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Tata Motors

Tata Motors is India's largest automobile company headquartered in Mumbai. It has a presence in key global markets and aims to be among the top 3 CV and domestic PV manufacturers globally by 2019. The company has a focus on developing sustainable and locally-suited automotive technologies, with its latest innovation being India's first turbocharged petrol engine. It produces an extensive range of commercial and passenger vehicles, and is a leading truck and bus manufacturer globally.

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Rosismita Kashyap
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73 views

Tata Motors

Tata Motors is India's largest automobile company headquartered in Mumbai. It has a presence in key global markets and aims to be among the top 3 CV and domestic PV manufacturers globally by 2019. The company has a focus on developing sustainable and locally-suited automotive technologies, with its latest innovation being India's first turbocharged petrol engine. It produces an extensive range of commercial and passenger vehicles, and is a leading truck and bus manufacturer globally.

Uploaded by

Rosismita Kashyap
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PPTX, PDF, TXT or read online on Scribd
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Strategic Management

presentation by Group 2
About
Indias largest automobile company

Headquartered in Mumbai, India

Part of the USD 100 billion Tata group founded by


Jamsetji Tata in 1868

Has auto manufacturing and assembly plants


in Jamshedpur, Pantnagar, Lucknow, Sanand, Dharwad
, and Pune in India, as well as in Argentina, South
Africa, Great Britain and Thailand
Mission--- We innovate mobility solutions with passion to
equality of life
Values----- Integrity, Teamwork, Accountability, Customer
Focus, Excellence, Speed
Vision---- As a high performance organization, we are, by
FY2019
>Among the top 3 global CV and Domestic PV
> Achieving sustainable performance
> Delivering exciting innovations
Research and development centres in Pune,
Jamshedpur, Lucknow, and Dharwad, India
and in South Korea, Great Britain and Spain
Products include passenger cars, trucks,
vans, coaches, buses, sports cars,
construction equipment and military
vehicles
World's fourth largest truck manufacturer,
and the world's second largest bus
manufacturer
$42 Billion turnover
>9 million vehicles sold
>6,600 sales and service points
Innovation: focused on
developing auto
technologies that are
sustainable as well as suited
to the tough conditions of
developing economies
Latest innovation is Indias
first turbocharged petrol
engine, the Revotron 1.2T
engine
The Indian Automobile Sector

The Indian automobile sector consists of more than 40


million vehicles
In 2009-2010, it has recorded its highest volumes ever
Accounts for around 4 percent of Indias GDP and over
200,000 jobs
The Indian economy has grown at an average rate of
around 9 percent over the past five years
Source: EIU, KPMG Research
Market Share
Market Segments Targeted

Passenger Cars
Commercial Vehicles (Light, Medium and Heavy)
Utility Vehicles
Premium and Luxury Cars (SUV & Sedan)
Vans
Buses and Coaches
Combat Support Vehicles (Defence)
Products
Passenger Car Segment

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