Notes (2)
Notes (2)
Historical Context
The concept of raising capital through public offerings dates back centuries. In the
17th century, joint-stock companies such as the East India Company used public
funds to finance voyages and trade expansion.
In India, the roots of the primary market can be traced to the Bombay Stock Exchange
(BSE), established in 1875. Early issuances were limited to a few industrial
companies.
Post-independence, the Indian primary market gained structure and direction with the
establishment of the Controller of Capital Issues in 1947. However, reforms in the
1990s following economic liberalization marked a significant transformation.
SEBI’s creation in 1992 as a regulatory authority brought enhanced transparency and
investor protection.
Landmark IPOs such as Infosys in 1993 set the stage for the robust market we see
today, reflecting growing investor confidence and market sophistication.
1. Primary Market
Definition
The primary market, also known as the new issue market, is where securities are created and
sold for the first time directly to investors by issuers (e.g., companies and governments). It
facilitates capital formation for issuers and serves as a critical source of funding for corporate
expansion and infrastructural development.
Features
Key Instruments
Equity Shares: Ownership in the company, providing voting rights and potential for
capital appreciation.
o Example: When a startup like Flipkart decided to list, its equity shares allowed
public investors to own a stake in the company and benefit from its growth.
Preference Shares: Shares with fixed dividends and priority over equity shares in
dividends and repayment.
o Example: Tata Steel issued preference shares to investors promising fixed
returns irrespective of company profits.
Debentures and Bonds: Debt instruments to raise funds with fixed interest payments.
o Example: A company like NTPC issues bonds to finance its energy projects,
offering periodic interest payments to bondholders.
Indian Depository Receipts (IDRs): For foreign companies to raise capital in India,
enabling international diversification for Indian investors.
o Example: Standard Chartered Bank issued IDRs, allowing Indian investors to
indirectly own a stake in the foreign entity.
1. Public Issue
o Initial Public Offering (IPO): First-time sale of equity shares to the public,
representing a pivotal milestone for a company’s growth.
Example: Zomato’s IPO in 2021 allowed the company to raise
substantial capital for its operations.
o Follow-on Public Offering (FPO): Additional shares issued by already-listed
companies to raise supplementary capital.
Example: State Bank of India (SBI) conducted an FPO to strengthen its
capital base.
2. Rights Issue
o Offered to existing shareholders in proportion to their holdings, often at a
discounted price, encouraging loyalty and investment continuity.
Example: Reliance Industries’ rights issue in 2020 allowed existing
shareholders to invest further at a favourable price.
3. Private Placement
o Sale of securities to a select group of investors (e.g., institutional investors),
which involves less regulatory compliance and faster execution.
Example: Tata Motors raised funds through private placement of debt
instruments.
4. Preferential Allotment
o Issuance to a specific group, often promoters or strategic investors,
strengthening strategic partnerships or alliances.
Capital Formation: Provides a platform for businesses to raise funds for growth,
modernization, and diversification.
o Example: Startups like Paytm used the primary market to secure funds
necessary for scaling operations and launching new products.
Economic Development: Mobilizes savings into productive investments, fostering
industrial and infrastructural growth.
o Example: Infrastructure companies like IRCTC raise capital to build national
projects.
Facilitates Innovation: Helps companies fund research and development initiatives.
o Example: Pharmaceutical companies like Biocon leverage primary markets to
finance drug discovery projects.
Encourages Entrepreneurship: Provides an avenue for startups and emerging
companies to secure capital.
Key Processes
Draft Offer Document (DOD): This document is a comprehensive disclosure by the
issuer detailing the company's financials, business model, risk factors, and purpose of
fundraising. The objective is to ensure transparency, help investors make informed
decisions, and meet regulatory requirements.
o Example: During the Zomato IPO, the DOD outlined the company’s growth
strategy, revenue model, and associated risks, enabling investors to evaluate
the opportunity comprehensively.
Book Building: A price discovery mechanism where potential investors bid within a
price range set by the issuer. The objective is to achieve an optimal price based on
market demand.
o Example: The LIC IPO utilized book building to gauge demand and set the
final price for shares, attracting diverse investors.
