost-Benefit Analysis: This stage considers the overall worth of the project by
evaluating the costs borne by all entities against the benefits connected to the project,
using the project design as a basis.
7. Pre-Investment Analysis: The final stage consolidates the results from previous stages
to arrive at clear conclusions. It helps the project sponsors and implementing bodies
decide whether to accept or reject the project proposal.
Including these details ensures the report provides a thorough overview for evaluation by
entrepreneurs, financial institutions, and other stakeholders.
Project network analysis encompasses techniques used for planning, scheduling, managing, and
controlling projects. The two main techniques are:
1. Critical Path Method (CPM): This is a mathematically based algorithm primarily used
for scheduling project activities.
o It identifies the sequence of activities that determines the longest path through the
project network, known as the "critical path."
o The length of the critical path dictates the minimum total time required to
complete the project.
o CPM calculates the earliest and latest start and finish times for each activity,
allowing managers to determine which tasks have slack (can be delayed without
affecting the project end date) and which are critical (have no slack).
o It's widely used in various projects like construction, software development, and
engineering.
2. Program Evaluation and Review Technique (PERT): PERT is described as a
statistical tool used to analyze and represent the tasks involved in a project.
o It uses a network diagram (PERT chart) to provide a graphic illustration of the
project.
o The diagram consists of nodes (representing events or milestones) and labeled
vectors/arrows (representing the tasks or activities required to move between
milestones).
o It clearly shows the sequence and dependencies among tasks.
o While the notes call it a statistical tool, they primarily focus on its use for
representation and analysis of tasks in the provided text.
Both techniques help visualize the project, understand dependencies, estimate duration, and
manage activities effectively.
b) Illustrate Net Present Value and Internal rate of return with an example.
2,280.
4,190.
3. Interpolate: Since NPV is positive at 10% and negative at 12%, the IRR
lies between these rates. The example uses an interpolation formula: IRR
= R1 + {[NPV1-INVESTMENT]/[NPV1-NPV2]}*[R2-R1] (adapted to
the formula shown: IRR = %10 + 2280 / (138280 - 131810) * (12 - 10) =
10% + (2280 / 6470) * 2 = 10% + 0.7%).
IRR ≈ 10.7%.
o Illustration: The IRR is approximately 10.7%. This is the estimated discount rate
at which the project's NPV would be zero. If the company's cost of capital is less
than 10.7%, the project would likely be accepted.
Planning and Scheduling: It provides a structured way to plan the sequence of activities
and schedule them over time.
Visualization: Techniques like PERT offer a graphic illustration of the project, making
complex task relationships easier to understand.
Identifying Critical Activities: CPM identifies the critical path – the sequence of tasks
that dictates the project's minimum duration and cannot be delayed without delaying the
entire project. This helps prioritize management attention.
Time Management: It helps estimate the shortest possible time to complete the project
and calculate float (slack) time for non-critical activities.
Resource Allocation: Understanding task timings and dependencies aids in planning
resource requirements and allocation.
Monitoring and Control: The network serves as a baseline plan against which actual
progress can be monitored, enabling better control over the project execution.
Task Management: It helps analyze and represent all the tasks involved, defining their
scope and relationships.
Effective Management: Overall, it's an effective tool for managing complex projects by
breaking them down, analyzing dependencies, and establishing a clear plan for execution.
6) a) Demonstrate Net Present Value method and Internal Rate of Return method with an
example
(This question is identical to 4b. Please refer to the answer provided for 4b for the
demonstration using examples from the notes.)
Project Financial evaluation methods like NPV and IRR are key tools used within this appraisal
process, particularly during the Financial Analysis stage.
8)a) What is project evaluation and what are the various evaluation methods? Explain any two
methods.
Project evaluation Project evaluation is the systematic assessment of a project’s worth or merit,
usually intending to determine whether it was successful. This can be done during or after the
project is completed, and it involves looking at different factors such as time, cost, and resources
used.
Project Evaluation methods
• Internal rate of return (IRR)
• Net present value (NPV)
• Return on Investment (ROI)
• Cost-Benefit Analysis (CBA)
• The Payback Period
• Benefit-Cost Ratio (BCR)
• Risk-Adjusted Discount Rate (RADR)
b) What are the benefits of project evaluation?
