VIRTUAL FORMATION

Brochure GA1-240202501-AA1-EV02

Name:
Luisa María Pérez Oyola

Instructor name:
Luis Javier Ardila Ospino

Program:
Development of graphic and
visual media
3118407
Servicio Nacional de Aprendizaje
SENA
 DEVELOPMENT ¿WHAT IS THE OBJECTIVE? ¿WHY DOES IT MATTER?
OF GRAPHIC The graphic design and visual
AND VISUAL MEDIA Learn to conceptualize,
communication are essential tools for
conveying messages and building
PROGRAM develop,
complete
structure
visual
and
pieces
connections. They are used in many
fields, including advertising,
related to graphic marketing, publishing, and
Wants to build knowledge by
communication processes entertainment.
integrating key and crosscutting
oriented to different output
areas through the development of
media, both physical and
graphic products, promoting the technological changes in visual
digital. Various output media,
publishing industry, and graphic communication have forced
both physical and digital.
communication. graphic products to comply
You will be able to plan and
with communication and
manage elements and
innovation conditions and
resources, contributing
cultural trends, which generate
aesthetic and functional
a user and consumer
value to each graphic
experience.
proposal.
You will be able to test your The development of graphic and
ideas in different contexts, visual media can communicate ideas
through the development of easily and effectively, companies and
multiple activities framed in a other governmental entities have
¿did you know what? training project, providing you
With origins in Antiquity and the chosen to communicate their brand
with useful tools to integrate or information with high impact
Middle Ages, graphic design as applied
art was initially linked to the boom of innovative designs that meet images which is useful to create an
the rise of printing in Europe in the the technical requirements of impression on consumers.
15th century and the growth of the graphic production
consumer culture in the Industrial processes implemented
Revolution.
today.
 ¿WHAT DOES THIS
PROGRAM LOOK FOR?
Profileatoefs
Contributes to the gradu
1
occupation of design and
Is competent in the development
graphic art technicians,
of graphic solutions to
which allows the apprentice
communicate innovative ideas
to develop in different fields
according to the needs of the
of the graphic industry. environment, through information
Seeks to train the technology, communication and

2 apprentice in the design trends.

development of graphic SOME PROGRAM COMPETENCIES
pieces that meet the
1. Elaborate graphic pieces
established parameters, to
according to the client's
METHODICAL STRATEGY
arrange them in innovative
products such as branding, requirements and graphic Focused on the construction of
illustrations, editorial design principles. autonomy to guarantee the
publications, photographs, 2. Edit images according to quality of training by
infographics and others. communication criteria and competencies, project-based
The graduate of this editing techniques. learning and the use of didactic
3. Diagramming graphic pieces
3 program has the skills and
abilities to accompany in according to the output media
techniques that stimulate thinking
for problem solving, with the use
the process of solving visual and layout parameters. of information and
communication problems in 4. Application of knowledge of communication technologies
cultural, environmental and natural sciences according to integrated in virtual learning
productive with the situations of the productive environments and linking the
responsibility and ethics.
and social context. learner with everyday reality.
5. Interact orally and in writing in
4
This program is directed to
I love the design
the population interested in English in social and work
joining the graphic arts
I love this program
contexts according to the
industry. established criteria.
MOCKUP