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Feel Good, Be Good, and Do Good

This document discusses services provided at modern yoga centers and strategies for marketing a yoga business. It lists common classes and programs offered like basic yoga, meditation, Zumba, and strength training. The document then analyzes the client's existing centers and competitors to identify weaknesses like poor marketing, complex websites, and lack of premium offerings. Finally, it proposes ways to beat competitors through highly optimized marketing, an easy website, premium facilities, and corporate partnerships using both online and offline tactics like social media, email marketing, blogging, and local advertising/events.

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Birjesh Kumar
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© © All Rights Reserved
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Download as PPTX, PDF, TXT or read online on Scribd
28 views

Feel Good, Be Good, and Do Good

This document discusses services provided at modern yoga centers and strategies for marketing a yoga business. It lists common classes and programs offered like basic yoga, meditation, Zumba, and strength training. The document then analyzes the client's existing centers and competitors to identify weaknesses like poor marketing, complex websites, and lack of premium offerings. Finally, it proposes ways to beat competitors through highly optimized marketing, an easy website, premium facilities, and corporate partnerships using both online and offline tactics like social media, email marketing, blogging, and local advertising/events.

Uploaded by

Birjesh Kumar
Copyright
© © All Rights Reserved
Available Formats
Download as PPTX, PDF, TXT or read online on Scribd
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Yoga

Feel good, be
good, and do good

Services provided
at modern yoga
centers: Basic yoga.
Meditation.
Zumba.
Slimming.
Pranayam.
Vyayam.
Internal strength increasing program.
Outdoor activities.
Power yoga
Tutor services.

NOWDAYS YOGA CENTERS ARE NOT LIMITED TO


JUST YOGA .

OGA CENTERS ARE ALSO CHANGING DAY BY DAY.

Our clients
insfratructure.

Services provided
at clients yoga
centers: Basic yoga.
Meditation.
Zumba.
Pranayam.
Vyayam.
Internal strength increasing program.
Outdoor activities.
Power yoga
No of centers 2.

Our
competitors

There
website

There
website

Our competitors plus


points :-

Prime locations.
Established brand name.
Experience in the field.

Our competitors minus


points : Poor marketing.
Complex website.
Low corporate bonding.
Lack of premium services.

HOW WE BEAT THEM :

By highly optimized marketing strategy.


Easy and lucrative website.
By providing premium facilities.
By managing corporate clients.

Offline
marketing : By covering poach area.
Zero level advertisement.
Free induction program.
Free training session
Focusing on proper age group.
Accessing corporate clients.
Bonds with local institutions.

tie-ups with fitness brands.

Social media

One to
one

Websit
e

E-mail
marketi
ng

Bloggin
g

Third party Tieups

Proposed Domain & logo :-

SITE
MAP

DESIGN

DATA
FLOW

GANTT
CHART

CREDIT
S
TO OUR WHOLE TEAM
UNDER GUIDANCE OF KAUSTUBH SIR

THANK
S

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