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Cloud-Based Context Aware - Recommender System

This document discusses a proposed cloud-based context-aware recommender system. It aims to address challenges with existing recommender systems like cold starts, accuracy, scalability, and diversity. The proposed system would collect user data from multiple sources, analyze users' contexts, and provide personalized recommendations tailored to their current situation using hybrid filtering and machine learning algorithms deployed via cloud computing.

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[04] - Abrar Shah
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37 views

Cloud-Based Context Aware - Recommender System

This document discusses a proposed cloud-based context-aware recommender system. It aims to address challenges with existing recommender systems like cold starts, accuracy, scalability, and diversity. The proposed system would collect user data from multiple sources, analyze users' contexts, and provide personalized recommendations tailored to their current situation using hybrid filtering and machine learning algorithms deployed via cloud computing.

Uploaded by

[04] - Abrar Shah
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
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Cloud-Based Context Aware-

Recommender System
Project Members: Project Guide:
Ruvaid Rafiq [05] Dr. Waseem Jeelani Bakshi

Abrar Shah [04]


Aseeb Khan [33]

North Campus ,University of Kashmir


Delina , Baramulla- 193101
Index

1. Introduction.

2. Challenges in recommender system.

3. Proposed work

4. Implementation
Introduction
 With the rapid growth of data and the increasing use of online services have
created a need for personalized recommendations to enhance user
experience.
 Recommender systems are a popular way to provide such personalized
recommendations to users such as books, movies, restaurants and other
services.
 Recommender system may use either a context-based approach, a collaborative
approach, or a hybrid approach that combines both methods.
 Context-based approach recommends items that are similar to items the user
preferred or queried in the past. It relies on product features and textual
item description.
 Collaborative approach may consider a user’s social environment. It
recommends items based on opinions of other customers who have similar
tastes or preferences as the user.
 Hybrid filtering combines collaborative filtering and content-based filtering to
provide more accurate recommendations.
Challenges in Recommendation Systems:-

 It is challenging to measure RS performance due to the organization’s


changing demands using and deploying it. Generally, the most indicative
measure is user satisfaction. Even though it is not possible to compute user’s
satisfaction by using a formula, we can still measure the performance of RSs
based on how well they can handle common issues.
 RS’s main challenges include cold-start, accuracy, scalability, and diversity.
 Cold-Start:- When there is insufficient information or metadata available, a
RS does not perform optimally. Cold starts can be classified into two distinct
subsets: product cold starts and user cold starts. Whenever a new product is
displayed on an e-commerce site, it goes through the product cold start, and
this means that there are no reviews due to the lack of user interaction. If
there are not enough user interactions, the RS will not know when to display
the ad related to that product. The cold-start behavior occurs when a user
creates an account for the first time and does not have any product
preferences or history available to base recommendations. The cold start
problem always exists for new or existing users.
 Scalability:-Scalability problems have been significantly raised due to the
fast growth of e-commerce sites. Modern RS methodologies are required to
generate quick results for large scale applications. RSs can search for many
potential neighbors in real-time, but the demands of modern e-commerce
sites require them to search for a larger number of neighbors. Algorithms
also experience performance issues for consumers with large amounts of
information. Filtering algorithms that utilize nearest-neighbor techniques
need an increase in computation power due to the massive increase in
products or users. For a platform that has millions of users and products,
scalability is a serious issue.
 Diversity:- In various situations, recommendation systems may provide
suggestions of either similar items or more diverse ones. Simultaneously, the
most accurate results are obtained by recommending items/objects based
on user or object’s similarity. This is known as the diversity issue, where
recommendations are based on overlapping instead of differences. This
exposes the user to a narrower selection of objects, while highly related
items may be overlooked. The diversity of recommendations allows users to
discover objects which they would not readily find for themselves. One
apparent concern is that if an algorithm focuses strictly on enhancing
diversity, accuracy would be lost.
PROPOSED WORK:
 The proposed solution of above problems is : Cloud-based Context aware recommender
system
 A cloud-based context-aware recommender system is a type of recommendation
system that uses cloud computing technology to provide personalized
recommendations to users based on their contextual information, such as location,
time, device, and past behaviors.
 This system collects and processes data about user’s preferences and behaviors
from multiple sources, such as social media, search queries, and past interactions
with the system. The system then uses this data to analyze the user's context and
generate personalized recommendations for products, services, or content.
 By using cloud computing technology, this system can process large amounts of
data in real-time and provide recommendations that are tailored to each individual
user's preferences and behaviors. This approach enables the system to deliver more
accurate recommendations that are relevant to the user's current context.
Implementation:
 To build a cloud-based context-aware recommender system, various
techniques are used such as :
1. Data collection and preprocessing: Techniques such as web scraping, data
cleaning, and data normalization.
2. Hybrid filtering: Hybrid filtering is a technique that combines collaborative
filtering and content-based filtering to provide more accurate
recommendations.
3. Machine learning algorithms: Machine learning algorithms such as decision
trees can be used to analyze user data and generate recommendations.
4. Cloud computing: Cloud computing platforms such as Amazon Web Services,
Google Cloud Platform, or Microsoft Azure can be used to deploy and scale
the system.
5. User interface: The user interface is an essential component of a
recommender system. It is the medium through which users interact with the
system and receive recommendations. A user interface can be a web
application, a mobile app, or a combination of both.

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