Investment Approach

31st July, 2023

Objective

Focus on return optimization by investing in multicap portfolio of companies with good corporate
governance, strong emerging business or companies entering into next business upcycle.

India Vision: Global Powerhouse with USD 5 Trillion dollar economy by 2025
Dual Focus Portfolio Strategy

Investing in companies which are likely to benefit from Industrial Revolution, new age business,
favorable Policies, and companies that are showing visible sign of turnaround with higher growth in
their next business up cycle.
Emerging business of ongoing Industrial Revolution

Note: The above opportunity are given for illustration purpose there are many other emerging business in this ongoing industrial revolution,
which could form a part of portfolio.
Emerging business of ongoing Industrial Revolution

Note: The above opportunity are given for illustration purpose there are many other emerging business in this ongoing industrial revolution, which could form a part of portfolio.
Emerging business of ongoing Industrial Revolution

Note: The above opportunity are given for illustration purpose there are many other emerging business in this ongoing industrial revolution, which could form a part of portfolio.
Opportunity - Accelerated Growth from Business Upcycle

 Indian economy has found its place among the

key global players in many of the sectors.

 India increasing its share and becoming a part

of the global supply chain and also a reliable
partner.

 Government focus on building capabilities, scale

and good manufacturing practices.

 PLI, Export incentive and Atmanirbhar Bharat

Initiative very well supportive to strengthen
India’s private players/ Enterpreneurs to scale up
their business.

 With overall economic growth both at macro

and micro level and favorable policy many
sectors enters into their next business upcycle
Opportunities at every level of emerging business

The key to success is to adapt to the changing business dynamics.

Opportunities at every level of emerging business

The key to success is to adapt to the changing business dynamics.

 Potential Opportunity

New China Vs Chinese Broader Market Index We can see from the graph the stocks in
700 New economy China has outperformed
CSI Marketgrader China New economy the broader markets in China.
600 Index
Shenzen CSI 300 Index Indian economy too is witnessing the
500 similar trend with new economy sectors
and companies likely to showcase strong
Shanghai Composite Index
400 growth relative to broader market in
coming years.
300
The MarketGrader China New Economy
200 Index seeks to follow the most
fundamentally sound companies with
100 the best growth prospects in the
Consumer Staples, Consumer
0 Discretionary, Technology, and Health
01-Mar-08

01-Mar-09

01-Mar-10

01-Mar-11

01-Mar-12

01-Mar-13

01-Mar-14

01-Mar-15

01-Mar-16

01-Mar-17

01-Mar-18

01-Mar-19

01-Mar-20

01-Mar-21
01-Sep-10

01-Sep-15

01-Sep-20
01-Sep-08

01-Sep-09

01-Sep-11

01-Sep-12

01-Sep-13

01-Sep-14

01-Sep-16

01-Sep-17

01-Sep-18

01-Sep-19

01-Sep-21
Care sectors that are domiciled and
listed in Mainland China.

Source: Bloomberg/ Market Grader

Stock Selection Process
4P Strategy – Stock Selection

Past Analysis Present Analysis

Business Moat /Market Share
Current vs Historical
Operating efficiency
Valuation, Margins, leverage, Asset Turnover
Working Capital Management
Capacity and utilisation
Balance sheet growth
Capex and Cashflow
ROE And ROCE growth etc

4P
Potential
Pedigree
Sector Outook Favourable Macro
Management Experience and Qualification
Sufficient capacity
Corporate Governance Practices
Outstanding Order Book,
Shareholding patterns
Multi year Contract, Client Addition,
Product Pipeline etc

Companies to undergo 4 P Analysis to make it to the Universe

Portfolio Strategy Decennium Opportunity

High Allocation
Portfolio
Positioning
Decennium
Moderate to
Opportunity
Aggressive
Risk & Reward Max Sector
Reward

Allocation 20%

Max Single
Low Risk High Stock
Allocation
10%

Large Mid
Cap Cap
Multi-cap Style of investment, Fund manager
may change the allocation according to market
condition. Minimum market Cap of 1000 cr
Small Cap
Re-VIEW Strategy

Valuation Check

V A constant check is kept on the valuation of the companies so that any stock whose valuation becomes
relatively high, due to any reasons like sentiments or increase in liquidity, is exited before any price
correction comes to the stock. We then shift the money to a new stock with a reasonable valuation.

Impact of Events

I
A stock price can be highly affected by an event or series of events, recent examples: COVID
crisis, Russia-Ukraine War, Increase in Crude Price, Interest Rates Hike etc. Our team actively
tracks these events and makes timely modifications as per the situation’s needs to minimize risks
& optimize returns.

Earnings Visibility Changes

E Our fundamental research team scrutinizes the quarterly results of the companies to understand
the current & future estimated growth. If we are not satisfied with 2 or 3 quarterly results of the
company & don’t see growth, we take an exit to move to another stock.

