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AF packaging_toolkit 2018

This document is a mock-up guide for Walmart's Adventure Force™ packaging, detailing brand specifications including color palettes, typography, and logo usage. It emphasizes the importance of not using actual product photography in mock-ups and provides contact information for the packaging department. The guide includes templates for various packaging types and specific instructions for branding elements related to different product segments like Tactical Strike and Water Play.

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carmentoledo
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10 views34 pages

AF packaging_toolkit 2018

This document is a mock-up guide for Walmart's Adventure Force™ packaging, detailing brand specifications including color palettes, typography, and logo usage. It emphasizes the importance of not using actual product photography in mock-ups and provides contact information for the packaging department. The guide includes templates for various packaging types and specific instructions for branding elements related to different product segments like Tactical Strike and Water Play.

Uploaded by

carmentoledo
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PDF or read online on Scribd
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