200597 M2-L1 Lab Product Vision Worksheet
200597 M2-L1 Lab Product Vision Worksheet
Use this worksheet to develop a Product Vision for the solar water heater scenario. This
worksheet describes the components, provides an example, and shares a blank template for
you to develop your Product Vision.
Element Description
For Who is the product audience?
Who What is the problem or opportunity?
Our Product What is the product or category?
That What is a compelling reason to buy the product?
Unlike How does this product differ from competition?
(Our Product) What is the ultimate value proposition or differentiator?
Blank Template
(Our Product) high-efficiency solar cells that can convert more sunlight into
electricity, bifacial solar panels that can capture sunlight from
both sides and increase energy output, flexible solar panels that
can be installed on curved surfaces and integrated into various
applications, and transparent solar panels that can be used as
windows or skylights and generate power without blocking light.