Technology at Airbnb: Group 3-Team Deloitte
Technology at Airbnb: Group 3-Team Deloitte
AIRBNB
GROUP 3- TEAM DELOITTE
ABOUT AIRBNB
◦ Airbnb is an online vacation rental marketplace which offers lodging, homestays and curated
experiences. It does not own any of its properties and rather acts as a broker receiving
commissions when bookings are received
◦ Airbnb brought about a huge disruption in the hospitality industry just like Uber disrupted the taxi
booking industry
◦ Airbnb created an innovative business model by combining technology with distinct ideas like
cost saving deals and more local experiences that appealed to more people
◦ The properties on Airbnb were distinct and promised unique experiences. It also gave a platform
to many homestays and properties to get visibility along with providing options like short
duration stays or customized experiences
◦ This disruption actually became a trend setter with development of many Airbnb clones
USE OF TECHNOLOGY AT
AIRBNB
◦ In order to get their first visitors, the co-founders of Airbnb integrated with Craigslist, an online
classified site allowing Airbnb hosts to automatically create postings on the site
◦ The secret behind the search and discovery on the application is built on a sophisticated search
algorithm powered by AI that is used to determine location and the relevance and requirements.
This algorithm combines dozens of signals to surface listings that correspond to a user’s search
◦ Airbnb sends push notifications to hosts who haven’t responded to a request, and, in case those
notifications don’t work, sends automatic SMS messages using a communication API by Twilio
◦ To help users and hosts communicate with each other, Airbnb provides real-time chat
◦ Airbnb allows users to pay with PayPal in the US and other countries where this service is
popular and has no restrictions. But for payments in other parts of the world, Airbnb uses
Braintree, one of the best payment systems
USE OF TECHNOLOGY AT
AIRBNB
◦ The mobile app and website is very user friendly and facilitates easier transactions
◦ Airbnb ensures trust and safety in a number of ways with application of technology
◦ To enable social connections, Airbnb integrated with Facebook’s Graph API, which represents
Facebook objects and the connections between them
◦ Just like most high-end solutions, Airbnb is a cloud-based application, which allows it to quickly
scale and handle heavy workloads
◦ Big data tools by Airpal, Presto, and Druid are used to store, process, analyse, and manage
huge amounts of data
◦ Airbnb developed a proprietary model to predict maximum revenue per night for listings. This
model utilized machine learning to predict the probability of bookings at various price points
THE PLANS AHEAD
◦ Airbnb has some big ideas around building better machine learning algorithms and AI in the
future
◦ Building a deeper understanding of images – to provide better matching to expectations of
guests
◦ Improving reviews using natural language processing (NLP).With NLP, they can surface reviews
that are most relevant to the listing itself to provide the best experience for future guests
◦ Supporting more advanced search using NLP
THANK YOU