Better Project Management: Project evaluation helps you easily find areas of improvement when
it comes to managing your costs, tasks, resources and time.
Improves Team performance: Project evaluation allows you to keep track of your team’s
performance and increases accountability.
Better Project Planning: Helps you compare your project baseline against actual project
performance for better planning and estimating.
Helps with Stakeholder Management: Having a good relationship with stakeholders is key to
success as a project manager. Creating a project evaluation report is very important to keep them
updated
MODULE 5
1. Explain raising and managing capital.
2. What does the term ‘job requirement’ mean?
3. Explain the key objectives of management of enterprises
4. Differentiate between shares and debentures.
5. What are the key management functions in relation to entrepreneurship
6. Explain the need for human resource planning.
7. Explain the concept of job analysis and its role in matching the right talent to specific job
roles
8. Differentiate between shares, bonds and debentures
14 marks
1)a) What is working capital? Why is it important for any enterprise? Explain
b) Discuss, with suitable examples, the functions of modern marketing.
2) a) Explain the objectives and functions of management.
b) Write short notes on training, recruitment and selection
3)a) Elaborate the principles underlying scientific management.
b) Explain the steps involved in raising and managing capital for a business at an operational
level? 4) a) Write short notes on Break even analysis and balance sheet analysis
b) Describe the different process involved in recruitment and selection process in an
enterprise.
5) a) Explain the Process of strategic management and its benefits
b) Discuss the goals of marketing
6)a) Classify the Organizational dimension of enterprises
b) Explain different types of capital raising
7) a) Discuss the significance of marketing in the growth and sustainability of an enterprise.
b) What is break-even analysis, and how does it help enterprises determine profitability and
risk levels?
8)a) How does the process of workforce planning contribute to effective human resource
management?
b) How can balance sheet analysis aid in assessing an enterprise and financial health and
identifying areas for improvement?
ANSWERS
A: Enterprise financing involves planning, organizing, directing, and controlling the financial
activities of the enterprise. The main contents are funding, investing, capital operating, and
profits distributing.
Raising Capital: This refers to acquiring funds. Sources of finance mentioned include
friends, family, savings, credit cards, loans, banks, finance companies, and investment
companies. Capital raising is the process where a company raises funds from external
sources for strategic goals like business development or asset investment. It can be done
through Debt Raising, Equity Raising, or Hybrids of Debt and Equity.
o Debt financing means borrowing money from an outside source and promising to
pay it back with interest by a set future date.
o Equity financing means someone puts money or assets into the business in
exchange for some percentage of ownership.
Managing Capital: While not explicitly defined as a separate process, managing capital
is implied within enterprise financing's scope of planning, organizing, directing, and
controlling financial activities, including investing funds, operating capital, and
distributing profits. It also involves understanding different financial instruments like
shares, debentures, and bonds, and financial concepts like break-even analysis and
balance sheet analysis to assess the financial health and performance of the enterprise.
A: Based on the definition of Job Analysis, 'job requirements' refer to the specific duties and
nature of a job, as well as the kinds of people (in terms of skills and experience) needed to
perform it. Job analysis provides data on these requirements, which are then used to develop job
descriptions (what the job entails) and job specifications (what kind of people to hire).
1. Getting Maximum Results with Minimum Efforts: Utilizing human, material, and
financial resources efficiently for the best combination.
2. Increasing the Efficiency of factors of Production: Improving efficiency through
proper utilization of production factors, reducing spoilage and wastage, saving time,
effort, and money.
3. Maximum Prosperity for Employer & Employees: Providing maximum benefits like
good working conditions, suitable wages, and incentive plans for employees, while
ensuring higher profits for the employer.
4. Human betterment & Social Justice: Serving as a tool for the upliftment and
betterment of society.
Ownership vs. Debt: Shares represent ownership in a company, while debentures are
debt instruments (you become a creditor).
Holder Status: Owning shares makes you a partial owner. Buying debentures makes you
a creditor.
Returns: The primary return on shares is through dividends and share price appreciation.
Debentures provide returns in the form of fixed interest.
Payment Priority: Debenture holders are paid interest irrespective of profit/loss.
Shareholders are paid dividends only if the company makes a profit. In liquidation,
debenture holders are paid first (creditors) before shareholders (owners).
