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Objective Setting Part IV

This document outlines the criteria for stating general and specific research objectives. General objectives should broadly state what the study aims to achieve and be broken down into smaller, logically connected specific objectives. Specific objectives systematically address aspects of the identified problem and influencing factors. Objectives should be specific, measurable, achievable, realistic, and time-bound. The document provides an example of general and specific objectives from a thesis on understanding audiences of Fernando Poe Jr. films through examining factors of his popularity and textual elements that account for it.

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Virginia Bautista
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210 views

Objective Setting Part IV

This document outlines the criteria for stating general and specific research objectives. General objectives should broadly state what the study aims to achieve and be broken down into smaller, logically connected specific objectives. Specific objectives systematically address aspects of the identified problem and influencing factors. Objectives should be specific, measurable, achievable, realistic, and time-bound. The document provides an example of general and specific objectives from a thesis on understanding audiences of Fernando Poe Jr. films through examining factors of his popularity and textual elements that account for it.

Uploaded by

Virginia Bautista
Copyright
© Attribution Non-Commercial (BY-NC)
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PPT or read online on Scribd
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Objective Setting: Criteria for stating

general and specific objectives

Research objectives summarize what are to be


achieved by the study. Objectives should be
closely related to the problem statement. The
formulation of objectives will help you to:
 Focusthe study (narrowing it down to
essentials)

 Avoid the collection of data which are not


strictly necessary for understanding and
solving the problem you have identified.

 Organize the study in clearly defined parts or


phrases
 GENERAL OBJECTIVE: states what
researchers expect to achieve by the study in
general terms. It should be broken down into
smaller, logically connected parts as specific
objectives.

 SPECIFIC OBJECTIVES: should


systematically address the various aspects of
the problem as defined under the `Statement
of the Problem’ and the key factors that are
assumed to influence or cause the problem
CHARACTERISTICS OF
RESEARCH OBJECTIVES:
 SPECIFIC – objectives are stated clearly and
specifically, easily understood as to what are
intended, and should indicate what are to be
achieved through the research study

 MEASURABLE – the objectives can measure


what has been intended through the research
study. Can the stated objectives measure
what they claim?
 ACHIEVABLE – can the objectives be
achieved? Can they actually achieve what
was originally intended? How will they be
achieved?

 REALISTIC – given the researcher’s


resources and constraints, will s/he be able to
do and finish the research?

 TIME-BOUND – what is the time frame of the


research?
SAMPLE OBJECTIVES:

• Example taken from:


• Deza, Alfonso B. (2003). Understanding the masa
as audience through the films
of Fernando Poe, Jr. Masteral thesis, UP
CMC.
Objectives of the study:
• It must be reiterated that the connecting thread
of the study, Ariadne;s thread in a sense, is not
the quality of the films produced, which itself is a
site subject to negotiation and much debate, but,
rather, the identification and description of
cultural interrelatedness between the source and
receiver as reflected in the film medium.
Investigations at the respective sites address
this abiding concern which consists of the
negotiated meanings of four related constructs,
as reflected in the following objectives:
General Objective 1:

• To examine factors that make for


the popularity of FPJ films among
the masa
Specific Objectives:
1.1 To identify, construct, and
describe FPJ’s image as bida among
the masa;
1.2 To identify and describe elements
of popular aesthetics;
1.3 To determine the masa’s attitudes
toward FPJ’s politics in both reel and
real life;
1.4 To determine indications for
future FPJ films.
General Objective 2:

• To examine the structural and


textual elements of FPJ films that
might account for their popularity
among the masa.
PROVIDING RATIONALE
(SIGNIFICANCE OF THE STUDY):
 What will the study contribute to the
evolving structure of knowledge?
 What application might be made in the
practical setting?
 Why is the research worthwhile to
pursue?
 State the potential use of results in any
appropriate field

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