YOUR COFFEE SHOP

INVESTOR OPPORTUNITY
OUR BIG IDEA
Your Coffee Shop’s mission is to become the
recognized leader in its target market for providing
an outstanding selection of premium bagged
coffees and coffee drinks.
 INDUSTRY OUTLOOK
20,000 $10B 85% $50,000 10%
Established 3- In Combined Average Gross In Revenue per Revenue Increase
tier structure Revenue Margin Worker per Year

20,000 $10B 85% $50,000 10%

Established 3- In Combined Average Gross In Revenue per Revenue Increase
tier structure Revenue Margin Worker per Year

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 THE MARKET
CUSTOMER SEGMENTATION

21% 36% 29% 7% 7%

Local Residents Tourists Passing Travelers Students Local Businesses

CUSTOMERS GROWTH YR1 YR2 YR3

Local Residents 2% $15000 $15300 $15606
Tourists 5% $25000 $26250 $27563
Passing travelers 5% $20000 $21000 $22050
Students 1% $5000 $5050 $5101
Local Businesses 1% $5000 $5050 $5101
TOTAL 2.8% $70000 $72650 $75420

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OUR PREMIUM OFFERINGS

Gourmet Bagged Coffee

Deluxe Coffee Drinks

Delicious Local Food

OUR PREMIUM OFFERINGS

Gourmet Bagged Coffee

Deluxe Coffee Drinks

Delicious Local Food

 WHAT DOES AMUL MEAN FOR FARMERS,
CONSUMERS & SOCIETY?
FARMERS CONSUMERS SOCIETY
 Transparent market  Value for money products  Not driven by profit motives
 Fair prices offered to them  Emotional attachments  Opened IRMA
 Created an ecosystem in which  Better and indigenous and top class  Transparent functioning
farmers felt comfortable investing time quality.  Eliminated societal biases and women
and money  Wide variety of products empowerment
 Bridged the gap in income between  Relatable and Reliable  Milk roads- increased income,
men and women  Differential pricing benefitted 100mn families majority of
 Higher bargaining farmers who were farmers, women or landless
 Gave an opportunity for them to form labours
their own co-operatives. Could purchase  Technology help
their own share  Offered Loans for society
 Connected rural farmers to urban
consumers

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 SALES FORECAST

3 YEAR SALES SUMMARY YR1 YR2 YR3

TOTAL SALES $702,000 $772,200 $849,420

TOTAL COGS $212,000 $222,600 $233,730

NET PROFIT $490,000 $549,600 $615,690

ANNUAL SALES & GROSS PROFIT

$900,000 $849,420
$800,000 $772,200
$702,000
$700,000
$615,690
$600,000 $549,600
$490,000
$500,000

$400,000

$300,000
$212,000 $222,600 $233,730
$200,000

$100,000

$0
YR1 YR2 YR3
TOTAL SALES TOTAL COGS NET PROFIT

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 AMUL in 10 years
2020 2022 2024 2026 2028
DEVELOP THEIR RETAIL
BRAND
EXPAND INTERNATIONAL
PRESENCE
PENETRATE EMERGING
MARKETS
NEW PRODUCT
DEVELOPMENT (E.g.
sweets)
PROMINENT
SPONSORSHIP (sports,
corporate, college
events)
DEDICATED CATTLE
RESEARCH CENTRE
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 THE TEAM

MANAGER OWNER KEY EMPLOYEE

First Last First Last First Last

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 BUSINESS RATIOS

FINANCIAL RATIOS YR1 YR2 YR3 LIQUIDITY RATIOS YR1 YR2 YR3

PROFIT MARGIN 12.07% 14.95% 17.66% ACID TEST 2.34 3.66 6.67

ASSETS TO LIABILITIES 2.83 4.24 7.44 CASH TO ASSETS 0.83 0.86 0.90

EQUITY TO LIABILITIES 1.83 3.24 6.44

ASSETS TO EQUITY 1.55 1.31 1.16

SUCCESS RATIOS
20% 7

6
16%
5

12%
4

3
8%

2
4%
1

0% 0
YR1 YR2 YR3
PROFIT MARGIN ACID TEST

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 MAJOR THREATS

Direct competition from state co-operatives operating on Amul’s model

Changing consumer behaviours and buying patterns

Direct competition from state co-operatives operating on Amul’s model

International players with heavy pockets

International players with heavy pockets

Migration to urban areas

Future generations not inclined Dairy Farming

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 OPPORTUNITIES

Export milk products

Expand to different states and setup plants in different locations

Encouraging budding entrepreneurs to take up dairy farming

Promote in house cattle farming

Exploring diverse markets as frozen fruits and vegetables

Touch rural lives by schemes in health and education sector

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 REQUIRED FUNDING

OTHER INVESTMENT DEBT INVESTOR

$55,000 – 21% $100,000 – 39%

BANK OWNER EQUITY

$50,000 – 20% $50,000 – 20%

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 USE OF FUNDS

LEASE DEPOSIT 1%

INITIAL LEASE PAYMENTS 3% FF&E 24%

MISCELLANEOUS COSTS 8%

IMPROVEMENTS 20%

WEBSITE DEVELOPMENT 2%
FIXED STARTUP
EXPENSES
RETAIL BUSINESS INSURANCE 2%

WORKING CAPITAL 28%

MARKETING 4% COFFEE SUPLIES INVENTORY 8%

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 THANK YOU!

CONTACT US AT:

First Last

[email protected]

123 123 1234

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