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Emotions in Decision Making

This document discusses how emotions can impact decision making. It defines emotion as having three components: an object experience, psychological response, and behavioral response. Emotions are categorized as either positive or negative. Positive emotions like hope, trust, and motivation can lead to broader searching, cooperative behavior, and creative thinking in decision making. However, positive emotions can also result in riskier decisions and carelessness. Negative emotions like depression, frustration, and doubt can cause slower, more risk-averse decision making but can improve quality by encouraging careful thinking. The conclusion is that both positive and negative emotions should be considered when making decisions and other influencing emotions should not be ignored.

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Ahmed Bilal
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233 views

Emotions in Decision Making

This document discusses how emotions can impact decision making. It defines emotion as having three components: an object experience, psychological response, and behavioral response. Emotions are categorized as either positive or negative. Positive emotions like hope, trust, and motivation can lead to broader searching, cooperative behavior, and creative thinking in decision making. However, positive emotions can also result in riskier decisions and carelessness. Negative emotions like depression, frustration, and doubt can cause slower, more risk-averse decision making but can improve quality by encouraging careful thinking. The conclusion is that both positive and negative emotions should be considered when making decisions and other influencing emotions should not be ignored.

Uploaded by

Ahmed Bilal
Copyright
© © All Rights Reserved
Available Formats
Download as PPTX, PDF, TXT or read online on Scribd
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Emotions In Decision

Making

Group Members

AHMAD BILAL
SAFAL GHIMIRE

Does emotions helps you in


better decision making or not

What is Emotion
According to Hokenbury & Hokenbury,
2007
Emotion is a complex physiological state that
involves three distinct component; a object
experience, a psychological response and a
behavioral or expressive response
Emotion seems to rule our daily lives because
we make decisions based on whether we are
happy, angry, sad, bored or frustated

Plutchik's Wheel of
Emotions

Type of Emotions
Two types of emotions

Positive
Negative

Positive Emotion in Decision


Making
Hope

Trust

Self
Motivation

Broader Search

Co-operative
Behavior

Creative thinking

Multiple
Alternatives

Increase
Efficiency for
Decision Making

New Approach to
Solve Problem

Drawbacks of Positive
Emotions

Leads you to take risk


Keeping other emotions apart it will
lead you to the careless decision

Negative Emotion in
Decision Making
Depression

Frustation

Loss of Reward

Lack of Energy

High Uncertainty
and Low
Confidence

High Risk Options

Slower Decision
Making

Doubt

Risk Avoidance

Negative Emotions

Leads to improper processing capacity


and thinking in complex tasks.
Helps to improve decision quality by
enhance details, careful and systematic
information processing.

Conclusion

While making the decision consider


both the positive and negative sides of
the matter.
Take other emotions in considerations

When dealing with the people


remember you are not dealing with
creatures of logic, but with creatures of
emotions

References

[1] Williams, S., Zainuba, S., & Jackson, R. 2003, Affective influences on Risk Perception and Risk Intention,
Journal of managerial Psychology 18(2): 126-37.

[2] Raghunathan, R. and Pham, M. 1999, All negative moods are not equal: Motivation influences of anxiety and
sadness on decision making, Organizational human behavior and Human decision process 79 (1): 56-77.

[3] Luce, M. 1998, Choosing to Avoid: Coping with negative emotion laden consumer decisions, The Journal of
Consumer Research 24(4): 409-33.

[4] Jones, R. & George, M. 1998, The role of affect in managerial information processing and decision making,
Paper presented at the Academy of Management, San Diego, CA.

[5] Niharika Arya, The Role of Emotions in your Decision-making, viewed 2013,
http://www.buzzle.com/articles/the-role-of-emotions-in-your-decision-making.html.

[6] Oxford Dictionaries, Definition of emotion, viewed 2013,


http://oxforddictionaries.com/definition/english/emotion.

[7] Isen, A.M., & Means, B. 1983. The influence of positive affect on decision-making strategy. Social cognition,
2(1), 18-31.

THANK YOU

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