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Social Network Sites

Facebook is a free social networking website that allows users to create profiles, upload photos and videos, send messages, and connect with friends and family. Key components include the Wall, where users can post text, videos or photos for others to see, and photo albums where users can upload and share photos. Instagram is a free photo and video sharing app where users can upload and share photos and videos with their followers or select friends, view, comment on and like others' posts. While Facebook allows sharing of various content and connecting across demographics, Instagram focuses only on sharing original photos and videos and aims to show more authentic moments between users.

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Bernie Ortega
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122 views7 pages

Social Network Sites

Facebook is a free social networking website that allows users to create profiles, upload photos and videos, send messages, and connect with friends and family. Key components include the Wall, where users can post text, videos or photos for others to see, and photo albums where users can upload and share photos. Instagram is a free photo and video sharing app where users can upload and share photos and videos with their followers or select friends, view, comment on and like others' posts. While Facebook allows sharing of various content and connecting across demographics, Instagram focuses only on sharing original photos and videos and aims to show more authentic moments between users.

Uploaded by

Bernie Ortega
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PPTX, PDF, TXT or read online on Scribd
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Social Networking

Sites
EmpTech

Month
11
Facebook
Social App

Facebook is a popular free social networking website that


allows registered users to create profiles, upload photos and
video, send messages and keep in touch with friends, family
and colleagues. Within each member's personal profile,
there are several key networking components. The most
popular is arguably the Wall, which is essentially a virtual
bulletin board. Messages left on a member's Wall can be
text, video or photos. Another popular component is the
virtual Photo Album. Photos can be uploaded from the
desktop or directly from a smartphone camera.

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What is Facebook great for?

Facebook aims to connect its user base through


sharing. It is a multimedia social network with a lot of
great information, but also a lot of noise.

• Link sharing
• Curated Content
• Multiple ways to engage
• In-depth bio and personal/company information
• Events
• Groups
• Live video

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Instagram
Social App

• Instagram is a free photo and video sharing app


available on iPhone and Android. People can upload
photos or videos to App and share them with their
followers or with a select group of friends. They can
also view, comment and like posts shared by their
friends on Instagram. Anyone 13 and older can
create an account by registering an email address
and selecting a username.

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What is Instagram great for?

Instagram is all about capturing moments. Users


interact with accounts in very different ways here than
they do on Facebook. 

• It’s not about inspirational quotes, memes or funny things


• It’s not about games, or Kickstarter campaigns or trying to
get people to donate to your kid’s school fundraiser
• It’s about engagement and relationships
• It’s all about the hashtags
• It’s about being authentic and unique
• It’s all about the absence of clutter

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COMPARISON
Social Networking Websites

Facebook Instagram
• Sharing your original content • Photo and short videos only
• Sharing others content • Focused on original content, not curation
• Using different media • Users want to see authentic content more so than
• Connecting with different demographics on Facebook. Again, it’s about moments not
looking up business information or doing research
• Promotion of events and content
• Limited ways to interact with accounts, however,
• Advertising engagement tends to be much higher
• It’s all about mobile

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Thank you

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Made by: Ortega, Bernie T. 7

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