Green Shoe Option: A provision allowing the issuer to sell additional shares (up to a
certain percentage) in case of over-subscription. The objective is to stabilize share
prices post-issue and enhance investor confidence.
o Example: In the case of IRCTC’s IPO, the green shoe option helped manage
oversubscription and maintain price stability after listing.
Definition
The secondary market, or stock market, is where existing securities are traded among
investors. It provides liquidity to investors and reflects the current valuation of securities,
serving as a barometer of economic health.
Features
Continuous Trading: Securities can be traded any time during market hours,
ensuring flexibility.
o Example: Shares of Infosys are actively traded during NSE trading hours,
allowing investors to buy or sell throughout the session.
Price Discovery: Based on demand and supply dynamics, reflecting market sentiment
and intrinsic value.
o Example: The rising demand for Tata Motors shares due to new product
launches leads to an increase in its market price.
Liquidity: Investors can convert securities into cash, increasing the attractiveness of
investments.
o Example: An investor selling HDFC Bank shares quickly to fund personal
needs demonstrates the high liquidity of such stocks.
Transparency: Regulated to ensure fairness, with mechanisms to prevent fraud.
o Example: SEBI regulations mandate companies to disclose material
information promptly, ensuring transparency.
Market Depth: Offers a wide range of securities, catering to diverse investment
needs.
o Example: Investors can choose from equities, bonds, ETFs, or derivatives
depending on their risk appetite and financial goals.
Key Instruments
Overview
Intermediaries are entities that facilitate transactions in the securities market by acting as a
bridge between issuers and investors. They ensure efficient functioning and compliance with
regulatory frameworks.
Types of Intermediaries
1. Merchant Bankers
o What is it?: Merchant bankers are financial institutions or entities that provide
specialized services in fundraising, corporate restructuring, and advisory.
o Role: They act as intermediaries during IPOs, help in drafting offer
documents, and ensure regulatory compliance.
1. Capital Raising:
o Assist companies in raising funds through equity, debt, or hybrid instruments.
o Manage initial public offerings (IPOs), follow-on public offerings (FPOs), and
private placements.
Example: Kotak Investment Banking was the lead merchant banker for the
Zomato IPO in 2021.
2. Underwriting:
o Guarantee the subscription of securities in case of insufficient demand in the
market.
o Reduce risk for issuing companies during public offerings.
Example: Reliance Jio IPO (Hypothetical):
If Reliance Jio launches an IPO worth ₹10,000 crore and appoints SBI Capital
Markets as the underwriter, SBI will guarantee that any portion of the issue
not bought by investors will be purchased by them or their associates.
3. Advisory Services:
o Provide strategic advice for mergers, acquisitions, takeovers, and
restructuring.
o Conduct feasibility studies and financial due diligence.
Example: JM Financial advised Larsen & Toubro (L&T) on its acquisition of
Mindtree.
4. Project Finance:
o Help structure and raise funds for large-scale infrastructure and industrial
projects.
o Advise on the optimal financial mix and sourcing of funds.
Example: ICICI Securities played a significant role in raising capital for
major renewable energy projects in India.
5. Portfolio Management:
o Offer investment advice and manage portfolios for institutional and high-net-
worth clients.
Example: Edelweiss Financial Services provides customized portfolio
management services for high-net-worth individuals.
6. Corporate Restructuring:
o Assist companies in reorganizing their financial or operational structure to
improve efficiency and profitability.
Example: Kotak Investment Banking assisted Tata Group in restructuring its
group companies under one holding structure.
7. Risk Management:
o Help identify and mitigate financial risks through structured financial
products.
Example: Axis Capital provided risk management solutions for companies
dealing with foreign exchange risks.
8. Compliance and Regulatory Advisory:
o Guide companies in adhering to regulatory requirements like SEBI guidelines,
Companies Act, FEMA, etc.
Example: JM Financial guided startups in compliance with SEBI's regulatory
framework for IPOs.
Importance: Facilitates corporate fundraising and ensures that all regulatory norms are met
during public and private offerings.
