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Chapter 1 - Data Around Us Edited

The document discusses different types of data including qualitative and quantitative data. Qualitative data includes nominal and ordinal data, while quantitative data includes discrete and continuous data such as interval and ratio data. The document also discusses primary and secondary sources of data. Primary data is original data collected through surveys, interviews, and observations. Secondary data comes from published sources like books, journals, and websites. Finally, the importance of data collection and the difference between data and information is explained, with information being processed data that provides meaning and understanding.

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Queenie Bacolod
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227 views

Chapter 1 - Data Around Us Edited

The document discusses different types of data including qualitative and quantitative data. Qualitative data includes nominal and ordinal data, while quantitative data includes discrete and continuous data such as interval and ratio data. The document also discusses primary and secondary sources of data. Primary data is original data collected through surveys, interviews, and observations. Secondary data comes from published sources like books, journals, and websites. Finally, the importance of data collection and the difference between data and information is explained, with information being processed data that provides meaning and understanding.

Uploaded by

Queenie Bacolod
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PPTX, PDF, TXT or read online on Scribd
You are on page 1/ 34

CHAPTER 1:

DATA AROUND US
Image or icon Image or icon Image or icon

What is
DATA?
DATA

DATA is often
considered the
building block of
information systems.
Data is defined as a
gathered body of
facts.
EVOLUTION OF DATA

1960 1965 1970 1975 1980


EVOLUTION OF DATA

1960s
EVOLUTION OF DATA

Mid - 1960s
EVOLUTION OF DATA

Mid - 1960s
EVOLUTION OF DATA

1970s
EVOLUTION OF DATA

Mid-1970s
EVOLUTION OF DATA

1980s
EVOLUTION OF DATA

Mid-1980s
KINDS OF DATA
OBSERVATIONAL DATA LABORATORY EXPERIMENTAL DATA

COMPUTER SIMULATION PHYSICAL ARTIFACTS TEXTUAL ANALYSIS


TYPES OF DATA

QUALITATIVE (CATEGORICAL) DATA


QUALITATIVE (CATEGORICAL) DATA

NOMINAL DATA ORDINAL DATA


TYPES OF DATA

QUANTITATIVE (MEASUREMENT) DATA


QUANTITATIVE (MEASUREMENT) DATA

DISCRETE DATA CONTINUOUS DATA


QUANTITATIVE (MEASUREMENT) DATA

DISCRETE DATA CONTINUOUS DATA


QUANTITATIVE (MEASUREMENT) DATA
CONTINUOUS DATA
INTERVAL DATA RATIO DATA
COMPARISON OF CONTINUOUS & DISCRETE DATA
EXAMPLES OF CONVERSION OF
DISCRETE TO CONTINUOUS DATA

Measuring Attribute/Discrete Continuous


Gas Tank Empty/Full Gas Volume
Tree Heights Tall/Short Meters
Performance Poor/Average/Good Points/Pieces
Temperature # Days of Cold Average Temp.
Delivery No. of Late Time per Delivery
Scrap # of Pieces > Max Length Average Length
TYPES OF VARIABLE

DEPENDENT INDEPENDENT
VARIABLE VARIABLE
EXAMPLE

DOES HIGH-DOSE
CIPROFLOXACIN LEAD TO SEIZURE?
IMPORTANCE OF DATA TYPES
SOURCES OF DATA

PRIMARY DATA SECONDARY DATA


SOURCES OF DATA

PRIMARY DATA
EXAMPLES OF PRIMARY DATA
SURVEY QUESTIONNAIRE
Most commonly used Most commonly used method in
method in social survey. These are a list of
sciences, management, questions either an open-ended
marketing and or close-ended for which the
psychology to some respondent give answers.
extent and can be These can be conducted via
conducted in different telephone, mail, live in a public
Icon methods. Icon area, or in an institute, through
electronic mail or through fax
INTERVIEW and other methods.
This is a face-to-face OBSERVATIONS
conversation with the
Icon respondent. It is slow, Icon These can be done while letting
expensive and take the observing person know that
people away from their he is being observed or without
regular jobs, but this letting him know. These can
allow in-depth also be made in natural setting
questioning and follow- as well as in artificially created
up questions. environment.
ADVANTAGES AND DISADVANTAGES OF PRIMARY DATA

ADVANTAGES OF DISADVANTAGES OF
PRIMARY DATA SECONDARY DATA
SOURCES OF DATA

SECONDARY DATA
EXAMPLES OF SECONDARY DATA
PUBLISHED PUBLISHED
PRINTED SOURCES ELECTRONIC SOURCES

Icon Icon

BOOKS JOURNALS & E-JOURNALS WEBLOGS


PERIODICALS
Icon Icon

MAGAZINES & GENERAL


NEWSPAPERS WEBSITES
ADVANTAGES AND DISADVANTAGES OF SECONDARY DATA

ADVANTAGES OF DISADVANTAGES OF
SECONDARY DATA SECONDARY DATA
IMPORTANCE OF DATA AND DATA COLLECTION
DATA VS. INFORMATION

DATA INFORMATION
Raw numbers that we Collection of data points we
capture according to can use to understand
some agreed to something about the thing
Icon standards. Icon being measured.

Go through the Data that have been


client’s current data recorded, classified,
structure and organized, related, or
Icon Icon
normalize the data; interpreted within a
Making sure that all framework so that meaning
things measured in emerges.
the same way.
CHAPTER 1: DATA AROUND US

References
Buendia, M. (2016). Introduction to Data Warehousing. Special Training in Business Analytics (Module 2) for Teachers of HEI
(pp. 1-5). Manila: University of the East.
Campaign, D. Q. (2011, June 24). Data Is Power. Retrieved from Youtube: https://www.youtube.com/watch?v=77UPUxB2b7o
Data vs. Information vs. Insight. (2018). Retrieved from Benedictine University:
https://online.ben.edu/programs/mba/resources/data-vs-information-vs-insight
Data, Information and Statistics. (2013, July 23). Retrieved from Statistics Canada: https://www.statcan.gc.ca/edu/power-
pouvoir/ch1/definitions/5214853-eng.htm
Donges, N. (2018, March 18). Data Types in Statistics. Retrieved from Towards Data Science:
https://towardsdatascience.com/data-types-in-statistics-347e152e8bee
Hinglish, T. (2018, January 22). What is Data | What is Information | Difference Between Data and Information. Retrieved
from Youtube: https://www.youtube.com/watch?v=F20qEwXBQaE
M, M. K. (2013, May 9). Source of Data in Research. Retrieved from SlideShare:
https://www.slideshare.net/manukumarkm/source-of-data-in-research
Roberts, T. (2015, December 6). Data vs. Information. Retrieved from YouTube:
https://www.youtube.com/watch?v=bitUrAmXTnI
Smith, P. (n.d.). Types of Data, Descriptive Statistics, and Statistical Tests for Nominal Data. Retrieved from University at
Buffalo: https://www.accp.com/docs/bookstore/biosampl.pdf
Sridhar, M. S. (2014, November 25). Types of data. Retrieved from Slideshare: https://www.slideshare.net/mssridhar/types-
of-data-42010881
Types of Data. (n.d.). Retrieved from Albany: https://www.albany.edu/~msz03/sta552/pennstate/types_of_data.pdf
VelactionVideos. (2013, April 24). Data Collection: Understanding the Types of Data. Retrieved from YouTube:
https://www.youtube.com/watch?v=Coe0N2xb8kk
What is Data. (2018). Retrieved from University of Minnesota: https://www.lib.umn.edu/datamanagement/whatdata
CHAPTER 1: DATA AROUND US

THANK YOU!

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