Scribd
Upload
126 views14 pages

Business Plan Arancini

Aufar Trisha Rahmadyta plans to open a culinary business called Arancini: Balls of Pleasure that will sell arancini, which are fried rice balls with various fillings. The business will be located in Depok and target young employees and busy moms. Arancini will be made fresh daily using high quality ingredients and no MSG. The business plan outlines the vision, products, marketing, finances, human resources needs and organizational structure. Aufar estimates that the business will reach the break even point within 0.8 months if 150 boxes of arancini are sold per month.

Uploaded by

Aufar
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PPTX, PDF, TXT or read online on Scribd
126 views14 pages

Business Plan Arancini

Aufar Trisha Rahmadyta plans to open a culinary business called Arancini: Balls of Pleasure that will sell arancini, which are fried rice balls with various fillings. The business will be located in Depok and target young employees and busy moms. Arancini will be made fresh daily using high quality ingredients and no MSG. The business plan outlines the vision, products, marketing, finances, human resources needs and organizational structure. Aufar estimates that the business will reach the break even point within 0.8 months if 150 boxes of arancini are sold per month.

Uploaded by

Aufar
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PPTX, PDF, TXT or read online on Scribd
You are on page 1/ 14

Business Plan

ARANCINI
Aufar Trisha Rahmadyta
2101708102
CIVIL ENGINEERING
Name and Kind of Business

 Name
Arancini: Balls of Pleasure
 Kind of Business
Culinary Business

WHY?
 People always eat
 Popular
Background: Timeline

6th November 2017


4th November 2017 Continue making business plan
8th November 2017
Start make a business plan (Preface) (Background: Timeline, location, Make logo for business
vision and mission, product)

12th November 2017


11th November 2017 Continue making business plan
13th November 2017 14th November 2017
Continue making business plan (Finance, Name and Kind of Finish making business plan and Collect this for Midterm Paper :
(Marketing) Business, Human Resources, and editing Business Plan
SWOT Analysis)
Background

 Family snack
 The popularity of street food

 Unique
Logo
Location
 Bumi Ismaya Street Kav.10/B, Cinere, Depok
 Pasar Segar
(2nd floor)
Vision and Mission

 Vision
To be a frozen food store that sell healthy, unique with international taste
for all social layers.
 Mission
1. Make food using fresh ingredients and no MSG.
2. Serve customers with friendly attitude and fast respon.
3. Make unique innovative menu with an international taste.
Product
 Name : Arancini
 Example : 1. American Arancini
2. Chicken and Mushroom Arancini
3. Cheesy Arancini
 Processing :
1. Prepare all ingredients needed.
2. Make different kind of stuffed for arancini
3. Make an arancini ball from the stuffed
4. Coat the arancini ball with flour, egg and bread crumbs
5. Deep fry the arancini ball until golden brown
6. Take out the arancini and drain it.
 Quality :
1. It used high quality ingredients
2. There is no MSG used in it.
3. It was made freshly.
Marketing
 Target Marketing
1. Young employees (fresh graduate)
2. Busy Mom
 Promotion
1. Give a arancini for free (taster) for my big family, friends, and my family
members acquaintances.
2.

 Strategy to Win the Competition


1. Worth price
2. Brand new taste
3. Innovative menu
Finance
 Capital
o Freezer: Rp 1.400.000
o Box Packaging: Rp 1.425/box (for 12 arancini)
o Sticker: Rp 325/sticker (for 1 box)
o Ingredients: Rp 1.520/arancini

If I wonder the first time I open this business I make 120 arancini, then my capital would be:
1.400.000 + (10 x 1.425) + (10 x 325) + (120 x 1.520) = Rp 1.599.900

 Budget
o Electricity cost: Rp 126.270
o Box packaging: Rp 1.425 x 150 = Rp 213.750
o Sticker: Rp 325 x 120 = Rp 48.750
o Ingredients: Rp 1.520 x 1.800 = Rp 2.736.000
o Employee salary: Rp 2.000.000
o Promotion (Instagram): Rp 4.862/hour Rp 4.862 x 4 = Rp 19.448

Total budget I spend per month: Rp 5.144.218


 BEP (Break Even Point)

If I wonder that every month I sell 150 boxes of arancini, which each box
contains 12 arancini, and I sell each box Rp 48.000, then I will get:
o Gross profit
Arancini price per box x number of boxes sold:
Rp 48.000 x 150 = Rp. 7.200.000

o Nett profit:
Gross Profit – Budget per month
Rp 7.200.000 – Rp 5.144.218 = Rp 2.055.782

o Capital back in:


Capital / Nett Profit
Rp 1.599.900 / Rp 2.055.782 = 0.8 Month (24 days)
Human Resources
 For this business I only need one employee for helping me to cook and do the
packaging and reply to every customer who ask for information or want to
order. If this business grows bigger, then I will hire another employee.

 Qualification
1. Great cooker 7. Hardworking
2. Can use SNS 8. Loyal
3. Good at communication 9. Trustworthy
4. Minimum High School Student graduate 10. Fast learner
5. Clean 11. Maximum 25 years old
6. Honest
 Company Structure

Aufar Trisha Rahmadyta


Owner

(Name)
Employee

 Job Description
1. Owner (Aufar Trisha Rahmadyta)
Job of the owner of the business is taking care of finance, checking the
quality of the ingredients, cook, teach the employee, think and find a
new innovative menu, and taking care of promotion and internal data.
2. Employee
Job of the employee is to help the owner checking the quality of the
ingredients and cook, package the product, answer any question from
customer, taking care of SNS account.
THANK YOU

You might also like