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Language is essential for communication and cultural transmission, with its variations posing challenges in diverse societies. The document highlights the importance of a common language in tourism, emphasizing English as a key language due to its widespread use. It also discusses the significance of learning additional languages for tourism professionals to enhance communication and career opportunities.

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Mallows Bailey
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2 views3 pages

CH 3

Language is essential for communication and cultural transmission, with its variations posing challenges in diverse societies. The document highlights the importance of a common language in tourism, emphasizing English as a key language due to its widespread use. It also discusses the significance of learning additional languages for tourism professionals to enhance communication and career opportunities.

Uploaded by

Mallows Bailey
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
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Language

As long as certain group of people agree on how to understand certain words of terms, it is
possible to have a common language, and therefore a shared culture. By the same token, linguistic
differences can make it difficult to communicate with people from various societies or places.
(Barken, 2012)

Language is very important as this is how culture is communicated to colleagues and


customers. Transmission of culture from one generation to another or from one member to other
members of a group of people in a society is also done using language-either written, sp oken, or a
combination of both. Culture is preserved, changed, or transmitted to colleagues and customers using
language.

Each culture has a unique language that is passed on by each person to the next generation
and the following generation. The language can be defined and can be compared to express one’ s
view and to forward one’s opinion. The accent, or the unique speaking style, may give someone an
indication of the origins of a person.

For effective communication to happen, the sender and receiver in any communication
process must share a common language.

There are around 180 dialects in the Philippines, more than 1000 dialects in Southeast Asia,
and at least 6500 languages spoken in the world. In the Philippines alone, a word used in one pro vince
can mean something different in another province. With the multitude of languages and dialects
spoken locally and internationally, there is a need to identify the most
acceptable language in tourism.
In 2019 article published by Babbel magazine titled “ The 10 Most
Spoken Languages In the World,” a distinction was made between the top
10 most spoken languages by native speakers (mother tongue) and the top
10 languages by total umber of speakers (can use and understand). However,
the list varies as many languages are common, except they change in rank.

The Top 10 Most Spoken Language


by Native Speakers by Total Number of Speakers
1. Chinese-1.3 B 1. English- 1.132 B
2. Spanish-460 M 2.Mandarin Chinese-1.117 B
3. English- 379 M 3. Hindi-615 M
4. Hindi-341 M 4. Spanish-534 M
5. Arabic-315 M 5. French-280 M
6. Bengali-228 M 6. Standard Arabic-274 M
7. Portugese-220 M 7. Bengali-265 M
8. Russian-153 M 8. Russian- 258 M
9. Japanese-128 M 9. Portuguese-234 M
10. Lahnda- 118 M 11. Indonesian- 199 M

In the Philippines, aside from Filipino, English is considered as an


official language. In Southeast Asia, the lingua francia is English. In the
United nations (UN), an intergovernmental organization that has 193
sovereign states, the official languages in all their conferences and meetings are
Arabic, Chinese, English, Russian, and Spanish, and these would always be
present in translations.

It is to the advantage of tourism professionals to be able to use English,


written and spoken, as it is used by the greatest number of people. The
workplace and customers will be local or international, and their will
always be an occasion to communicate with them. It is good opportunity for
tourism professionals to learn another language besides English, as being
proficient in another foreign language can be an advantage in terms of
qualifications and/or can get increase the salary of the tourism professional. The
selection of the foreign language can be based on the tourist arrivals, unique
customers being serviced by the enterprise, and other variables.
Understanding and misunderstandings are often traced to miscommunication,
and language plays a major role in this process.

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