Session1 Globalization
Session1 Globalization
Globalization and
International Business
www.showbie.com
Lecturer:
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Filda Rahmiati, MBA
Email:
[email protected]
Phone/WA:
+6285319093803
Atau TU69L
Learning Objectives
Globalization of International
markets Investment
Elements of
International
Business
Participants:
firms,
intermediaries,
facilitators,
governments
International trade
Exchange of products and services across national borders,
typically through exporting and importing
Forms: export and import (global sourcing)
Entrepôt economies : Singapore, Hongkong, and the Netherland
International Investment
Two types: portfolio investment and
foreign direct investment (FDI)
FDI is the foreign entry strategy
practiced by the most internationally
active firms.
Long term, retain partial or complete
ownership of the assets acquire.
Established a new legal business
entity in the host countries
(regulation of host government)
Reasons that Firms Engage in
International Business
Seek opportunities for growth through market diversification
Earn higher margins and profits
Gain new ideas about products, services, and business method
Serve key customers better that have relocated abroad
Be closer to supply sources, benefit from global sourcing
advantages, or gain flexibility in product sourcing