7 C of Communication
7 C of Communication
7 C’S OF COMMUNICATION:
Clear.
Concise.
Concrete.
Correct.
Coherent.
Complete.
Courteous.
2
CLEAR
When writing or speaking to someone, be clear about your goal or
message.
What is your purpose in communicating with this person? If you're
not sure, then your audience won't be sure either.
To be clear, try to minimize the number of ideas in each sentence.
Make sure that it's easy for your reader to understand your meaning.
People shouldn't have to "read between the lines" and make
assumptions on their own to understand what you're trying to say.
3
CONSICE
When you're concise in your
communication, you stick to the
point and keep it brief. Your
audience doesn't want to read six
sentences when you could
communicate your message in
three.
4
CONCRETE
When your message is concrete,
then your audience has a clear
picture of what you're telling
them. There are details (but not
too many!) and vivid facts, and
there's laser-like focus. Your
message is solid.
5
CORRECT
6
COHERENT
7
Complete
In a complete message, the audience
has everything they need to be informed
and, if applicable, take action.
8
COURTEOUS
Courteous communication is friendly, open,
and honest. There are no hidden insults or
passive-aggressive tones. You keep your
reader's viewpoint in mind, and you're
empathetic to their needs.
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