Regulatory Framework
Internal Audit
Importance of Intermediaries
Securities refer to financial instruments that hold monetary value and can be traded in
financial markets. These include:
Equity shares
Preference shares
Debentures
Government securities
Mutual fund units
Derivatives
o Examples: Equity shares of Infosys, corporate bonds issued by Reliance
Industries, and government securities like Treasury Bills.
Regulatory Body:
SEBI (Securities and Exchange Board of India) was established in 1992 to regulate the
securities market.
Functions of SEBI:
5. Importance of SEBI
Purpose:
Example: Just as schools must follow board guidelines for exams, stock exchanges
must follow SEBI regulations to prevent unfair trading.
Real-life example: SEBI suspended Karvy Stock Broking Ltd. in 2019 for misusing
client securities without authorization.
Example: If an investor buys shares in Reliance, they can trust that the contract is
legally valid.
Real-life example: SEBI penalized Satyam Computers in 2009 for accounting fraud
that misled investors.
Key Provisions:
Example 1: Just as a school needs recognition from the education board to conduct
exams, stock exchanges need SEBI’s recognition to operate.
Example 2: The Bombay Stock Exchange (BSE) is recognized by SEBI, while an
unauthorized stock trading platform would not be.
• Regulation of Contracts in Securities (Section 19A): SEBI has the authority to regulate
contracts related to securities.
• Control over Unfair Trade Practices: Prohibits fraudulent transactions and ensures fair
trading.
Example 1: If a company spreads false information about profits to boost share prices,
SEBI can impose penalties.
Real-life example: In 2020, SEBI fined Reliance Industries for manipulating stock
prices in the Future & Options segment.
Listing of Securities: Defines the conditions under which securities can be listed and
delisted.
o Example 1: Just as a product needs to meet quality standards before being sold
in a supermarket, companies must meet SEBI’s requirements before listing
shares.
Example 2: If a company fails to meet SEBI’s financial disclosure norms, it can be prevented
from listing its shares.
Purpose:
Example: When LIC launched its IPO, SEBI ensured proper valuation and investor
disclosure.
Real-life example: SEBI fined Bharti Infratel for incorrect disclosures in its IPO
filings.
Example: If a company hides losses in its IPO prospectus, SEBI can penalize it.
Real-life example: SEBI banned the IPO of Ruchi Soya in 2022 after misleading
statements in advertisements.
Key Provisions:
• Public Issues: Regulations for IPOs and Further Public Offerings (FPOs).
Example 1: When Zomato launched its IPO, it had to follow SEBI’s guidelines on
disclosures.
Example 2: SEBI ensures that Paytm follows proper pricing mechanisms in its IPO to
prevent investor losses.
Real-life example: SEBI imposed restrictions on Yes Bank’s FPO in 2020 for non-
compliance with disclosure norms.
Example 1: If Reliance issues shares only for its existing investors, SEBI ensures fair
pricing.
Example 2: SEBI ensures that Tata Steel’s rights issue pricing does not unfairly
disadvantage small investors.
These regulations were later amended and replaced by SEBI (ICDR) Regulations, 2018.
• Listing of Securities: Defines the conditions under which securities can be listed and
delisted.
Example 1: Just as a product needs to meet quality standards before being sold in a
supermarket, companies must meet SEBI’s requirements before listing shares.
Example 2: If a company fails to meet SEBI’s financial disclosure norms, it can be
prevented from listing its shares.
Real-life example: SEBI delisted 200 companies from stock exchanges in 2018 for
failing to comply with listing regulations.
The SEBI (Substantial Acquisition of Shares and Takeovers) Regulations, 2011 (also
known as the Takeover Code) govern mergers, acquisitions, and takeovers of listed
companies in India. These regulations aim to ensure transparency, protect minority
shareholders, and provide a structured framework for substantial acquisitions.
✅ Example:
Suppose Company A wants to acquire a significant stake in Company B (a listed company).
If Company A's shareholding reaches 25% or more, it must make an open offer to the
existing shareholders of Company B, offering them a chance to sell their shares at a fair
price.
