CORE

COMPETENCIES
IN
ENTREPRENEURSHIP
‘THE GREATEST DISCOVERY OF
MY GENERATION IS THAT
PEOPLE CAN ALTER THEIR LIVES
BY ALTERING THEIR ATTITUDES
‘- William James
 LESSON 3
The entrepreneurship are individuals who
are alert to profitable opportunities for the
exchange of goods or services. A street vendor
in Divisoria takes the opportunity to make profit
by selling school supplies during the opening of
the classes . During Christmas items and in other
occasion sell clothing apparels at different
season. A cellphone repair man takes the
opportunity of servicing various cellular owner
who cannot afford to buy new models (p.5
Entrepinoy by Pereda. Pereda & Acierto 2012
copyright)
ENTREPRENEURIAL SKILLS AND
COMPETENCIES
 The skills and competency factors are the
following : Negotiating, Planning, Risk
Assessing , Purchasing , Accounting,
Recruiting , Training , Selling , Controlling
and Dealing with Emergencies .
 The ENTREPRENEUR as a
MISSIONARY
 The entrepreneur is a missionary who perceives
opportunities inherent in the exchange of goods
with great desire for profit. The entrepreneur
creates an environment in which success is
possible and the possibility of failure is
controllable. The entrepreneur is at work
whenever he takes risk and invest his personal
talents and resources to makes something new or
different as customers like to buy new and
improved products .
 ENTREPRENEUR is GOAL
DRIVEN
 Theentrepreneur is goal driven and self-confident
as he exercises the locus of control . He sets high
goals and strives to attain the projected target and
accomplishments. He extracts compliance with set
goals and activities to avoid the risk he foresees
while planning the activities and programs in the
operation of the enterprise. He accepts challenges
and responsibility for result. He makes sure that
people work based on specified work programs
and schedules.
 The ENTREPRENEUR is a
MARKETING MAN
 Themarketing environment is identified by the
entrepreneur and thus he marshals his resources to
pursue the opportunities and makes immediate
action to exploit his personal gain. The needs and
wants of customers are properly identified and these
are the propelling reason for him to take the
opportunity to make profit. He takes the lead for
innovation and makes modifications to make the
customer aware that his product or service is more
superior to those offered by others.
 The Entrepreneur Starts Small
to Become Big

