UPLIFT

FARMS
Executive summary: Urban Indians face limited space, knowledge gaps, and high costs, making
safe, homegrown food inaccessible. UPLIFT
FARMS

LIMITED SPACE FOR GARDENING AND HIGH COST

Over 35% of Indian households live in apartments without open
image or a stats
gardening space, restricting their ability to grow fresh produce.
Organic vegetables cost 30-50% more than regular produce, making
them unaffordable for many households.

UNSAFE VEGETABLES AND LACK OF RESOURCES

image or a stats More than 65% of vegetables sold in India contain harmful pesticide
residues above safety levels, posing health risks to consumers
More than 70% of urban residents want to grow their own food but
lack the necessary skills, tools, and guidance.
Solution Overview: A smart vertical farm using hydroponics and AI to grow fresh, pesticide-free
produce year-round, saving water and reducing household costs. UPLIFT
FARMS

An entrepreneurial venture providing a vertical

indoor farm that grows fresh produce year-
round using hydroponics. It conserves water,
eliminates pesticides, accelerates harvest time,
features an AI-powered support app, and offers
an aesthetically pleasing design for homes.

HOW ARE WE SOLVING

Vertical Indoor farm, designed for compact urban spaces, making home gardening
accessible even in apartments without open space.
Lesser Cost, By allowing households to grow their fresh produce, our solution eliminates the
need to purchase expensive organic vegetables.
The hydroponic system eliminates the need for soil, reducing exposure to pests and
completely removing the need for harmful pesticides, ensuring safe and clean food.
Our AI-powered support app provides step-by-step guidance, monitoring, and
automation, making it easy for users to grow their own food without prior knowledge or
expertise
Product Overview: A smart vertical farm using hydroponics and AI to grow fresh, pesticide-free
produce year-round, saving water and reducing household costs. UPLIFT
FARMS

PRODUCT FEATURES & TECHNOLOGY

SUSTAINABLE CORK- SMART AI & IOT-ENABLED LED GROW LIGHTS WITH MODULAR &
BASED DESIGN HYDROPONIC FARMING CUSTOM SETTINGS CUSTOMIZABLE DESIGN

Eco-Friendly Material Soil-Free Growing Smart App Control Full-Spectrum LED Stackable &
Durable & Water- Water Conservation Remote Monitoring Lights Expandable
Resistant Automated Nutrient AI Growth Year-Round Farming Customizable System
Biodegradable & Adjustable Light Size
Supply Optimization
Recyclable Cycles Versatile Space
Options

UNIQUE SELLING PROPOSITION

1. Cork-Based Sustainable Design(Given an Aesthetic Appeal)
2. Compact & Modular
3. Smart Technology Integration(Continous Monitoring of
Growth)
4. Eco-Friendly & Resource-Efficient
5. Plug & Play Farming: No gardening skills required
Finances Overview: A smart vertical farm using hydroponics and AI to grow fresh, pesticide-free
produce year-round, saving water and reducing household costs. UPLIFT
FARMS

Revenue Model
COST OF THE STARTER KIT Rs.1,864 SELLING PRICE RS.2,150

COST OF THE TOWER Rs.16,230 SELLING PRICE Rs.21,100

MARGIN NET PROFIT SALES CHANNEL

Direct to 3rd Party Retail

15% RS.286 consumer Marketplaces marketplaces

COSTS RECURRING REVENUE STREAMS

PLANT NUTRIENT
RAW OPERATIONAL TOTAL SOLUTIONS & Rs.500 - 2000
MATERIAL COST COST ACCESSORIES

Rs.1,602 Rs.262 Rs.1,864 PREMIUM APP

Rs. 99
FEATURES
Analysis Overview: The growing demand for organic, space-efficient farming solutions presents opportunities
for hydroponic systems. Our product stands out with AI automation and modern design for urban consumers. UPLIFT
FARMS

