Hernndez Cruz Rogelio

SHELL Jurez Snchez Blanca

Estela
Vargas Morales esar
ABOUT US
Shell is a global group of energy and petrochemical companies with
an average of92,000employees in more than 70 countries. We use
advanced technologies and take an innovative approach to help
build a sustainable energy future.
WHO WE ARE

We aim to meet the energy needs of society in ways that are economically,
socially and environmentally viable, now and in the future. Learn about our
business and people, and how a small shop in London nearly 200 years ago
grew to become one of the worlds major energy companies.
Royal Dutch Shell was formed in 1907, although our history dates back to
the early 19th century.
Our headquarters are in The Hague, the Netherlands, and our Chief
Executive Officer is Ben van Beurden. The parent company of the Shell
group is Royal Dutch Shell plc, which is incorporated in England and Wales.
Our strategy seeks to reinforceour position as a leader in the oil and gas
industry, while helping to meet global energy demand in a responsible way.
Safety and environmental and social responsibility are at the heart of our
activities.
OUR BEGINNINGS

In 1833, shopkeeper Marcus Samuel decided to expand his London

business. He sold antiques, but now added oriental shells. He
aimed to capitalise on a fashion for using them in interior design.
Such was the demand that Samuel quickly began importing shells
from the Far East, laying the foundations for an import-export
business that would eventually become one of the world's leading
energy companies.
EARLY BEGINNINGS

The market for oil remained confined to lighting and lubricants until, in 1886,
the internal combustion engine and demand for gasoline arrived with Karl
Benz and the first Mercedes. By now the Samuel business had passed to
Marcus Samuel junior and his brother Sam. They exported British machinery,
textiles and tools to newly industrialising Japan and the Far East and on return
imported rice, silk, china and copperware to the Middle East and Europe. In
London, they traded in commodities such as sugar, flour and wheat worldwide.
It was during a trip to Japan that Marcus became interested in the oil exporting
business based in Baku, Azerbaijan, which was part of Russia at that time. The
Rothschilds had invested heavily in the 1880s in rail and tunnels to overcome
the transport difficulties of getting oil from this landlocked base to the Black
Sea and from there to overseas markets. Shipping still posed a problem as the
oil was carried in barrels, which could leak and took up much space in the
ships hold
REVOLUTIONISING OIL
TRANSPORTATION

Marcus and Sam commissioned a fleet of steamers to carry oil in bulk, using for the first time the
Suez Canal. They also set up bulk oil storage at ports in the Far East and contracted with Bnito, a
Russian group of producers controlled by the Rothschilds, for the long-term supply of kerosene.
Their strategy was high-risk: if news of their operations got out they would be squeezed out by
Rockefellers dominant Standard Oil. With the maiden voyage of the first bulk tanker, the Murex,
through the Suez Canal in 1892 the Samuels had achieved a revolution in oil transportation. Bulk
transport substantially cut the cost of oil by enormously increasing the volume that could be
carried. The Samuel brothers initially called their company The Tank Syndicate but in 1897
renamed it the Shell Transport and Trading Company.
Petroleum was also being produced in the East Indies, a Dutch colony, and in 1890 a company had
been formed to develop an oilfield in Sumatra. This was the origins of what was to become the
Royal Dutch Petroleum Company.
Under the management of J.B. August Kessler, they built a pipeline and refinery at Pankalan
Brandan. Kessler was joined in 1896 by a dynamic young marketing director, Henry Deterding, who
was to become a dominant figure in the company until the outbreak of the Second World War.
Faced with the competition from the Samuels low bulk transport costs, Royal Dutch began the
construction of tankers and bulk storage installations and set up its own sales organisation.
SEEKING NEW OIL
SOURCES
By the turn of the century, Marcus Samuel had become the model of an Edwardian
plutocrat with a grand house in London and a country mansion, which had been
bought lock, stock and barrel with furniture, pictures and parkland from Lord Romney.
He kept horses and a carriage and was active in public life in the City of London. He
was knighted in 1898, became Lord Mayor of London and was a leading figure in the
London business community. But Marcus Samuels dependence on Russian producers
left him vulnerable and he decided to seek other sources of oil.
The Far East was the obvious place to look and his first venture into Borneo brought
him up against Royal Dutch Petroleum, one of the regions biggest competitors. The
two companies joined forces to protect themselves against the might of Standard Oil,
forming a sales organisation in 1903, the Asiatic Petroleum Company. The discovery
of oil in Texas offset a series of troubles which had affected both companies.
In 1904, the scallop shell or pecten replaced Shell Transports first marketing logo, a
mussel shell. In various forms it has remained in use ever since, becoming one of the
best known corporate symbols in the world.
MERGER INTO THE ROYAL DUTCH
SHELL GROUP