Weightage Check of the Holdings

W Every stock & sector has been capped to a certain percentage of the total allocation to limit downside due to
any uncertainties and also diversify the portfolio. If any stock or sector reaches near to the decided percent
of allocation, we book profits and reduce the weightage and invest into any other stock.
 Portfolio Synopsis

Sr No Top 10 Holdings % Holdings

1 Bharat Electronics Ltd 9.4%
2 Craftsman Automation Limited 9.3%
3 Power Mech Projects Limited 6.6%
4 Cera Sanitaryware Ltd 6.0%
5 KEC International Limited 5.6%
6 Syrma SGS Technology Limited 5.5%
7 Praj Industries Ltd 5.4%
8 Ethos Limited 5.3%
9 Bajaj Finserv Limited 5.3%
10 Caplin Point Laboratories Limited 4.9%

Avg Market Cap (cr)

Large Cap 136543
Midcap 28006
Small Cap 8551
Overall Portfolio 35980

The current model client portfolio comprise

of 18 stocks. Portfolio is well diversified
across market capitalization and sector. Most
of the stocks are given more or less equal
and sizable weightage in portfolio.
Data as on 31st July, 2023
 Portfolio Synopsis

Disclaimer: Past Performance is not necessarily indicative of likely future performance. Performance mentioned above are not verified by SEBI. We have shown the performance as Aggregate
performance of all clients on TWRR basis. Note: - Returns above one year are annualized. Returns are net of all fees and expenses.
Founder & Promoter (Anand Rathi Group)

Gold medalist Chartered Accountant having more than four decades of rich and varied experience in corporate
management, financial & capital markets and corporate & management consultancy.

Served Aditya Birla Group at very senior positions for more than 25 years before starting his own financial
services outfit. Shri Rathi was earlier President of BSE for two terms.

Anand Rathi Group derives its strength and vision from legendary leadership of Shri Anand Rathi and charting
growth path in his able guidance.

Anand Rathi
Founder & Chairman

Over twenty years broad based experience in the securities market and key driver of the Retail and Institutional
Equities business of the group.

Under his leadership, the Group’s Institutional & Retail Business has won great recognition and many
accolades. He has played a pivotal role in the Group’s network expansion and pan India growth.

His valuable contribution towards professionalizing the management of the Group has won him immense
respect from the corporate world.
Pradeep Gupta
Co Founder &
Vice Chairman
Fund Management Team

More than 17 years of rich experience in Investment advisory, Product Development and Portfolio Management.

Working with Anand Rathi since 2007 across Portfolio Management and Private Client Group Equity Advisory.

Started Career with “Kotak Securities Ltd” in 2005 as an Investment Advisor subsequently got into developing
Equity products and running the same.

Qualified MBA (Finance) from Mumbai University and Certified Financial Planner.
Mayur Shah
Fund Manager

More than 17 years of rich experience in Investment advisory, Portfolio Management and research.

Worked in past with Standard Chartered Securities, Religare Securities, Enam Securities.

PGDBM from Mumbai.

Vinod Vaya
Features

Decennium Opportunity Portfolio

Minimum Investment Rs. 50 lakhs

Allocation 15-20 STOCKS, diversified across sectors.

Investment Approach Diversified portfolio of emerging business in India and Companies entering in next business up cycle.

Risk - Reward & Tenure Aggressive risk reward. Investment tenure preferably 3 years+

Type of Instruments Equity & Equity Related Instruments, Fixed Income Instruments, Cash & Cash Equivalent

Benchmark NIFTY 500

Fees & Charges

Benefits:
• Dedicated Web Login for client to monitor portfolio. AMC fees : 2.5% p.a (Charged Pro-rata at end of each quarter)
• A relationship manager to cater to investment needs Brokerage : 0.25% on Equity delivery transaction
• Constant monitoring of the portfolio Exit Load : 2% - 1st Year, 1% - 2nd Year, NIL from 3rd Year.
• Audited statement at year end for tax filing purpose. Other Charges : GST, Other charges levied by Exchange, Custodial charges
Support: (3 bps) levied by custodian and any other statutory
• Back office customer service desk to address client queries charges.
 Specific Disclaimer

All Investments are subject to Market Risk.

Please read the risk factors before investing in the same.
Past Performance is not necessarily indicative of likely future performance.

Registration Details Direct On-Boarding

To invest directly into our PMS, please:
PMS registered under : Anand Rathi Advisors Ltd. Mail: [email protected]
PMS Registration Number : INP00000282. Contact: 022-62813851 / 52
Custodian : Orbis Financial Corporation Ltd. Or click here:
https://www.anandrathipms.com/contact-us.php

Product Support Back Office Support More Information

Name : Vinod Vaya Name : Sheetal Kotian / Sourabh Visit our website: https://www.anandrathipms.com
Tel : 022 – 6281 3851 Tel : 022 – 6965 3015 / 3014 Click here for Disclosure Document
Email ID : [email protected] Email ID : [email protected]

OFFICIAL ADDRESS: 10th Floor, Express Zone - A Wing, Western Express Highway, Goregaon (East), Mumbai - 400063, India
BOARD LINE : +91 22 6281 7000
 THANK YOU

Disclaimer:-This presentation has been issued by Anand Rathi Advisors Limited (ARAL), which is regulated by SEBI. Neither the information nor any opinion expressed constitutes an
offer, or an invitation to make an offer, to buy or sell any securities or any options, futures or other derivatives related to such securities ("related investments"). ARAL and its
affiliates may trade for their own accounts as market maker / jobber and/or arbitrageur in any securities of this issuer(s) or in related investments, and may be on the opposite side
of public orders. ARAL, its affiliates, directors, officers, and employees may have a long or short position in any securities of this issuer(s) or in related investments. ARAL or its
affiliates may from time to time perform investment banking or other services for, or solicit investment banking or other business from, any entity mentioned in this report. This
presentation is prepared for private circulation. It does not have regard to the specific investment objectives, financial situation and the particular needs of any specific person who
may receive this report. Investors should seek financial advice regarding the appropriateness of investing in any securities or investment strategies discussed or recommended in this
report and should understand that statements regarding future prospects may not be realized. Investors should note that income from such securities, if any, may fluctuate and that
each security's price or value may rise or fall. Past performance is not necessarily a guide to future performance. Foreign currency rates of exchange may adversely affect the value,
price or income of any security or related investment mentioned in this report.