Voting Rights: Shareholders usually have voting rights, while debenture holders do not.
Convertibility: Shares generally cannot be converted into debentures. However, some
debentures (convertible debentures) can be converted into shares.
Risk: Shares are considered riskier than debentures due to variable returns.
1. Planning: Establishing goals and the course of action to achieve them (includes goals,
policies, procedures, budgets, strategies). Essential for resource utilization.
2. Organizing: Grouping activities, assigning duties/responsibilities, delegating authority,
and establishing relationships to work effectively towards objectives.
3. Staffing: Manning the organization structure through effective selection, appraisal, and
development of employees.
4. Leading: Communicating with and motivating employees to achieve organizational
goals.
5. Controlling: Setting standards, measuring performance, and taking corrective actions to
ensure progress aligns with plans.
6. Coordinating: Harmonizing different functions, departments, and individual goals with
organizational goals.
7. Explain the concept of job analysis and its role in matching the right talent to specific job
roles.
A:
Concept of Job Analysis: Job analysis is the procedure used to determine the duties and
nature of jobs, and the kinds of people (in terms of skills and experience) who should be
hired for them. It involves collecting data on job requirements. The outputs of job
analysis are typically job descriptions (detailing what the job entails) and job
specifications (detailing the kind of people needed).
Role in Matching Talent: Job analysis plays a crucial role in matching talent to roles by
providing the necessary information for various HR functions:
o Recruitment and Selection: It clarifies what the job entails and the human
requirements needed, forming the basis for attracting and selecting candidates.
o Placement and Orientation: It helps match job requirements with the abilities,
interests, and aptitudes of new hires.
o Organizational Design: Helps classify jobs and understand interrelationships.
o Manpower Planning: Defines labor needs and responsibilities.
o Training and Development: Provides information needed to design effective
training programs.
o Performance Appraisal: Helps establish standards against which performance is
compared.
o Job Evaluation and Compensation: Provides information to determine the
relative worth of jobs for compensation purposes.
By defining the job and the required qualifications precisely, job analysis ensures that the
recruitment and selection processes can effectively identify and place individuals who possess
the necessary skills and attributes for successful performance in specific roles.
Shares:
o Represent ownership (equity) in a company's capital.
o Holders are partial owners.
o Returns come from dividends (if profits are made) and capital appreciation.
o Typically carry voting rights.
o Considered riskier due to variable returns and last claim during liquidation.
Debentures:
o Are debt instruments used by companies to raise capital.
o Holders are creditors to the company.
o Returns are in the form of fixed interest payments, paid irrespective of profit.
o Do not carry voting rights.
o Holders are paid before shareholders during liquidation.
o Can be secured (backed by collateral) or unsecured. Some are convertible into
shares.
o Generally considered less risky than shares but may be higher risk than bonds
depending on security.
Bonds:
o Are a kind of loan offered to an issuer (government or company) upon which
interest is earned.
o The issuer returns the principal and interest at maturity.
o Funds raised are often used for specific projects, refinancing debt, etc.
o Holders are creditors (lenders) to the issuer.
o Considered less risky compared to market-linked instruments like equities
(shares).
o Interest payments are typically made (coupon payments), except for Zero Coupon
Bonds which trade at a discount and pay a lump sum at maturity.
o Can be issued by governments or corporations.
o Compared to debentures, bonds are often secured (though the notes state
debentures can be secured or unsecured) and may be considered less risky
comparatively. Liquidity priority might favor bonds, and interest might be lower
compared to debentures.
14 marks
A:
What is Working Capital: Working capital is defined in the notes as: Total current
farm assets - Total current farm liabilities. It represents the amount ($) left after
selling all current assets and paying off all current liabilities. It is mentioned as a measure
of Liquidity.
Importance: Liquidity (which working capital measures) is the ability to meet financial
obligations as they come due, without disturbing normal revenue-generating activities. It
reflects the ability of the firm to generate cash for running the business. A positive
working capital figure provides a margin of safety (in $ value) indicating the enterprise
can cover its short-term debts with its short-term assets. Lenders use balance sheet
analysis, including liquidity measures like working capital, to make lending decisions and
monitor financial progress. Therefore, having sufficient working capital is important for
meeting short-term obligations, maintaining operations, and securing financing.
