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200597 M2-L1 Lab Product Vision Worksheet

The Lab Product Vision Worksheet is designed to help develop a Product Vision for solar water heaters by outlining key components such as target audience, problem, product description, compelling reasons to buy, and competitive differentiation. It includes an example elevator pitch for a digital project management platform and a blank template for users to fill in their specific product details. The worksheet emphasizes the unique features and benefits of the solar water heater compared to competitors.

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younis
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0% found this document useful (0 votes)
3 views

200597 M2-L1 Lab Product Vision Worksheet

The Lab Product Vision Worksheet is designed to help develop a Product Vision for solar water heaters by outlining key components such as target audience, problem, product description, compelling reasons to buy, and competitive differentiation. It includes an example elevator pitch for a digital project management platform and a blank template for users to fill in their specific product details. The worksheet emphasizes the unique features and benefits of the solar water heater compared to competitors.

Uploaded by

younis
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PDF, TXT or read online on Scribd
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Lab Product Vision Worksheet

Use this worksheet to develop a Product Vision for the solar water heater scenario. This
worksheet describes the components, provides an example, and shares a blank template for
you to develop your Product Vision.

Element Description
For Who is the product audience?
Who What is the problem or opportunity?
Our Product What is the product or category?
That What is a compelling reason to buy the product?
Unlike How does this product differ from competition?
(Our Product) What is the ultimate value proposition or differentiator?

Share An Example of an Elevator Pitch

For For the virtual Project Manager


Who Who needs to manage and assign multiple tasks remotely
Our Product Task Z is a fully digital project management task management
platform
That That uses standard kanban methodology and templates
Unlike Unlike more complicated and costly platforms
(Our Product) Task Z is easy to understand, affordable, and can be tailored to
meet your needs

Blank Template

For home or apartment owners and commercial businesses

Who • will save you 50-80% off heating bill


• reduce the carbon footprint of the consumer

Our Product • fewer components than the competition's systems and


is virtually maintenance free
• quality product with at least 10% savings over the
competition.
• SRU offers an easy to install application that provides for
easy customer management of the system to include
flow, storage, temperature, and low energy use options.
That • high-efficiency solar cells that can convert more sunlight
into electricity, bifacial solar panels that can capture
sunlight from both sides and increase energy output,
flexible solar panels that can be installed on curved
surfaces and integrated into various applications, and
transparent solar panels that can be used as windows or
skylights and generate power without blocking light

Unlike Unlike more complicated and costly system

(Our Product) high-efficiency solar cells that can convert more sunlight into
electricity, bifacial solar panels that can capture sunlight from
both sides and increase energy output, flexible solar panels that
can be installed on curved surfaces and integrated into various
applications, and transparent solar panels that can be used as
windows or skylights and generate power without blocking light.

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