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Lesson 3 Evolution of Media

The document summarizes the evolution of traditional media to new media across four ages: pre-industrial age, industrial age, electronic age, and information age. In the pre-industrial age before the 1700s, technology began with stone tools. The industrial age from the 1700s to 1930s saw the replacement of hand tools with machines and the rise of printed media. The electronic age from the 1930s to 1980s brought transistors, computers, televisions, and more efficient long-distance communication. Finally, the information age from the 1980s onwards featured personal computers, the internet, social media, and a global, digital economy based on information.
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0% found this document useful (0 votes)
69 views

Lesson 3 Evolution of Media

The document summarizes the evolution of traditional media to new media across four ages: pre-industrial age, industrial age, electronic age, and information age. In the pre-industrial age before the 1700s, technology began with stone tools. The industrial age from the 1700s to 1930s saw the replacement of hand tools with machines and the rise of printed media. The electronic age from the 1930s to 1980s brought transistors, computers, televisions, and more efficient long-distance communication. Finally, the information age from the 1980s onwards featured personal computers, the internet, social media, and a global, digital economy based on information.
Copyright
© © All Rights Reserved
Available Formats
Download as PPTX, PDF, TXT or read online on Scribd
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The Evolution of

Traditional to New
Media
Pre- Industrial
Industrial Age
Age

Information
Electronic Age
Age

The Evolution Timeline


Pre- Industrial Age (Before 1700s)
About 2.5 million years before
writing was developed,
technology began with the
earliest hominids who used
stone tools, which they may
have used to start fires, hunt,
and bury their dead.
Cave Paintings (35000 BC)

Clay Tablets (2400 BC)


Papyrus (2500 BC)

Acta Diurna (130 BC)


INSIGHTS !

We must be thankful to this age


because this era is when everything
started, it’s like the root of all the
things we have and what we do right
now. Hardwork was needed because
everything has to be done manually,
getting foods to eat, building their own
shelter and having a poor
communication.
If this age will be back right
now, everyone will have a hard times to
live and survive, because we are already
used to what we have now in the 21st
century environment, where in almost
everything is reachable in an instant.
Industrial Age (1700s to 1930s)
The Industrial Age is a period of
history that encompasses the changes
in economic and social organization
that began around 1760 in Great
Britain and later in other countries,
characterized chiefly by the
replacement of hand tools with power-
driven machines such as the power
loom and the steam engine, and by the
concentration of industry in large
establishments.
Typewriter (1800)

Telephone (1876)
Telegraph-
communications
system in which
information is
transmitted over a
wire through a
series of electrical
current pulses.

Punchcards
INSIGHTS !

We can say that this age is


much more advanced than the Pre-
Industrial age where its changes
have brought a lot, hand tools
were replaced by equipment and
machines which made their jobs
easier.
This is the age when
people started reading newspapers
and other printed information to
get updated about the happenings
in their surroundings. Also their
communication improved a lot too,
it became faster, easier and
reliable.
Electronic Age (1930s to 1980s)
The electronic age began when
electronic equipment and
large technologies, including
computers came into use.

The invention of the transistor


ushered in the electronic age.
People harnessed the power of
transistors that led to the
transistor radio, electronic
circuits, and the early
computers. In this age, long
distance communication became
more efficient.
Transistor Radios

Televisions (1941)
EDSAC (1949) -
considered to be
the first stored
program electronic
computer

OHP LCD Projectors


(1953) - used to
display images to an
audience.
INSIGHTS !

We think, this age is when


modernization of technologies
started. They use technologies by
the power of electricity and
circuits. They invented something
that can stored information, that’s
why large bodies of personal
computers were born.
Broadcasting of
information became easy at this
age by the help of televisions and
radios which was also invented at
the said age.
Information Age (1900s to 2000s)
(also known as the Computer Age, Digital Age, or New Media Age) is a period
in human history characterized by the shift from traditional industry that the
Industrial Revolution brought through industrialization, to an economy based on
information computerization. The onset of the Information Age is associated
with the Digital Revolution, just as the Industrial Revolution marked the onset
of the Industrial Age.

People advanced the use of


microelectronics with the
invention of personal
computers, mobile devices,
and wearable technology.
Moreover, voice, image, sound
and data are digitalized. We
are now living in the
information age.
PORTABLE COMPUTERS-
laptops(1980), smartphones,
tablets(1993) – use as a medium
for communication, can store and
spread information efficiently.

Wordpress (2003)
Skype (2003)
The Internet paved
the way for faster
communication and
the creation of the
social network.
INSIGHTS !

It is the most advanced


age of all, hence, this age will
continue to improve and will
change the world by acquiring new
technologies, user devices and
even the method of socializing and
the interaction to human beings.
This age is the driver in
storing, sharing and spreading
information from different sources
worldwide.
Thank you!

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