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Naukri KushagraTyagi (15y 0m)

Kushagra Tyagi is a seasoned Senior Regional Manager with over 16 years of experience in retail management, specializing in market analysis, sales strategy optimization, and team leadership. He has successfully driven significant growth and profitability for brands like ASICS and United Colors of Benetton, overseeing multi-site operations and implementing innovative sales initiatives. Tyagi holds an MBA and has a proven track record of exceeding revenue targets and enhancing operational efficiency across diverse markets.

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0 views3 pages

Naukri KushagraTyagi (15y 0m)

Kushagra Tyagi is a seasoned Senior Regional Manager with over 16 years of experience in retail management, specializing in market analysis, sales strategy optimization, and team leadership. He has successfully driven significant growth and profitability for brands like ASICS and United Colors of Benetton, overseeing multi-site operations and implementing innovative sales initiatives. Tyagi holds an MBA and has a proven track record of exceeding revenue targets and enhancing operational efficiency across diverse markets.

Uploaded by

RavishVats
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© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
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KUSHAGRA TYAGI

Chicago,IL | 507-269-1010 |[email protected]

Sr. Regional Manager


Strategic Senior Regional Manager with a proven record of elevating regional
performance and driving profitability across diverse markets. Leveraging 16+ years of
experience in retail management, I have excelled in orchestrating multi-site operations,
optimizing sales strategies, and cultivating high-performance teams.
I've consistently exceeded revenue targets by implementing innovative sales initiatives,
enhancing operational efficiency, and fostering strong relationships with stakeholders. My
expertise lies in analyzing market trends, identifying growth opportunities, and developing
tailored strategies to capitalize on emerging trends.
Area of Expertise
Market Analysis | Market Expansion Strategy | Process Improvement|
Supply Chain Management | Real Estate Negotiation | Team Leadership and Development |
Franchisee Management | Performance Metrics and KPIs | Loss Prevention and Strategy| Project
Management| Data Analysis

Technical Skills
Reporting Tool: ETP Software, Net Suite
POS: Shoppers Retail, Olabi, Retail Pro
CRM Tool: Olabi, Capillary Tech
E-Commerce Platform: Capillary Tech, Olabi
Others: Microsoft Suite, Sure count
Professional Experience
Sr. Regional Manager I ASICS, India 07/2016- 04/2024
● Responsible for strategically establishing ASCIS presence in the Indian market, from
selecting appropriate partners to identifying target markets, and ensuring high-
quality customer experiences.
● Instrumental in driving significant growth, increasing the store count from 20 to
120 within an 8-year tenure at the organization.
● Responsible for profitability for the West and South India regions, overseeing 60
stores operating under the Franchise Owned Franchise Operated (FOFO) model.
● Managed a turnover of approximately $15 million USD, implementing strategies to
optimize sales performance, control costs, and drive profitability across the
region.
● Driving retail excellence through a highly motivated team of District Managers ,
merchandiser, trainer, Visual merchandiser, marketing etc
● Achievement of primary and secondary sales targets thereby meeting and
exceeding the organizational goal.
● Other projects successfully executed include getting asics.com live which
contributes 11 million USD.
● Transition of software for POS/ CRM thereby cutting costs and improving
efficiency.
● Recommended and started Asics Running Club in 4 cities.

Sr. Area Manager I United Colors of Benetton, India 10/2014- 07/2016


● Handled one of the most important territories with store count of 40 and turnover of
10 Million USD- FOFO & COCO model stores
● Ensuring profitable expansion which included opening of profitable stores as well
as less making store closure and negotiation to rentals or cost support where
required.
● Directed comprehensive training programs and managed staff to uphold superior
customer service standards, resulting in maximized Net Promoter Score (NPS) and
customer satisfaction levels.
● Maintained a high-quality workforce through effective recruitment, training, and
performance management strategies, aligning with organizational goals and
objectives.
● Implemented strategies to optimize key performance indicators (KPIs) within the
retail stores, focusing on areas such as Like-to-Like growth, Sell-through rate,
Basket size, and contribution of Footwear, Accessories, and Innerwear categories.
● Utilized data-driven insights and operational initiatives to enhance performance
metrics, drive sales growth, and improve overall store profitability.

Area Manager I, Aditya Birla Fashion & Retail Limited, India 04/2012- 10/2014
● Handled zone which includes total 15 stores with turnover of 3.6 Million USD for
all formats- COCO, FOFO, COFO & FOFO
● Responsible for the Retail operations and Business Development of western India
for Planet Fashion which is one of the biggest MBOs of Indian Fashion
(conglomerate of Van Heusen, Louis Philippe, Allen Solly, Peter England and
external brands) Industry.
● To increase the retail turnover and profitability of western India through COCO,
COFO, FOFO and buy and sell stores.

Area Manager I, Bata India 06/2010- 04/2012


● Handling Total 12 stores of Flagship with a turnover of 2.4 Million USD in Mumbai.
Format- COCO stores
● To identify locations for new stores, negotiate rent and propose agreements for
signing in the district.
● To control store expenses in the particular personnel cost, productivity and rent of
the occupancy.
● Performing exceptionally well i.e. 130 % achievement, highest all India Level
achievement, with mention in organization Newsletter.

Sr Executive I, Future Group 07/2008- 06/2010

● Preparing and setting the Annual business plan of Big Bazaar wellness category
● A part of Merchandise Presentation Mix team with key target to revamp the
complete category, sub category with a logic based on customer decision making.
● New store launched, marketing activated, and analyzing MOM, YOY growth in
sales and setting ABP initiatives.

Client Officer I, Maersk Logistics India 10/2005- 05/2006

● Handling key International accounts like Debenhams, Target, A.P.Moller & Carrefour
for their logistics solutions.
● A part of origin forwarder coordinating with the vendor and procuring consignments
and coordinating with the high worth clients giving them timelines.
● Complete Logistics planning right from procurement from vendors to the destination
forwarders till the consigner.
● Container Load planning and less than container load, full container load planning.
Education & Achievements

Master of Business Administration | KJ SOMAIYA INSTITUTE OF MANAGEMENT STUDIES &


RESEARCH, Mumbai, India
Bachelor of Commerce | R.A PODAR COLLEGE , Mumbai, India

● Established Asics foothold in west & south India increasing brand presence from 7 to
25 stores.
● 2023 vs 2024 sales Growth of west Asics 35% in CAGR versus National average
Growth of 20%.
● Best district manager award for 3 times in a year with mention in Organization
newsletter.

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