Digital Self
Digital Self
SELF
Our digital self has become a vivid representation of our wants, needs,
motivations, and insecurities. While it’s pretty amazing how much of our lives
become data today, the demand for new dimensions of personal data will continue
to increase as algorithms and the technologies that use them become more
sophisticated.
The idea of the digital self developed from the original phenomenon of the
‘extended self’, pioneered by Russell Belk in 1988. He believed our possessions are
a major contributor to and reflection of our identities. Back in the day, it was
external objects, such as clothes, jewelry and cars etc. that he believed we used
and considered as part of ourselves. Think about it, could you live without your
smartphone or laptop?
Understanding and Creating Your
Digital Self
Physician and psychoanalyst Donald Winnicot once proposed a theory of self
which posited there is a "true self" that is the instinctive core of our personality and
must be nurtured and realized.
This is in contrast to the "false self" that is created to protect the "true self"
from insult and danger. The takeaway is, we all have a "true self" that is complex and
fragile, but ultimately, is our essence. In an attempt to share that self with the world,
we engage our decoy selves to manage the day-to-day anxieties and challenges that
come before us.
Like it or not, we all have a digital self—a mask that we put on to engage the
technological world.
THE CONCEPT OF THE DIGITAL SELF
Let's be honest here: Who hasn't struggled with their digital self-identity? All
of this technology has come at us so fast and furious, that we haven't had the time
to think about how our relationship with it shapes our very identity.
The digital self is the persona you use when you’re online. Some people
maintain one or more online identifies that are distinct from their “real world”
selves; others have a single online self that’s more or less the same as the one they
inhabit in the real world.
Why do we have a Digital Self?
Stone (1996) and Hemetsburger (2005) claim that the digital web allows us to try out
different personas that differ from our real life identities.
– We want to meet the expectation of others: research shows over 50% of women
would edit their social media photos to look better and meet the expectations that
the media and magazines have set
– We want to boost our self-esteem: people upload photos and statuses online that
they feel will receive ‘likes’ and positive feedback in which ultimately helps their egos.
– To feel a sense of belonging: Some of us want to fit in with the crowd and upload
things that are ‘down with the trend’ - for instance, who notices the amount of
people posting pictures of their food increasing? It didn’t come from nowhere.
Why do we have a Digital Self?
– Bigger sense of freedom: Unlike real life, digital platforms allow us to express
ourselves in any way we want to without anyone there to physically judge us.
– Striving to be our ideal selves: Digital Apps, such as Facetune, that allow us to
improve our appearances on photos (through teeth whitening, skin smoothing
and body shape editing) helps consumers to express as their ‘ideal’ self online
and inevitably feel better about themselves
ELEMENTS OF THE DIGITAL SELF
A Maze of Mirrors
Today we get lost in a maze of mirrors that distort our reflections of the self,
argues anthropologist Thomas de Zengotita. He says that our screen technology
has grown to a new pinnacle of addictive delight in the digital age because our
screens make it possible for us to live in a dual role: as both spectator and star.
In the rare moments when we catch broad attention—whether through our
images or tweets or memes—we become the star. And when we watch ourselves
get approved and liked, we become the spectator too.
We Are Being Changed