Key Provisions:
Threshold Limits for Open Offers (Regulation 3 & 4): If an acquirer crosses a
specific shareholding threshold, they must make an open offer to existing
shareholders.
o Example 1: When Adani acquired NDTV shares beyond a certain percentage,
it had to offer to buy shares from public shareholders as per SEBI rules.
o Example 2: If Reliance acquires a 30% stake in a telecom company, it must
make an offer to existing shareholders to buy their shares at a fair price.
Disclosure Requirements (Regulation 6 & 7): Mandatory disclosures by acquirers
and target companies.
o Example: If Infosys’ CEO buys additional shares in the company, SEBI
requires public disclosure.
Exemptions (Regulation 10 & 11): Certain acquisitions are exempted from open
offer requirements.
o Example: A father transferring shares to his son in a family-run business.
Mandatory Open Offer Requirement (Regulation 3): If an acquirer crosses 25%
shareholding in a listed company, they must make an offer to buy an additional 26%
of shares from public shareholders.
o Example: If Tata Group increases its stake in a listed company from 24% to
26%, they must announce an open offer for additional shares.
2. Key Definitions
Trigger
Threshold Obligation Example
Event
Exemption Example
Inter-se transfer between If Mukesh Ambani transfers shares of Reliance Jio to another
promoters Reliance Group company, no open offer is needed.
Acquisition through If Ratan Tata passes Tata Sons shares to his successor, no open
inheritance or gift offer is needed.
7. Indirect Takeovers
✅ Example:
If Google acquires a UK-based company, which owns 30% of Infosys, it would be
considered an indirect takeover of Infosys.
If an acquirer fails to comply with the SEBI Takeover Code, SEBI may:
1. Impose fines.
2. Restrict trading in the stock market.
3. Void the open offer.
4. Initiate civil or criminal action.
✅ Example:
If XYZ Ltd. acquires 25% of a company without making an open offer, SEBI may impose
a penalty and suspend trading.
9. Case Studies
Case Details
Adani-NDTV Takeover Adani acquired indirect control over NDTV, triggering an open
(2022) offer requirement.
A classic example of SEBI’s 25% Rule and Creeping Acquisition Rule in action is the
Adani Group's acquisition of NDTV in 2022.
NDTV (New Delhi Television Ltd.) was founded by Prannoy Roy and Radhika
Roy.
They owned shares through their company RRPR Holding Pvt. Ltd.
Adani Group, led by Gautam Adani, planned to take control of NDTV.
1⃣ Adani Group acquired 29.18% shares of NDTV by indirectly purchasing RRPR Holding
Pvt. Ltd.
2⃣ Since this stake was more than 25%, SEBI’s 25% Rule was triggered.
3️⃣ As per SEBI rules, Adani Group had to make an "open offer" to buy at least 26%
more shares from public shareholders.
4️⃣ Price Offer: Adani Group offered ₹294 per share, which was the minimum fair price set
under SEBI regulations.
🛑 Step 2: Open Offer to Public Shareholders
As required by SEBI, Adani Group offered to buy 26% more shares from public
shareholders.
However, public shareholders were not obligated to sell their shares.
Many shareholders did not sell at ₹294️, as NDTV’s market price had risen.
Eventually, Adani Group acquired only 8.26% through the open offer, taking their
total holding to 37.44%.
After the open offer, Adani Group continued acquiring shares slowly through the
creeping acquisition route.
Since they already had more than 25%, they could buy up to 5% per year without
triggering another open offer.
Over time, Adani Group increased their stake to over 64% and gained full control
of NDTV.
✔The 25% Rule was triggered when Adani acquired a 29.18% stake, forcing them to
✔The open offer allowed minority shareholders to exit at a fair price, as per SEBI’s
regulations.
✔The 5% Creeping Acquisition Rule allowed Adani Group to slowly increase its stake
This case shows how SEBI’s takeover rules protect minority shareholders while allowing
fair acquisitions in the stock market.
What Happened?
Vodafone India and Idea Cellular merged in 2018 to become Vodafone Idea Ltd.
Vodafone became the majority shareholder (42%), while Idea’s promoters held a
smaller stake.
✅ Vodafone, which was earlier just a competitor, gained control over the combined
company.
✅ Idea’s original promoters lost control, and the management structure changed.
✅ SEBI required Vodafone-Idea to make an open offer to public shareholders.