A:
1. Research & Development Function: Researching the target market (size, behavior,
demands etc.) and developing products/services accordingly. Example: Identifying a need
for smaller packaging in urban markets and developing such packaging.
2. Buying Function: Assisting the purchase department by specifying required materials to
ensure timely and quality inputs for production. Example: Marketing specifies the grade
of leather needed for a new line of shoes.
3. Standardization & Grading: Setting quality standards for product uniformity
(Standardization) and classifying products based on benchmarks like size or quality
(Grading). Example: Grading apples as Grade A, B, or C based on size and appearance.
4. Packaging and Labeling: Protecting goods during transit and using packaging/labeling
to establish brand image and provide product/producer information. Example: Designing
distinctive packaging for a premium coffee brand with details about its origin.
5. Branding: Stamping a product with an identification name, mark, or
combination. Example: Naming a new software product "Innovate Suite".
6. Pricing: Determining the product price based on cost, desired profit, rival prices, and
government policy. Example: Setting the price for a new car model considering
production costs and competitor pricing.
7. Promotion Function: Designing strategies (advertising, personal selling, publicity, sales
promotion) to inform consumers about product availability and persuade them to
buy. Example: Running TV commercials and offering introductory discounts for a new
detergent.
8. Physical Distribution: Activities to transfer ownership and make goods available at the
right place and time. Example: Establishing a network of retailers to sell consumer
electronics.
9. Transportation: Facilitating the physical movement of persons, goods, and
services. Example: Using trucking services to move finished goods from the factory to
warehouses.
10. Warehousing: Storing goods produced/procured in advance to meet expected demand
and protect them from damage. Example: Storing seasonal clothing in warehouses before
the relevant season begins.
11. Risk- taking function: Addressing the financial risks inherent in producing/handling
goods (e.g., price falls, spoilage, obsolescence). Example: Hedging against price
fluctuations for raw materials.
12. Customer Support Services: Developing services like after-sales support, complaint
handling, credit facilities, maintenance to ensure customer satisfaction and
loyalty. Example: Offering a warranty and repair service for electronic appliances.
A:
Objectives of Management:
1. Getting Maximum Results with Minimum Efforts: Utilizing resources
efficiently.
2. Increasing the Efficiency of factors of Production: Enhancing productivity by
reducing waste.
3. Maximum Prosperity for Employer & Employees: Providing benefits to
employees and profits to employers.
4. Human betterment & Social Justice: Contributing to societal upliftment.
Functions of Management:
1. Planning: Establishing goals and action plans.
2. Organizing: Grouping activities, assigning roles, delegating authority.
3. Staffing: Recruiting, selecting, appraising, and developing employees.
4. Leading: Communicating with and motivating employees.
5. Controlling: Setting standards, measuring performance, taking corrective action.
6. Coordinating: Harmonizing different functions and goals.
A:
1. Analyze work scientifically: Develop the best way of doing a job through scientific
analysis, replacing old 'rule of thumb' methods based on worker practices.
2. Divide work and responsibility: Management takes responsibility for scientifically
planning work methods, while workers are responsible for executing the work according
to these methods.
3. Select workers best suited to perform the specific tasks: Choose workers based on
their suitability for the job requirements.
4. Provide guidelines for worker performance: Train and develop each worker in the
most efficient method for doing their job.
5. Achieve support and cooperation from workman: Arrange conditions, services,
guidance, and provide greater economic rewards to gain worker cooperation.
b) Explain the steps involved in raising and managing capital for a business at an
operational level?
A:
Raising Capital:
o Identify the need for funds (implied from planning).
o Determine the source of finance (e.g., Friends, Family, Savings, Loans, Banks,
Finance/Investment companies).
o Choose the type of capital raising: Debt Raising (borrowing), Equity Raising
(selling ownership), or Hybrids.
Managing Capital (as part of Enterprise Financing):
o Planning: Planning financial activities, including funding needs, investments,
operations, and profit distribution. Researching wage trends, labor markets, etc.
(part of HRM planning impacting finance).
o Organizing: Organizing financial resources (manpower, materials) and creating
authorities/responsibilities.
o Directing: Issuing orders/instructions related to financial operations (implied).
o Controlling: Regulating financial activities and policies according to plans,
observing and comparing deviations. This includes using tools like accounting
(Financial, Cost, Management), break-even analysis, and balance sheet analysis to
monitor performance and financial health.
o Investing: Making decisions on where to allocate capital.
o Capital Operating: Managing the day-to-day financial operations.
o Profits Distributing: Deciding how to use profits (e.g., reinvestment, dividends).
