The document outlines key steps in an evaluation process: conduct a needs analysis, develop measurable learning objectives, develop outcome measures, choose an evaluation strategy, and plan and execute the evaluation. It then discusses several important aspects of developing good learning objectives and outcome measures, including ensuring they are relevant, reliable, discriminative, and practical.
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Evaluation Process
The document outlines key steps in an evaluation process: conduct a needs analysis, develop measurable learning objectives, develop outcome measures, choose an evaluation strategy, and plan and execute the evaluation. It then discusses several important aspects of developing good learning objectives and outcome measures, including ensuring they are relevant, reliable, discriminative, and practical.
Download as PPTX, PDF, TXT or read online on Scribd
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EVALUATION PROCESS
Evaluation Process
Conduct a Needs Analysis
Develop measurable learning objectives and analyze transfer
of training
Develop Outcome measures
Evaluation Process
Choose an evaluation strategy
Plan and execute the evaluation
Need Analysis
Need assessment helps identify what knowledge,
skills, behaviours or other learned capabilities are needed Helps identify where the training is expected to have an impact. Helps focus the evaluation by identifying the purpose of the program, resources needed and the outcomes that will provide evidence that the program has been effective. Learning Objectives
Objective refers to purpose and expected outcome of
training activities. Objectives can be for each session as well as overall objectives for the program. Training objectives based on TNA help employees understand why they need training and what they need to learn. Also useful for identifying the types of training outcomes that should be measured to evaluate a training program’s effectiveness 3 Components of training objectives
A statement of what the employee is expected to
do( performance or outcome) A statement of the quality of level of performance that is acceptable ( criterion) A statement of the conditions under which the trainee is expected to perform the desired outcomes( conditions) Ex: “ After training , the employee will be able to express concern( performance) to all angry customers by offering a brief, sincere( fewer than 10 word) apology in a professional manner( criteria) no matter how upset the customer is ( conditions) Characteristics of good training objectives
Provide clear idea of what the trainee is expected to be
able to do at the end of the training. Include standards of performance that can be measured or evaluated. State specific resources ( tools, equipments) that the trainee needs to perform the action or behaviour specified. Describe condition under which performance is expected to occur – physical work environment-night, high temp; mental stress- angry customers, equipment failure Outcome measures
Based on learning objectives and analysis of transfer
of training , outcome measures are designed to assess the extent to which learning and transfer have occurred. Evaluation strategy
Formative / Summative Evaluation design Determining whether outcomes are appropriate
Training outcomes need to be
Relevant, Reliable, Discriminative and Practical Criteria Relevance
Refers to the extent to which training outcomes are
related to learned capabilities emphasized in the training program. One way to ensure the relevancy of the outcomes is to choose outcomes based on the learning objectives of the program Criterion deficiency
Refers to the failure to measure training outcomes
that were emphasized in training objectives. For excel training to calculate statistics on a data set. Evaluation design that uses test of knowledge on just key strokes is deficient because it does not measure outcomes that were included in training objective – mean, SD etc. Criterion Contamination
Refers to the extent that training outcomes measure
inappropriate capabilities or are affected by extraneous conditions. It can occur if trainees are asked to perform learned capabilities using equipment, time constraints or physical conditions that are not similar to those in working conditions. Is the measurement commensurate with the training? 14
Measured Trained
Contamin Releva Deficien
ation nce cy Criteria Reliability
Refers to the degree to which outcomes can be
measured consistently over time. A reliable test includes items for which the meaning or interpretation does not change over time. A reliable test allows the trainer to have confidence that any improvements in post-training scores from pre-training scores are the result of a learning that occurred in the training program not test characteristics (items more understandable second time) or test environment(comfortable classroom) Criteria Discrimination
Refers to the degree to which trainee’s performance
on the outcome actually reflects true differences in performance. The test must detect true differences in trainees knowledge People who score high on the test should have better understanding than people who score low. Criteria Practicality
Refers to the ease with which the outcome measures
can be collected. For ex in evaluating a sales person training program, it may be impractical to ask customers to rate sales persons behaviour