Technology Vision

May 2022
Technology Strategy for next 1.5 years

Baseline efficiency tech has been created to manage customer relations, content, sales, leads
and projects

Primary focus for the next wave of development is –

• development of engagement tech

• regular efficiency tech enhancements and maintenance

engagement tech will primarily focus on front end customer interactions and orchestrating
technology components to provide seamless online as well as hyperlocal experience
Roadmap – Enhanced Customer Experience on Digital & Omnichannel Platform

1.5 Year Plan

Developed So
Far

Long Term Foundation of the Digital Platform created and ready for scale and enhancement …
Digital Discovery – enabling personalized customer interfaces
VISION

To enable system respond uniquely to customer behavior and promote highly localized and
personalized content for customer interfaces

• Digital Discover is the first interaction of a potential customer with Company Name over electronic media
either thru the Company Name Website and/or Company Name App.

• Our view is to develop content related to our supply – International Designers, Local Expertise and
Global Brands – that differentiates and establishes Company Name as a platform with wide range of
choices for customers.
Digital Discovery – driving personalization thru tech
COMPONENTS PERFORMANCE
TARGETS
Image and Content Repository –
• broad-base content generation efforts on and about our supply and • Establish as go-to site
platform functions; controlled community for curated social interaction for interior content and
on interior trends and technology research

• Personalized &
Artificial Intelligence Recommendation System –
differentiated content
• analytical solutions to identify and define user preferences and design
tastes for images and content based on user profile, demographics, on- • Design influencer &
site/in-app behavior like time spent, likes, dislikes, page-to-page Community
navigation, patterns, etc. development

On page Information & Workflow Assistance –

• personalized on-page navigation controls and content based on AI
systems for rich user engagement and conversion
Virtual Visualization – enabling immersive design experience
VISION

To develop systems with quick response times to render immersive experience of design
developments to customers

• Visualization is currently a slow and labour intensive process; it can take as mush as 15 hours to develop
single room 3D design images. Immersive experiences using Virtual Reality (VR) takes even longer.

• Gaming Industry leads the way on run-time semi-realistic and immersive (VR) renderings.

• Virtual Visualization aims to follow the trends from gaming industry to develop template based solution
that can enable quick and run-time renderings, post initial setup to enable customers preview designs and
facilitate quick decisions.
Virtual Visualization – driving immersive experience thru tech
COMPONENTS PERFORMANCE
TARGETS
Model Library Repository –
• In-built customizable library for Products, Finishes, Texture, Elements and • Immersive (VR)
Lighting to be used on design plans experience for better
spatial design & layout

VR Experience –
• Reduce design
• Ability to import drawings from legacy design systems like 3DS Max or visualization time &
SketchUp into the system with minimal manual intervention enables faster selection
• Ability to import or swap design elements and textures from libraries and
• Gives a run-time cost
render real-time using Unreal gaming engine
estimate of design
elements
Other Value Added Feature Set –
• Ability to manage versions, generate BOQs, export drawings, provide • Quicker design decisions
Custom Walktroughs, Videos and Still Images capture
Partner Collaboration – enabling interactions
VISION

To develop systems that enable all stakeholder interactions amongst customers, designers,
execution, procurement and project management teams

• Provide seamless communication and data exchange between stakeholders

• Effectively captures requirements and discussions

• Assist in demand-supply forecasting and procurement

• Baseline technology for partner onboarding and information is already built

Partner Collaboration – driving interactions thru tech
COMPONENTS PERFORMANCE
TARGETS

• Efficient multi-party and

P2P communication

• Standardized
communication and
effective design repository
creation

• Transparent financials and

tendering processes

• Streamlined demand and

supply control
Hyperlocal Execution – enabling design execution process
VISION

To develop systems that enable and facilitate project execution and all allied services that occur for
a project at local level

• Manage projects execution and track progress against plan; Capture on-site activities images,
communicate statuses

• Manage financials, revenue and related accounting processes for execution

• Integrate tech from previous three sectors to deliver a unified customer experience at physical Studios for
personalized interfaces, immersive experiences and interactions

• Baseline tech for project and revenue management is already built

Hyperlocal Execution – driving execution thru tech
COMPONENTS
PERFORMANCE
TARGETS
Studios –
• One-stop experience for
• Experience – Integrate tech from previous three sectors at physical
entire customer
Studios for personalized interfaces, immersive experiences and
engagement
interactions
• Assistance is physical material selection and decision making • Efficient communication,
process reduce decision-making
time & enables faster
selection

• Effective project and

revenue management
processes
• Revenue Management – invoicing processes, payment plans, forecasting &
MIS
Thank You

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