How To Select Good Quality of Poultry
How To Select Good Quality of Poultry
QUALITY OF POULTRY
GROUP 3
WHAT IS THE IMPORTANCE OF SELECTING GOOD QUALITY
POULTRY AND GAME? HOW DOES THIS AFFECT YOU?
• Before poultry meat quality is addressed, the term quality should be clearly defined as it
relates to poultry. This is a difficult task because quality is 'in the eye of the beholder'. For
example, someone trying to sell a product might view its quality in terms of how well it sells
and how much people are willing to pay for it. However, this definition is incomplete
because it does not consider the product's character.
• Since people only buy what they like, the consumer's perspective of quality is more
appropriate. When consumers buy a poultry product, cook and serve it to their families, they
expect it to look, taste and feel good in their mouth. If these characteristics do not meet the
consumer's expectation, the product is considered to be of lower quality
WHEN SELECTING POULTRY, WHETHER IT'S CHICKEN, TURKEY, DUCK, OR ANY OTHER TYPE, THERE ARE
SEVERAL FACTORS TO CONSIDER TO ENSURE THAT YOU ARE GETTING GOOD QUALITY POULTRY
PURCHASING POULTRY
• When purchasing poultry
you should pay special
attention to the origin of
meat, expiry date and the
recommended storage
temperature.
GRADE
• Poultry is graded based on its
quality, with Grade A being the
highest quality. Look for Grade
A poultry when possible.
COLOR
• The color of the poultry's
flesh should be consistent
and pink or whitish. If the
color is dull or grayish, it
may not be fresh.
HEALTHY AND FRESH
• The poultry we have on our plates should
be healthy, fresh, of good quality and
processed in the proper way. Therefore it is
important to already be cautious when
buying it. When buying food pay attention
to its origin and choose the products with
top quality and “varuje zdravje” labels. The
producer has to guarantee that the food you
consume is truly healthy and pristine.
LOOK AND SMELL
• In order to enjoy a delicious poultry meal,
you should first inspect the product
thoroughly before buying it. Poultry needs
to be pink or light red in colour, not too
pale, as this would indicate that the meat
has been on the shelf too long. The meat
also has to look elastic and full. When
buying fresh meet it is advisable to smell it.
In case you detect an unpleasant smell you
should choose a different piece or not buy it
at all. When buying packed meat, make
sure the packaging is intact.
KNOW YOUR POULTERER
• It is important to know who you are buying the meat from. Purchases from private poultry
farmers and on markets are most risky since the hygiene standards there are often not
considered adequately and the meat origin is not always clear. Buying from shops is not
absolutely safe either if the seller does not meet all the hygiene standards and guidelines.
Especially regarding chicken. All chickens bred by Perutnina Ptuj breeders are fed with all-
natural poultry feed, mostly consisting of corn, soya, wheat, minerals and vitamins.
Therefore we can say: A healthy chicken for a healthy meal. A healthy meal for a healthy
body
BUY FRESH
• In the summer months it is advisable to buy truly fresh meat in smaller quantities, as you
cannot refreeze raw meat after you have thawed it. Moreover, in the summer the quality and
health of the purchased meat can already be compromised on your way home when the meat
can thaw in the summer heat. It is advisable to store frozen meat in the home refrigerator or
freezer within 30 minutes after the purchase, making sure it has not been exposed to high
temperatures in the meantime. We suggest you use an insulated cooler bag. The meat should
be stored in the refrigerator for no more than two days. Check the label on the packed meat;
the label on the frozen meat has to state frozen meat and the label on the fresh meat has to
state fresh meat. This is important so as to prevent the seller from selling you thawed frozen
poultry meat as fresh.
READ THE PACKAGING LABELS
• When buying poultry, or any other food, you should read the labels on the packaging
carefully. In the care for its consumers, the European Union has specified the information
every producer has to put on the packaging. The information about the expiry date is
required by law therefore do not buy meat where the expiry date is not stated. Refrain also
from buying packed poultry where the expiry date is illegible. Also check the information
regarding the producer or importer, the composition of packaging, the mass, the series and
the origin. Health-conscious consumers also pay attention to the list of additives used in the
meat preparation.
BY CONSIDERING THESE FACTORS, YOU
CAN SELECT GOOD QUALITY POULTRY
THAT IS FRESH, HEALTHY, AND SAFE TO
CONSUME