4) a) Write short notes on Break even analysis and balance sheet analysis
A:
A:
A: The primary goal of marketing, as stated in the notes, is selling its products or services to
customers. Marketing is described as a form of communication between a business and its
customers with this goal. The various functions of marketing (research, pricing, promotion,
distribution, etc.) all support this overarching objective of facilitating the exchange and sale of
goods or services.
1. Debt Raising: This involves borrowing money from an outside source with the promise
to repay it with interest by a future date. (Examples include loans, debentures, bonds).
2. Equity Raising: This involves someone putting money or assets into the business in
exchange for a percentage of ownership. (Example includes issuing shares).
3. Hybrids of Debt and Equity: This category combines features of both debt and equity
financing (though specific examples like convertible debentures fit here, the notes don't
elaborate on this category separately beyond naming it).
A:
Customer Connection: Marketing acts as the communication link between the business
and its customers, essential for understanding needs and facilitating sales.
Product/Service Development: Through R&D, marketing ensures products/services
meet target customer needs, fostering demand and growth.
Revenue Generation: Functions like Pricing, Promotion, and Physical Distribution
directly aim to achieve sales, which is fundamental for revenue, profitability, and
sustainability.
Brand Building: Branding, Packaging, and Labeling help create a distinct image and
customer loyalty, contributing to long-term sustainability.
Market Adaptation: Research helps the enterprise understand market dynamics (size,
behavior, demands), allowing it to adapt and remain relevant.
Operational Support: Marketing assists other functions like purchasing (Buying
Function) and manages key activities like transportation and warehousing, ensuring
smooth operations necessary for sustained business.
Customer Satisfaction: Providing customer support services enhances satisfaction and
loyalty, crucial for repeat business and long-term survival.
Risk Management: The risk-taking function acknowledges and addresses market risks,
helping the enterprise navigate uncertainties for better sustainability.
Essentially, marketing drives sales, builds customer relationships, adapts the enterprise to its
market, and supports operations, all vital for growth and long-term sustainability.
b) What is break-even analysis, and how does it help enterprises determine profitability
and risk levels?
A:
8) a) How does the process of workforce planning contribute to effective human resource
management?
In essence, HRP makes HRM proactive rather than reactive, ensuring that the organization has
the human resources it needs to achieve its goals effectively and efficiently.
b) How can balance sheet analysis aid in assessing an enterprise and financial health and
identifying areas for improvement?
A: Balance sheet analysis aids in assessing an enterprise's financial health and identifying areas
for improvement by:
Measuring Financial Condition: It summarizes the financial condition (Assets =
Liabilities + Owner Equity) at a point in time, providing a snapshot of health.
Assessing Liquidity: Through measures like the Current Ratio (Current Assets /
Current Liabilities) and Working Capital (Current Assets - Current Liabilities), it
assesses the enterprise's ability to meet its short-term obligations using its short-term
assets. Low liquidity might indicate problems paying bills or needing short-term
financing, highlighting an area for improvement (e.g., better cash management, reducing
short-term debt).
Assessing Solvency: Using measures like the Debt/Asset Ratio (Total Liabilities / Total
Assets), Equity/Asset Ratio (Total Equity / Total Assets), and Debt/Equity Ratio (Total
Liabilities / Total Equity), it assesses the enterprise's ability to meet its long-term
obligations and the extent to which it relies on debt versus owner financing. High debt
ratios might indicate excessive financial risk and dependence on lenders, suggesting a
need to reduce debt or increase equity.
Benchmarking: Comparing these ratios over time for the same business or against
similar businesses helps identify trends and relative performance. Deteriorating ratios
signal potential problems, while comparisons with peers can reveal areas where the
enterprise is underperforming (e.g., higher debt levels, lower liquidity).
Informing Decisions: Lenders use this analysis for credit decisions. Management can
use it to identify weaknesses (e.g., poor liquidity, excessive leverage) and make strategic
decisions to improve financial structure, manage assets/liabilities more effectively, and
enhance overall financial stability.