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Analysing The Macro Environment

The macro environment consists of uncontrollable external forces that influence an organization, including the natural environment of greenhouse gases and corporate environmentalism; the technological environment of new technologies stimulating growth and an accelerating pace of change; and the political-legal environment of laws, government agencies, and pressure groups that influence businesses, with increasing legislation.

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sameer ahmed
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18 views

Analysing The Macro Environment

The macro environment consists of uncontrollable external forces that influence an organization, including the natural environment of greenhouse gases and corporate environmentalism; the technological environment of new technologies stimulating growth and an accelerating pace of change; and the political-legal environment of laws, government agencies, and pressure groups that influence businesses, with increasing legislation.

Uploaded by

sameer ahmed
Copyright
© © All Rights Reserved
Available Formats
Download as PPTX, PDF, TXT or read online on Scribd
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Analysing The Macro Environment

And
It’s Forces
Forces Of Macro Environment
The Natural Environment Force
The Technological Environment
Force
Political-Legal Force
What Is Macro Environment?
external and uncontrollable factors

Factors Of Macro Environment


Natural Environment
•Greenhouse Gases
a)Power-Plants
b)Transportation

•Corporate environmentalism
a) finite non-renewable resource-oil
The Technological Environment
• new technologies stimulate the economy’s
growth rate
• Innovation’s long-run consequences are not
always foreseeable.
• Accelerating Pace Of Change
The Political-Legal Environment
• legal environment consists of laws, government
agencies, and pressure groups that influence
various organizations and individuals.

• Increase In Business Legislation


Thank You

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