BA 411: Business & Industry Analysis: Week 1: 1/12/017
BA 411: Business & Industry Analysis: Week 1: 1/12/017
Industry Analysis
Week 1:
1/12/017
Todays Agenda
TA Introduction, Student Intros
Course & Lab Introduction
Capsim Simulation
Registering for your Capsim Practice
Account
Lab Information Sec 14
Email: [email protected]
Office Hours:
Monday 3:30-5:30pm
By Appointment
Email me with questions
Review Session
Tuesday 6:00-7:15 p.m. (BB 207)
Wednesday 6:00-7:15 p.m. (BB 207)
About Me
Hometown: Miami
Education:
FIU Bachelors Communication
Penn State MBA Supply chain and Finance
Work Experiences
Wardy & Associates Sales & Distribution
Franchise
Novartis, Anheuser Busch
Student Introductions
Name
Major
Where youre from
Summer / fun fact
What kind of roles do you hope to
have in the future?
Business
Ability to Learn
Fundamentals
Importance of Teamwork?
Had good Teamwork?
YES NO
Expertise
in different
functional Best Worst
areas? Performing Performing
YES Teams Teams
Q8 Q3
TA Eval.; 10% Q7 Q4
Q6 Q5
RTS; 25%
Quizzes; 15%
CapSim Eval.; 5%
Series 1; 10%
Series 2; 10% Team 1 Team 2
Industry reports:
what your competitors are doing
their financial statements
Individual/Team Actions
Capsim.com
Reports
Team
Assignments Decisions
The Game: 6 Functional
Areas
R&D Marketing Production
Sales Capacity
Forecasts Automation
Marketing Improvements
Programs/ Actual
Promotions Production
Levels
Quality (MTBF)
Performance
Size
The Game: 6 Functional
R&D
Areas improveme
nts
Finance HR TQM
Labor
Labor improveme
Training and nts
Education Marketing
Salary improveme
Negotiations nts
Cash Prediction 10 total
Funding improveme
shortfalls nts
Issue debt
Issue stock
www.Capsim.com
(practice account)