Business Statistics
Business Statistics
■ Economics
Economists use statistical information
in making forecasts about the future of
the economy or some aspect of it.
Statistical Analysis in
Business and Economics
■ Marketing
Electronic point-of-sale scanners at
retail checkout counters are used to
collect data for a variety of marketing
research applications.
■ Production
A variety of statistical quality
control charts are used to monitor
the output of a production process.
Applications in
Business and Economics
Finance
Financial advisors use price-earnings ratios and
dividend yields to guide their investment
recommendations.
• Statistics is the science of turning data into
information by collecting, analyzing, and interpreting
the data.
Data Set
Types of Data
• Data can be qualitative or quantitative.
Example:
Descriptive statistics are often used in newspapers such as USA Today. They include bar graphs, line
• graphs, statistical tables, average values, median values.
• For example, many news stories report
median home price in a community. This
is a descriptive statistic. It describes
(helps us understand) the housing market
in a particular town or city.
Example: Hudson Auto Repair
12
10
8
6
4
2
Parts
Cost ($)
50−59 60−69 70−79 80−89 90−99 100-110
Numerical Descriptive Statistics
The most common numerical descriptive statistic
is the average (or mean).
Hudson’s average cost of parts, based on the 50
tune-ups studied, is $79 (found by summing the
50 cost values and then dividing by 50).
Statistical Inference
• Population- the set of all elements of interest in a study.