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Roles and Functions of Media in Democratic Society

The document discusses the roles and functions of media in a democratic society. It states that the media is considered the fourth branch of government due to its power and oversight of the other branches. It then provides examples of the media serving as a peace builder, watchdog of the government, information tool, channel for communication, resource center, and advocate for reducing the digital divide.

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287 views16 pages

Roles and Functions of Media in Democratic Society

The document discusses the roles and functions of media in a democratic society. It states that the media is considered the fourth branch of government due to its power and oversight of the other branches. It then provides examples of the media serving as a peace builder, watchdog of the government, information tool, channel for communication, resource center, and advocate for reducing the digital divide.

Uploaded by

kim
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PPTX, PDF, TXT or read online on Scribd
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ROLES AND FUNCTIONS OF

MEDIA IN DEMOCRATIC
SOCIETY
A.) MEDIA: FOURTH BRANCH
OF GOVERNMENT
The media is considered as the fourth estate or
fourth branch of government because of the
power they wield and the oversight function
they exercise. Their key role in a democratic
government has been recognized since the late
17th century.
EXAMPLE:
IA AS THE PEACE AND CONSENSUS BUILDER

The media as the peace and consensus


builder should play as the neutral role in
the conflict and provide warring groups a
method for representation and voice to
settle their differences peacefully.
According to coronel, several countries have press associations
that play an important role in monitoring, protesting, and
raising public outrage against attacks on journalist.

SELF-REGULATION IN MEDIA
-is important in media because anyone in the media is
capable of conveying bias.
YELLOW JOURNALISM
-is a term used for the use of negligent newspaper
reporting, without regard to fact.
EXAMPLE:
MEDIA AS THE WATCHDOGS
The watchdog role of media serves as
controller of the government. The watchdog
role considers the media to independently
check on the activities of the state, particularly
the government.
EXAMPLE:
EDIA AS INFORMATION TOOL
-schools are not only institutions capable of
providing educational services. Media is also
used by people to teach and to learn since
media can often be more efficient and direct in
reaching people.
EXAMPLE:
MEDIA AS A CHANNEL
-media provides opportunities for people to
communicate, share ideas , speculate, tell
stories and give information.
EXAMPLE:
EDIA AS A RESOURCE CENTER
- media acts as a gateway of information for the
society’s consumption. Also, it becomes a
keeper of memories of the community,
preserve of heritage and source of academic
knowledge.
EXAMPLE:
MEDIA AS ADVOCATE
Media through its diverse sources or formats, it
bridges the gap of digital divide.
Digital divide- is a term that refers to the gap
between demographics and regions that have
access to modern information and
communications technology, and those that
don’t or have restricted access.
EXAMPLE:

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