Chapter 1 Notes Etp Class XI
Chapter 1 Notes Etp Class XI
1. Lifeline of a nation: No country can progress without development. Every country is trying
to promote its trade so that it can share the benefits of development. Therefore,
entrepreneurship is the yardstick to measure the level of development of a country.
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Entrepreneurs act as a catalyst agent trying to supply what is being demanded and thus also
become an agent of progress.
2. Provides innovation: Entrepreneurship provides new ideas, imagination, and vision to the
enterprise. An entrepreneur is an innovator as he tries to find new technology, products, and
markets. He/she increases the productivity of various resources. Entrepreneur stands at the
center of the whole process of economic development. He conceives business ideas and
puts them into effect, to enhance the process of economic development.
3. Change of growth /Inclusive growth: An enterprise operates in a changing environment.
The entrepreneur moulds the enterprise in a changing environment. The entrepreneur being
in the enterprise also alters the environment itself, to ensure the success of the enterprise.
4. Increased profits: Profits can be increased in any enterprise, either by increasing the sales
revenue or reducing costs. To increase the sales revenue entrepreneurs can reduce costs,
increase their profits, and provide opportunities for future growth and development.
5. Employment opportunities: Entrepreneurship and entrepreneurs provide more
opportunities to large numbers of people which benefits the growth of a country. The growth
in the increasing number of entities brings more and more employment opportunities.
6. Social Benefits: Entrepreneurship benefits both business enterprise and to the society at
large. It raises the standard of living by providing good quality products and services at the
lowest possible cost. It also makes the optimum use of scarce resources and promotes peace
and prosperity in society.
1. Production: The activities of production are independent of the size of the undertaking.
o In a small concern, one person may be undertaking this function whereas,
in large organizations, this activity may be undertaken by various
individuals or separate teams.
o It is the creation of goods and services. It consists of manufacturing,
ancillary, and advisory activities.
2. Finance: Finance is the life blood of the business. All activities performed are based on
financial resources available.
o Need of money arises for the setting up of new business, to purchase
various fixed capital like building, land, and machineries, to purchase raw
materials, payment for day-to-day routine expenses like maintenance
expenses, telephone bills, electricity bills and remuneration to staff
members.
o The future capital is required for further expansion and development of an
enterprise.
3. Marketing: It is primarily concerned with the movement of goods and services from the
producer to the ultimate consumer. It is directed towards the satisfaction of consumer wants.
Marketing plays a significant role in promoting the well-being of the business enterprise.
So it is the role of the entrepreneur to strategically place his company in an advantageous
position to secure the top position in the market.
4. Personnel: This function is concerned with employment, development and compensation for
the personnel, the provisions of working conditions and welfare measures to maintain a good
workforce in the organization.
5. Accounting: It is defined as a systematic record of all business transactions and prepares
necessary accounts required in business for the financial position of the enterprises. The
entrepreneur should investigate the record keeping of the entries of all transactions which
take place in the organization so that he/she is aware of his/ her financial position.
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Q6. Explain the Managerial functions performed by an entrepreneur.
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machinery. The estimates of all resources should be based on proper analysis of various
factors.
3. Assembling the Requirements: Assembling the required resources is a crucial activity of
an entrepreneur. He approaches some more people like experts from various fields i.e.,
technical,” financial, marketing, production and legal to join him on board. He may also be
required to acquire some patent rights if he has invented something new. The entrepreneur
selects the factory location, land, decides about plant and machinery and contacts suppliers
of raw materials. Preliminary contracts are finalized, and the project is set to begin.
4. Financing the Proposition: The entrepreneur decides about the capital structure of the
enterprise with the help of predetermined objectives.
o Determine the amount of capital to be raised,
o The sources from which money will come up are determined,
o Long term and short-term financial requirements are estimated, and
o The type of source of funds is also decided-share, debenture, loan, etc.
1. Self-discovery:
Entrepreneur enjoys doing different things and learn out of it.
Examine their strengths and weaknesses.
Understand his abilities, talent, knowledge, and feelings relating it to potential opportunities.
2. Identifying opportunities: Entrepreneur looks for needs, wants, problems, challenges, and
craft opportunities that other people miss or that are not yet being met and convert it into
different forms effectively.
3. Generating and evaluating ideas: He uses his creativity, conscious endeavor, and
experience to collect ideas from different sources and find out a creative and innovative
solution and ends as a creative venture.
4. Planning: Making a written business plan including requirement of financial resources,
human resources, technical resources, material resources according to size of business,
prepares applicable marketing strategies and turn the idea into a viable venture.
5. Raising Start-up capital: Using the business plan to attract investors, venture capitalists
and partners. This stage can involve producing prototypes or test-marketing services.
6. Start-Up: Entrepreneurs launch the venture as per the requirement, need, taste and
preferences of a customer, and keep a margin of flexibility in marketing strategy and
operational plans as required.
7. Growth: Time to time scanning of environment, making sure of constant flow of ideas, by
adapting to new, different strategies, different economic policies, changing technology,
innovation diversification facilitate growth and expansion.
8. Harvest: Harvesting is the final phase in the entrepreneurial value creation, process where
the owners can simply sell the business and reap the value of their
investment in the firm and harvesting the rewards.
ENTREPRENEUR ENTREPRENEURSHIP
An entrepreneur is a person who finds an Entrepreneurship is a process which
idea and converts it into an opportunity follows certain set activities.
An entrepreneur is a tangible person. Entrepreneurship is an intangible activity.
An entrepreneur creates a product/service. Entrepreneurship creates commercial
value of the entity in the market.
An entrepreneur possesses certain traits Entrepreneurship is the activity where
and skills. these skills and traits are demonstrated.
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SELF ATTEMPT QUESTION.
Q12. Match the entrepreneur and his/her enterprise from the following table given below:
Enterprise Entrepreneur
Wipro
Credit Card
Nirma
Reliance
HCL Technologies
Bharti
Café Coffee Day
Amul
Biocon Industries
Air Deccan
Q13. Name the entrepreneur who introduced the logo given below and state the idea
behind the same.
A13.
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