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Sustainable Business Practice Study Notes

The document discusses the importance of sustainable business practices in addressing key economic, social, and environmental challenges facing the planet. It emphasizes the responsibility of brands to contribute positively to society and the community while exploring the United Nations' Sustainable Development Goals (SDGs) and the relationship between sustainability and innovation. Additionally, it highlights the need for businesses to adopt holistic Corporate Social Responsibility (CSR) approaches and examines various sustainable economic models, including circular, green, and blue economies.

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0% found this document useful (0 votes)
4 views

Sustainable Business Practice Study Notes

The document discusses the importance of sustainable business practices in addressing key economic, social, and environmental challenges facing the planet. It emphasizes the responsibility of brands to contribute positively to society and the community while exploring the United Nations' Sustainable Development Goals (SDGs) and the relationship between sustainability and innovation. Additionally, it highlights the need for businesses to adopt holistic Corporate Social Responsibility (CSR) approaches and examines various sustainable economic models, including circular, green, and blue economies.

Uploaded by

ishmaelatsamwa
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© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
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COSR6221

2025
LU 1: The Case for Sustainable
Business Practices
• Describe the key economic, social & environmental challenges facing the planet;
• Describe how unsustainable brand practices are contributing to environmental, social,
economic issues;
• Argue the responsibility of brands and business to society and the community;
• Investigate the United Nation's agenda for Sustainable Development and the Sustainable
Development Goals (SDGs);
• Explain sustainability and sustainable development;
• Motivate the business case for sustainability and sustainable business practices;
• Explain the relationship between sustainability to innovation;
• Examine sustainable solutions for brands and business in a circular, green and blue
economy;
• Define sustainable business and sustainable business strategy;
• Explain the importance of sustainability in business and the role of the triple bottom
line;
• Discuss the benefits of sustainability in business;
• Discuss the need for sustainability via participation;
• Examine and apply the four strategies to encourage consumer participation in
sustainability efforts; and
• Reflect on the case for sustainability and its impact on your personal and professional
life.
Think about

What are the dominant


environmental, social
and economic challenges
facing our planet?

Are these challenges


interrelated or not?
Why do you think so?

Would you say humans


have caused all or most
of these challenges?
Why do you think so?
What role do you think
businesses and brands have
played in creating or
worsening these problems?

Do you think brands and


businesses have a
responsibility in shielding
societies and communities
against these issues?
Why/why not?
Is there hope
for our
planet? Why do
you think so?

In your opinion, how


do you think we can
fix these global
challenges?

Do you think brands


and businesses have a
responsibility in
shielding societies
and communities
against these issues?
Why/why not?
In this activity, you
will demonstrate your
understanding of
unsustainable brand
practices and how
they shape key global
issues.

Instructions:

Read this article, which looks at how


Coca-Cola, Pepsi, and Nestlé were named
the worst polluters in 2020.

Taking into consideration Step 4 below,


select one of these brands mentioned in
Step 1 and conduct your own research on
how it is contributing to social and
environmental issues.

Click the 'Start a New Thread' button to


make your Discussion Post.

In a new thread, enter a suitable title


in the Subject field and post your
responses to the following:

Per the article and your research in


Steps 1 and 2, identify the
unsustainable business practices of your
chosen brand, and

Describe how these unsustainable brand


practices are contributing to
environmental, social, and economic
issues.
Theme 2: Sustainability and
Sustainable Development
Case Study: Infosys’
responsibility towards
the community in India
and beyond
Text ook Chapter 5 page
134
Business and society
Business has an important role in society,
beyond selling products and employing people,
which are essential for the economy.

It relies on society – as employees, consumers,


shareholders and other stakeholders – to achieve
its goals.
Responsibility towards society
and the community
With the shift to CSR, many companies felt that
they need to ‘give back to the community.

Companies that take a more holistic approach to


their CSR. Some examples include:
Community development
A development approach
Businesses
should take a
holistic
approach to
CSR as it will
impact on the
entire value
chain and
beyond.
Environment Patagonia case study
page 171
(environment & climate changes)
What is sustainability?
Corporate sustainability refers to a company’s
economic, social, and environmental efforts to
implement and manage both its own and its
business network’s impact on Earth’s life and
ecosystems’

Sustainability is meeting the needs of the


present without compromising the ability
of future generations to meet their own
needs (Brundtland Report, 1987).
SDGs that
focus on
ecological
environment
Circular
economy
1.Natural capital
should be
preserved
2.Using resources
optimally
3.Fostering system
effectiveness
The green
economy

Green sectors
• Renewable energy
• Green buildings
• Clean transportation
• Water management
• Waste management
• Land management
The green economy
• The Green Economy is
one that results in
improved human well-
being and social
equity, while
significantly reducing
environmental risks
and ecological
scarcities
• Green Economy Sectors:
• Renewable energy
• Green buildings
• Clean transportation
• Water management
• Waste management
Strategic Corporate Social Responsibility by
• Land management
Debbie Haski-Leventhal ©2021 SAGE Publications,
18
Inc
The blue
economy
The Blue Economy (based on
the notion that the sky,
ocean, and earth from space
all look blue) is that we
can shift from scarcity to
abundance with what is
locally available.
Focuses on value creation
and economic benefits via
job creation, and reduced
energy use, while benefiting
the communities involved.
How do businesses respond to natural
disasters?
Five waves of sustainability
The journey to sustainability
The journey to sustainability

Strategic Corporate Social Responsibility by


Debbie Haski-Leventhal ©2021 SAGE Publications,
23
Inc
The possible
impact of the
supply chain on
sustainability
levels:

• raw materials and


resources are
extracted from the
earth
• manufacturing
• distribution
• the customer
(selling the
products)
• use by end
consumers
• waste

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