TARGET MARKET
USD 5.00 billion IN 2023
Home Gardeners and Health-conscious Consumers. TAM
and a CAGR of 12.4%
DIY & Self-sufficient Lifestyle Enthusiasts. Total Addressable Market
from 2024 to 2030.
SAM
Serviceable Adrressable
BRAND POSITIONING Market USD 2.36 billion in 2024
and is expected to reach
Differentiating with customized models (Beginner-friendly, IoT-enabled, SOM USD 3.6 billion by 2031.
Serviceable
High-yield), AI-driven automation, and a modern aesthetic. Build an Obtainable
emotional brand around sustainability, health, and home décor appeal. Market
2-5% of the SAM
Drive growth through a digital-first strategy, leveraging influencers,
educational content, and e-commerce.

COMPANY UPLIFT FARM INKMOW NUTRIFRESH URBAN KISSAN FUTURE FARMS

PRICE
COMPANY 2150-22000 2700-25000 1999-3998 2000-15000 4000-30000

AI & IoT-Enabled Semi -autom Pesticide Free , Easy Setup and Large Scale
FEATURES
COMPANY Residue free Maintenance farming Solutions
Farming atic systems
Analysis Overview: Evaluating our vertical indoor farm through SWOT, PESTLE, and feasibility
studies across market, financial, operational, and social aspects. UPLIFT
FARMS

STRENGTHS WEAKNESSES Feasibility Analysis

Water savings Limited consumer Awareness Market 90% untapped urban market, rising
30-50% faster yield High initial Costs Feasibility urbanisation, food safety concerns
Space-efficient and modular Technical Complexity
Financial Rs 2k -3k monthly savings per
Feasibility household, High marginal revenue
OPPORTUNITIES THREATS
Operational Plug & play system, no soil, 90% less
Government Subsidies, Feasibility water, near zero manual maintenence.
Competitive market
Incentives.
50% of population to live in Climate and power outrages
Social Reduces food miles by 500-100 km,
urban areas by 2030. boosting urban self sufficiency
Feasibility

Political Economical Social Technological Legal Environmental

Growing Health Smart Automation Regulations on Water Conservation

Government Global hydroponics
Consciousness & AI Integration. Pesticide-Free Sustainable.
Regulations & market CAGR 12.4%.
Urbanization & Advancements in Farming. Materials & Waste
Incentive Cost savings. Patenting of AI-
Space Constraints Hydroponics Reduction.
driven technology.
Roadmap and Impact Overview: Our 10-year vertical roadmap focuses on strategic growth and
innovation, driving positive societal, environmental, and economic impact. UPLIFT
FARMS

SHORT-TERM (1-3 YEARS) LONG-TERM (5-10 YEARS)

We will expand with IoT We will offer AI-driven
hydroponics, drive hydroponic services, use
adoption through blockchain for traceability,
education, lower costs, adopt hybrid farming models,
and grow via e-commerce and expand globally for mass
& subscriptions. adoption and food security.

MID-TERM (3-5 YEARS):

We will enhance AI & IoT automation,
promote vertical farming, expand into B2B,
and advocate for government support.

Environmental Impact Social Impact Economic Impact

Water Conservation Food Security 6.5% growth rate.
Reduced Carbon Footprint Healthier Diets Cost Savings
Sustainable Urban Farming Educational Value Boosts investment in urban farming.
Pesticide-Free Produce Improved Urban Livability
 UPLIFT
FARMS

Thank you!
 UPLIFT
FARMS

APPENDIX
https://grandviewresearch.com
coherentmarketinsights.com
https://www.marketsandmarkets.com/Market-Reports/vertical-farming-market-
221795343.html
https://encyclopedia.pub
https://www.alliedmarketresearch.com/vertical-farming-market
https://encyclopedia.pub/entry/54613?utm_source=chatgpt.com
https://www.fcc-fac.ca/en/knowledge/vertical-farming-is-growing-up
https://www.marketsandmarkets.com/Market-Reports/hydroponic-market-
94055021.html
https://www.globenewswire.com

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