Many entrepreneurs start small scale but

with their managerial talents and persistence ,
they exploit the opportunities available for their
disposal. At the early stage , their growth
orientation is for expansion of their operation
and they persistently pursue approaches that
differentiate them from other managers .
 The Making of an
ENTREPRENEUR
 The making of an entrepreneur is a dynamic process
and an approach. As an approach, the entrepreneur
considers the business opportunity as a chance to find
new ways to solve the problem rather solving
immediately the problem . A manager of an
organization is characterized as an adapter while the
character of an entrepreneur is an innovator . The
manager employs discipline and precise methodical
approach in solving business problems while an
innovator entrepreneur approaches the problem on a
different angle as he focuses on discovering problems
and make new avenues for its solutions. Entrepreneurship
is a process that can be developed, learned and
nurtured .
 ENTREPRENEURSHIP as a
DYNAMIC PROCESS
 Entrepreneurship is a dynamic process of innovation
and the creation of new opportunity for the
creation of new venture. The new business owner
entrepreneur in the sense is self employed and is
different from an innovator entrepreneur. The real
entrepreneur is an individual with the greatest drive
for expansion and growth and has propensity to
make a difference in terms of their achievements in
profit and exploitation of the resources for growth
and business expansion.
 The entrepreneur develops strategic plans
and programs that will ascertain a definite
advantage over the others in their line of
business. This is the reason why we see people
in the same line of business that others had
gone miles over the others had gone miles
over the others. The former is a manager of
his business while the latter is an entrepreneur.
THE FACTORS THAT
DEVELOP
ENTREPRENEURIAL
ACTIVITY
 1. The ENTREPRENEUR Takes
the INITIATIVE
 Withhis great interest to capitalize on the
opportunity at hand the entrepreneur
takes the initiative of venturing into
business. With some knowledge on hand,
he knows that he can operate the
venture with minimum risk. With vigour
and vitality , he plunges into a profitable
operation.
2. ORGANIZATION OF CAPITAL
RESOURCES
 Whiletalents and ambitions are great
resources of the entrepreneurs, financial
and human resources are important
ingredients in the start of the organization.
With his saving and other financial
resources, he starts operation on small
scale together with his trusted family
members or friends he knew that could
help him develop his dream enterprise.
 3. THE DEVELOPMENT OF
ADMINISTRATIVE MACHINERY
 Themanagement is developed with
organizational structure based on the
need of operation. Specific duties and
responsibilities are assigned to individuals
with talents and skills that fit their
respective position. It is based on the
individual capacity to do the job and not
on personal connection with
entrepreneur.
 4. THE DEVELOPMENT of
ENTREPRENEURIAL AUTONOMY
 The entrepreneur develops autonomy in
the operation of the enterprise as he
takes the lead in all the activities of the
organization especially in the early stage
of operation. His venture capitalized as he
knows best the direction of the enterprise
as he is aware of the calculated risk
involved . Locus of cost control must be in
his hands .
5. THE DEVELOPMENT of SWOT
ANALYSIS
 Theavoidance of risk can be taken with
careful analysis of the strength,
Weaknesses, Opportunities and Threats of
the organization. The entrepreneur must
see the environment of the enterprise
based on SWOT analysis so that the risk
involve could be seen before it happens.
Forecasting environmental events are
antidote to future business risk.
 PECULIAR CHARACTERISTICS OF
MANAGERS IN SOLVING PROBLEMS
1. The manager develops system and procedure that are
précised based on current practices in the industry.
2. The manager is interested in solving organizational problems
rather than finding other avenues in the solution of the
problems.
3. The manager is interested in the refinement of policies and
procedure and tends to revise them to solve existing
problems.
4. The manager finds ways and means to solve problem and
compliance to routine activities.
5. The manager is interested in details and is sensitive to group
cohesion and extract group cooperation as a means to
group accomplishments.
 CHARACTERISTIC OF INNOVATOR
ENTREPRENEUR IN SOLVING PROBLEMS
1. He looks at the problem on different angles and finds means
to circumvent the same.
2. He discover the roots of the problem and develops avenues
to better solve the problem . He formulates solutions and
alternative.
3. He develops basic assumptions and hypothesis related to
current practices and makes innovations based on careful
analysis through SWOT.
4. The innovator entrepreneur is interested in the end results
than the means to achieve it. He has little tolerance for
details and routine work.
5. He capitalizes on people with bright ideas and talents and
gets their opinion and consensus and with little regards fpr
people with mediocre ideas.
THE DEVELOPMENT
of
ENTREPRENEURSHIP
 THE MAKING of FILIPINO
ENTREPRENEUR
 The making entrepreneur is a process of trial and
error. The colonization of the Filipino for more than
300 years is a great factor in the slow development
of entrepreneurial activity in the country. Our
concept of owning a small business like a sari-sari
store , or a small tailoring shop , or a repair shop or
market distribution outlet already makes the person
an entrepreneur . While this concept is true to
certain extent , entrepreneurship is more than being
self-employed and making a living out of the
meager income to support family needs or a little of
their wants.
 The success of Filipino entrepreneur stands in a very
shallow foundation. Most Filipino business starts on a
copy cat syndrome. For example, Maria will start a
sari-sari store and here comes Pedro seeing the
flourishing business of Maria, opens store opposite
the other corner. Juana starts a barbeque stand on
the corner and here comes Petra with another
outlet with another variety of street foods. This is the
scenery in most Philippine business condition.
 The food business outlet is one of the most abused
and most prominent activities of some Filipino
business entrepreneur, including that of small outlet
in the distribution of basic grocery and other items
called sari-sari store or in some cases mini-grocery
store. Some enterprising outlets include cellular
phone load that adds to their income.
 THE FOUNDATION OF
NATIONAL BOOKSTORE
 The making of National Book Store is not a myth of
fortune and honey. The founder, Socorro Ramos,
came from a poor family that sustained a living
from selling various items to support their basic
needs. She was a working student while in high
school but because of her persistence and
perseverance she graduated with. honours Being a
working student was not a hindrance to her
education as she painstakingly combined studies
with hard work.
o After high school she worked as a sales clerk in
Good Wil Bookstore owned by her brother where
she learned the rudiments of book business.
Learning the hard way is not an easy task and
starting a business empire of national magnitude
with more than 30 branches all throughout the
country was a product of entrepreneurial acumen
coupled with determination and hard work.
 Business capital for expansion could come from
savings and other sources.The Ramos couple knew
that they could expand their business with the
savings that they had and bought the present
office of the store at Rizal Avenue in Santa Cruz
Manila where a 9 story edifice was built a building
complex in Pasig where printing and other services
are being made.
 With their children,they went into vertical
expansion by establishing printing press to
print local books and other office forms
and supplies.They ventured on other
business activities and expand horizontally
and vertically and made them of what
they are today.Their children were trained
the same hard way and they are all
successful, fitted to inherit the new
growing business empire (p.25 Entrepinoy
by Pereda , Pereda & Acierto 2012
copyright).
 Leonardo Sarao, the Jeepney King
 The success of the jeepney business is the making of
a Filipino entrepreneur . Sarao jeepneys abound in
all terminal during the early period of transport
development in the country until copy cats made
jeepneys of similar styles. Leonardo Sarao, the
jeepney king, started the business by being a helper
mechanic until he established his repair shop froma
a meagre capital.
 He then started buying second hand parts and
engines from japan and built jeepneys that abound
on most streets of the Metropolintan Manila and its
suburbs. He established the jeepney factory with
meagre capital and made saving to expand his
operation.
Assessment No. 3
Name: Date:
Grade & Section: Score:

Explain the meaning of the following statements.

1.Organization of Capital Resources.

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2. The Entrepreneur is Marketing Man
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3. The Entrepreneur Takes the Initiative
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4.Entrepreneur
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5. The Entrepreneur as a Missionary.
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Enrichment Exercise
Name: Date:
Grade and Section: Score:

1. Choose an Entrepreneur.
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___________________________________________
2. Tell his or her story
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3. How are you inspired by the story?
___________________________________________
___________________________________________
4.What are the lesson that you learned from the
story?
___________________________________________
___________________________________________
5. What are the characteristics that similar to
you?
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Prepared by :
Daniella Torio
12-2