The full merger of the two companies into the Royal Dutch Shell Group came in 1907.
There were two separate holding companies with Royal Dutch taking 60% of earnings
and Shell Transport taking 40%. The business was run by a variety of operating
companies. The merger transformed the fortunes of both companies. Under the
management of Henry Deterding they turned from struggling entities to successful
enterprises within twelve months.
The Group rapidly expanded across the world. Marketing companies were formed
throughout Europe and in many parts of Asia. Exploration and production began in
Russia, Romania, Venezuela, Mexico and the United States.
The first twelve years also provided many exciting opportunities to demonstrate the
quality of the products in the new, fast-developing market for gasoline. These included
record-breaking races, flights and journeys of exploration. In 1907, Prince Borghese
won the Peking to Paris motor rally on Shell motor spirit. The same fuel was used at
the Brooklands racing track in the UK. In the Antarctic, Shackleton and Captain Scott
used Shell fuel, while Bleriots inaugural cross-Channel flight was made on Shell spirit.
OUR PURPOSE

We believe that oil and gas will remain a vital part of the global
energy mix for many decades to come. Our role is to ensure that
we extract and deliver these energy resources profitably and in
environmentally and socially responsible ways.
We seek a high standard of performance, maintaining a strong and
growing long-term position in the competitive environments in
which we operate.
We aim to work closely with our customers, our partners and
policymakers to advance a more efficient and sustainable use of
energy and natural resources.
ENERGY AND
INNOVATION
Energy is vital to our daily lives. Over the coming decades, more
people will gain access to energy and enjoy higher standards of
living. At the same time, climate change remains a serious concern.
We use human ingenuity, innovation and technology to unlock
more, cleaner energy for the years ahead.
WHAT DO WE DO?
Shell is an integrated energy company that aims to meet the
growing global energy demand in an economically, environmentally
and socially responsible way. Shell is an integrated energy company
whose objective is to meet the growing global energy demand in a
responsible manner, taking into account the economic,
environmental and social points of view.
ENVIRONMENT

Shell provides energy in a responsible way, helping the world to

move towards a future in which the energy we use has a minimal
impact on our planet. We recognize the importance of reducing and
controlling climate change, and the role we play in helping people
achieve and maintain a good quality of life.
SHELL IN MEXICO
In Mexico, we have been present since 1954, the year in which we
started with the distribution and commercialization of
petrochemicals and, later, lubricants. Today, our activities in Shell
Mexico are divided into areas that include the importation and
commercialization of Liquefied Natural Gas (LNG); As well as
consulting services through Shell Global Solutions, marketing of
catalysts through Criterion and development and certification of
world-class Mexican suppliers through the Mexico Sourcing Office,
whose purpose is to supply the Shell operation globally.
SHELL IN THE WORLD
Shell is an international group of energy and petrochemical
companies. Our operations are divided into four divisions:
Prospecting, Integrated Gas, Refining and Marketing, and Projects
and Technology. In the Prospection division, we focus on the
exploration of new liquid and natural gas reserves, as well as the
development of new large projects in which our technology and our
experience bring value to resource owners. The Integrated Gas
division is dedicated to the liquefaction of natural gas (LNG) and
the conversion of gas into liquid (GTL) so that it can be safely
stored and transported to markets worldwide.
In the Refining and Marketing division we focus on converting crude
into a range of refined products that are transported and marketed
worldwide for domestic, industrial and transportation purposes. In
addition, we produce and sell petrochemical products for industrial
use all over the world. Shell's pre-forestation sand mining activities
in North America are also part of the Refining and Marketing
division. Our Projects and Technology division is responsible for
carrying out new development projects and research and
development tasks leading to innovative and low-cost investments
in the future.