QA Role in Vendor Management & Customer Satisfaction
QA Role in Vendor Management & Customer Satisfaction
Vendor Management
&
Customer Satisfaction
Vendor & Partner?
Vendor Partner
Short-term relationship Long-term relationship
May have different goals Common goals
Micro management Little Vigilance
Inflexible contract clauses Relaxed clauses
Focus on product Focus on processes
May not adopt teaming Teaming approach
Why outsourcing?
Competency Cost
Capacity Consistency
Commitment Culture
Control Clean
Cash Communication
Supplier Selection Criteria – QA Perspective
Company background (Culture)
Pre-qualification Evaluation
Potential parameters Performance parameters
Screening Retention
C C
R S
U e U a
S q
S t
u i
T i T s
O r
O f
e a
M m M c
E e Product & QMS
E t
n i
R t Input R o
S s Output
S n
Product
Customer Satisfaction
Customer is the one who uses our products by spending his
money that is actually the lifeline of your business.
CUSTOMER IS THE KING and it is inevitable to satisfy him and
keep him retained.
Customer satisfaction must be the prime goal of an organization.
Types of Customers
Internal Customers and External Customers > Both must be
satisfied
Internal customers are the company employees, people in the
process and each department is a customer to another one.
External customers are your product users and the ones who
influence the sales of products
Customers change their needs and must be tapped periodically
Customer Feedback
Comment Card
Customer Questionnaire
Toll Free Telephone Numbers
Customer Visits
Internet & Computer
Employee Feedback
Customer Complaints