Co Creation
Co Creation
E-Commerce
Social Media
Social Networks
User Created Content
Co-Creation
Co-Creation
1000 Volumes
287 Languages
500 Mn readers per month
Wikipedia Origins
1993: Rick Gates had the idea of an online encyclopedia
2000: Richard Stallman further proposed the idea of
free as in freedom online encyclopedia
2001: Wikipedia was officially launched by Jimmy Wales
and Larry Sanger
Industry Developments
Encyclopedia Britannica
Microsoft Carta
Bromiss Nupedia (predecessor)
Free content written by experts in area
7 levels of content approval before publishing
Wikipedia
Wiki= web application that allows online modification
The Encyclopedia
First released in 18th Century
100 full time editors
4000 part time editors
32 volumes
40 million words
Most popular in the world
Wikipedia Growth
Launched on 15 Jan, 2001
1000 Articles: 12 Feb, 2001
10000 Articles: 7 Sep, 2001
40000 Articles: 30 August, 2002
To Think About
How is it possible to create an Encyclopedia
Allowing anyone and everyone contribute?
Without any form of payment?
Without defining even the topics to write about?
Co-creation principles
Open Participation
Anyone can participate
Everyone knows something
Can this not compromise quality? GIGO?
Co-creation principles
Community Evaluation
Co-creation principles
Modularity
Someone and Anyone can contribute to the whole
Contributions brings richness
Co-creation principles
Intellectual Property
Who owns the articles?
Who can use them?
Someone can make money on the contribution of others
Co-creation principles
Intellectual Property
Lastly
Transaction Costs!
Remember
Intrinsically Most people are unselfish and are ready to
share, even though we ought to become a selfish one