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Sauce & Spoon Test Launch Findings-Soma

The document summarizes the results of a test launch of tablets for a restaurant's customer experience. It found that while 40% of customers liked using the tablets, 54% reported long wait times for order delivery. To address this, it recommends increasing kitchen staff. It also found low signups for a birthday club, and recommends offering coupons for joining and adding promotional content to menus to increase signups.

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0% found this document useful (0 votes)
109 views6 pages

Sauce & Spoon Test Launch Findings-Soma

The document summarizes the results of a test launch of tablets for a restaurant's customer experience. It found that while 40% of customers liked using the tablets, 54% reported long wait times for order delivery. To address this, it recommends increasing kitchen staff. It also found low signups for a birthday club, and recommends offering coupons for joining and adding promotional content to menus to increase signups.

Uploaded by

nishongopothik
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
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Download as PPTX, PDF, TXT or read online on Scribd
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Test launch- Customer survey results and

recommendations-Soma
Summary

We reached Milestone: Tablet test launch

● 50 customers participated in this exercise.


● we asked the customers to engage with the newly implemented
tablets, as if they were
participating in a typical restaurant experience.
● customers were sent a digital survey after their experience ended
Overview
Wanted to measure overall customer experience using tablets

● Ease of using tablet- navigation, difficulty,


● menu design, interface
● Ordering experience
● Check out process

We supplied a digital survey and received their responses


Findings
Next Steps

recommendation :1

The tablet roll out has been liked by 40% of participants

However the wait times for order delivery is 15 min + for the 54%

We will need to increase Kitchen staff to improve this metric


Next Steps
Only 16% of users signed up for Birthday Club celebrations

To increase sign ups for Birthday club, the following recommendations are
provided

1. Special coupons to customers if they join Birthday club


2. Add promotional content could be added to the menu-
for example a banner on every menu page

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