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Westside

This document provides an overview of Westside, one of India's largest retail chains operated by Trent Ltd. as part of the Tata Group. It was established in 1998 and currently has 159 stores across India. The mission is to be the most preferred and consistently profitable lifestyle retailer by understanding customer needs and offering quality products at affordable prices. A SWOT analysis identifies strengths like the Tata brand name and store growth rate, weaknesses like limited product range, and opportunities like urbanization and untapped markets.

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543 views13 pages

Westside

This document provides an overview of Westside, one of India's largest retail chains operated by Trent Ltd. as part of the Tata Group. It was established in 1998 and currently has 159 stores across India. The mission is to be the most preferred and consistently profitable lifestyle retailer by understanding customer needs and offering quality products at affordable prices. A SWOT analysis identifies strengths like the Tata brand name and store growth rate, weaknesses like limited product range, and opportunities like urbanization and untapped markets.

Uploaded by

nikeeet
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
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Download as PPTX, PDF, TXT or read online on Scribd
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Presented by-

Ashwin Dhamecha
Chinmay Kamble
Shweta Amgoankar
Ruhi Bobade
Nikit Gandhi

Westside
Introduction

▪ Established in 1998 as part of the Tata Group, Trent Ltd. operates Westside, one
of India's largest and fastest growing chains of retail stores.
▪ The Westside store has numerous departments including Menswear, Women’s
wear, Kid’s wear, Footwear, Cosmetics, Perfumes, Handbags,etc.
▪ The company has already established 159 stores all over India.
Mission Statement

▪ “To be the most preferred and consistently profitable lifestyle retailer.”


▪ To achieve this goal, company shall develop a comprehensive understanding of
customer’s needs and wants and offer them quality products at affordable price.
SWOT ANALYSIS

Project analysis slide 3

Strength Weakness Opportunity Threat

 Growing at a  Not much product  Urbanization  Competition


faster rate. range for middle  Huge untapped from local
 Brand name of class people. market. retailers.
Tata  Store on Wheel.
 Quality and
branded Stuff.
 Location
advantage
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▪ First bullet point here Class Group 1 Group 2
▪ Second bullet point here Class 1 82 95
▪ Third bullet point here
Class 2 76 88

Class 3 84 90
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