Identifying Emerging Patterns
Identifying Emerging Patterns
EMERGING
PATTERNS
By simply looking at the
previous diagram, you will
somehow have an idea on
identifying emerging patterns
of a trend.
Urgel (2017) defined pattern
as a design, shape, form or
configuration that emerges
from repetitious appearance
of lines, curves, and behavior.
According to him, in the study
of trends, repetitive behavior
that gives rise to an emerging
pattern is the main interest.
In order to follow and observe
if a pattern emerges out of
various events and
phenomena, one should have
the tools necessary to detect it.
According to rehn and
lindkvist (2013), the tools that
a trend spotter should find
handy to use are categorized
into four activities which are
as follows:
1. Documentation means being
able to record your
observations which you
consider related to any trend.
The primary tools for
documentation, however
simple, are notebook and pen.
Some opt to use note-taking
features or apps on a
smartphone or tablet. The
camera has also become
necessary in providing visuals.
Others bring a voice recorder
which is best for saving audio.
Whatever tool one uses, the
important thing in
documentation is the ability to
physically keep information
and data wherever and
whenever you may be.
Notebook and pen are basic in
documentation.
2. Archive or memory is used
to easily retrieve any
documentation you have kept.
Notes can be scanned or
converted to a portable
document format (PDF) while
digital pictures can be easily
saved.
Physical archiving can, of
course, still be used. There are
various digital archiving
systems that are available, too.
Tagging and cross- indexing
are helpful in labeling files.
3. Analysis is the stage where
examination and combination
happen. Looking for patterns
on prospective trends can be
achieved through these
methods: brainstorming,
grouping, and crafting
combinations.
In brainstorming, you decide
which from your data is
important and which can be
discarded. Here, you can
confirm emerging patterns
like events becoming more
frequent and things following
a cycle.
In grouping, you create
headings where observations
and data can fall under
several categories.
In crafting combinations, you
begin to link one thing to
another and think what could
happen if these are taken step
further, more like imagining
or generating new ideas.
The above diagram presenting
the evolutionary aspect of a
trend is an example for this
analysis.
4. Presentation is representing
your findings for easy
understanding as a way of
analysis. You can represent
your findings through, among
others, a mood board and a
storyboard.
A mood board is a collage of
images, text, and object
samples. This is used to
capture your intuition and
stimulate creative discussions
about trends. A storyboard
presents a narrative of
possible scenarios.
It functions to connect trends
to a timeline and to different
contexts, something that can
enable you and others to see
interesting new things. A
slideshow is also another
option.
Sometimes, new trends are
labeled with new names or
terms in the hope of
popularizing a phenomenon.
Again, the sample diagram
presented above is an example
of this consisting of the
linkages of the influences of
the root trend to the
development of new trends
within the link plus the
explanatory analysis.
Identifying emerging patterns
can be used to introduce to
individuals, organizations, and
communities change,
improvement, transformation
and new opportunities.
Once patterns are Identified,
trends are given rational
explanations for their
emergence or existence and
are provided with a better
understanding of their
cultural origins.
THAT’S ALL
THANK YOU!