Oligopoly
Oligopoly
Oligopoly slide 1
Barriers to entry are an especially important part of
oligopoly behavior:
Oligopoly slide 2
Of the many different models of oligopoly, we will
examine only two in class:
Oligopoly slide 3
CARTELS
Oligopoly slide 4
EXAMPLES OF CARTELS OR
COLLUSIVE BEHAVIOR
OPEC
DeBeers
Some professional sports, including the NCAA.
Labor unions (legal in the U.S.).
Agricultural cooperatives (legal in the U.S.).
Oligopoly slide 5
A cartel that wants to maximize the collective profits
of the members should operate just like a
monopolist with more than one plant.
Oligopoly slide 6
A coffee cartel would set price and quantity
at P* and Q*. Quotas would be ideally
allocated to the members by having them
produce at the same level of marginal cost.
$/Q
MC
D
Q
Q*
MR
COFFEE MARKET
Oligopoly slide 7
Cartels are not without their problems. The most
important problem is keeping members from
striking out on their own, that is, cheating on the
cartel agreement.
Examples:
Oligopoly slide 8
Prisoners' Dilemma
Oligopoly slide 9
"If you both remain silent, we can only get you on
the lesser charge of trespassing, and you get 3
months in jail each."
"If you remain silent, and your partner confesses and
implicates you, you'll get 5 years in jail. Your
partner will go free."
"if you both confess, you'll each get 2 years in jail."
Oligopoly slide 10
Here's a summary of the outcomes:
John
Confess Don't confess
2 years 5 years
Confess
2 years go free
Alice
go free 3 months
Don't confess
5 years 3 months
Oligopoly slide 11
The Dominant Strategy for both people is to confess.
Oligopoly slide 12
Here's a real world pricing problem that can be
studied using the Prisoners' Dilemma.
Oligopoly slide 13
The payoffs are dollars of profit per month. Unilever's
payoffs are at the top right of each cell.
Unilever
P=$1.40 P=$1.50
12,000 11,000
P=$1.40
12,000 29,000
P&G
21,000 20,000
P=$1.50
3,000 20,000
Oligopoly slide 14
Note that cooperation leads to the most profits, but
the dominant strategy may well be chosen.
Should P&G just charge $1.50 and hope for the best?
Oligopoly slide 15